Design insightful SWOT analyses that help brands succeed


Discover new possibilities with Venngage's free SWOT-Analysis Maker.

Design an impactful SWOT Analysis that will give your strategy a head start.

With Venngage, you can easily design an attractive and memorable SWOT analysis. Clear layouts help you organize your information, while helpful icons and other visuals let you effectively communicate your ideas and insights.

A visually-engaging SWOT analysis helps team members, executives, and clients all understand the areas they need to focus on. You can design SWOT analyses to include in consulting reports, client presentations, internal audit reports and more. Being able to quickly create a professional SWOT analysis is invaluable to anyone in a marketing, consulting or business development role.

You also won't need any design experience to create something captivating and professional, with Venngage's editor.

Create a SWOT analysis in 5 easy and quick steps:

  1. Sign up for Venngage with your email, Gmail or Facebook account—it's free!
  2. Select one of our professionally-designed SWOT analysis templates to open the SWOT analysis maker.
  3. Add each competitor, its logos, information and the strengths, weaknesses, opportunities, and threats you've identified.
  4. Make your SWOT analysis more visually appealing by choosing from thousands of icons, illustrations and stock photos available from our editor.
  5. Download your SWOT analysis or share it directly from Venngage in a single click.

Design an impactful SWOT analysis by following these easy steps:

Get started on your SWOT analysis design with a professional SWOT analysis template.

Draw your design inspiration from SWOT analysis templates that are corporate and professional, trendy and minimalist, highly-visual and engaging and much more!

Access 1000s of high-quality stock photos directly from the editor, or upload your own, for captivating visuals.

Easily resize and frame stock photos with a click using the photo-frame widget.

Incorporate your brand identity into all your SWOT analysis designs, using Venngage's My Brand Kit.

From the editor, access My Brand Kit to apply your brand colors and brand logos to your design instantly. You can also use My Brand Kit to apply dozens of unique color palettes to your design with just a click.

Allow team members to seamlessly comment, edit and add information for the most informed SWOT analysis.

Collaborate and share research for your SWOT analysis between team members and across departments. Support your content with feedback and contributions from the experts you know.

Choose from over 10,000 icons for a professional-looking SWOT analysis design.

Use line icons, flat icons, and highly-detailed illustrated icons to emphasize key sections and findings throughout your SWOT analysis. Leave the mark of a professional graphic designer with Venngage's memorable icons.

Share your SWOT analysis designs or SWOT analysis examples directly to your social media pages.

Impress your followers, clients and prospective clients with your organizational skills, industry insights and design talent.


What is Venngage?

Venngage is one of the world's leading online SWOT analysis and graphic design tools, with over one million users. Our online design tool makes it easy for non-designers to create professional SWOT analysis reports, competitor reports, and SWOT analysis presentations.

How can I make a SWOT analysis with Venngage?

Simple. Sign up for Venngage with your email, Gmail or Facebook account. Then, select one of our professional SWOT analysis templates and edit the text. Swap in new icons, colors, and photos, if you wish. Delete any sections of the template you don't want.

What would I use a SWOT analysis for?

A SWOT analysis is ideal for understanding where an organization stands, and what directions it should take to grow. It is a presentation of an organization's strengths, weaknesses, opportunities, and threats that it faces. These are core insights that allow for meaningful strategizing, short-term planning and long-term planning.

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