- CHAPTERS 5 & 6 -

Chapter 2

Chapter 3

Chapter 1

Chapter 4

Chapter 6

Chapter 5

Chapter 5

Now that you have created your beautiful and informative infographic, it’s time to share it with other people! 

If you want to your infographic to be seen by a wide audience, you will need to use some smart marketing strategies.

Here are a couple of strategies you can use to promote your infographic. 

One of the most effective ways to promote your infographic is to email bloggers, journalists, and site owners directly. 

Look for sites that cover similar topics to your infographic. They’re the people who are most likely to be interested in your infographic. 

Compile a list of contacts in a spreadsheet so you can track who you contact and the responses you get. 

Then, craft a polite outreach email template. Keep your email brief and to the point. 

All you really need to include in your outreach email is: 

1. The first name of the contact (to make it personal).
   
2. A friendly introduction of who you are.
   
3. A brief description of the infographic you’re promoting and the link.
   
4. A no-pressure request for them to read and share your infographic.
   
5. One last salutation.
   

Here’s an example of an outreach email one of our marketers sent to a blogger to promote an infographic we published on the Venngage blog:

It’s good practice to send out a follow up with people who haven’t responded a few days after the initial email. Often, people are busy and may have missed your first email, or may have forgotten to respond. 

Keep your follow up email very brief. A simple, “Hi there, did you catch my last email? I think you might be interested in the infographic I shared with you.”

Directories won’t give you much SEO juice but they are a good way to get relevant audiences looking at your infographic. Writers and content marketers will often search through infographic directories to find visual content for their next article.

Some directories you can share your infographics on:

• Visual.ly
  
• SlideShare
  
• Mashable Infographics
  
• Reddit Infographics
  

We hope that you enjoyed the Definitive Guide to Infographic!

Now that you have all the tools, it’s time to create beautiful infographics that people will love!

Create your own infographic with Venngage now and get access to:

100+ of professionally designed and ready-to-use infographic templates, charts, reports, flyers, brochures and social media images.

Edit and save your brand identity within the tool so it's ready with every new infographic you create.

The Venngage Customer Success team will provide priority support to answer any questions you have. We also provide 1-1 consultations from our team of experts to help you achieve your goals with visuals.

Share infographics and templates between team members within your account to make communication and editing flow seamlessly.

Export your work in high resolution and get professional quality prints. You can also make your content engaging by inserting interactive elements into your visuals before exporting them in interactive PDFs.

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