10 Cover Letter Templates and Design Tips to Impress Employers

By Sara McGuire, Apr 04, 2018

cover letter template

Are you looking for tips and tools to help your job applications stand out? You’ve come to the right place.

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There has been a lot of buzz surrounding infographic resumes over the past few years. After all, creating a visually engaging resume can be an effective way to set yourself apart from other job candidates.

But a resume is just one part of the job application package. Another equally important part is the cover letter.

In most cases, your cover letter is an employer’s first introduction to who you are–your personality, your experience, and your goals.

You can design your cover letter to reflect all of those aspects of who you are. A creative cover letter is also a great document to bring with you to an interview and to publish on your portfolio site.

How to create a cover letter template

Just like companies have brands, you can also develop your own personal brand. A professional design in your cover letter, resume, social media pages and portfolio site will help you seem more legitimate to employers.

So let’s talk about cover letter design. You will probably want to write a unique cover letter for each position you apply for (and if you aren’t already doing that, you really should). But designing a completely new cover letter for each position is time consuming.

That’s why it’s a good idea to create a cover letter template. Using a template will give you a framework for each unique application. Plus, once you’ve got your template, you can tweak the design slightly for different positions.

To create your own custom cover letter template, follow these steps:

  1. Select a pre-made cover letter template that fits your creative vision (or make one from scratch!).
  2. Add your own text, including a header, description, body text and your contact information.
  3. Customize the color scheme, fonts, icons and images to fit your personal brand.
  4. Save your customized cover letter template for future job applications.
  5. Download your cover letter in high quality.

Here are 11 cover letter templates to get you started, along with some helpful design tips.

1. Give your cover letter template a decorative border

This is a simple way to add some creativity to your cover letter, while still maintaining a more traditional design.

An easy and eye-catching approach is to use a background image for your border. Look for an image that reflects your skills, your hobbies or passions, or the industry you’re in or applying for. The meaning of the image can be literal or symbolic–that’s up to you!

For example, this cover letter template uses an image of a map for the border. This could represent the applicant’s career path, their sense of adventure, or the places their experiences have taken them:

cover letter template


You can create a border using an image by placing a rectangle over the background image. If you would like your border to be see-through, simply adjust the opacity of the rectangle.

cover letter design


2. Add a custom header that illustrates your personal brand

What impression do you want to make on readers of your cover letter? Do you want them to think you’re inventive and take risks? Do you want them to think you’re competent and reliable?

Similar to how you can use an image as a border, you can also create an image header.

When picking an image for your header, look for an image that isn’t too busy. Too much going on will distract from your header text–and the text is the most important part!

For example, this cover letter template uses a tranquil lake scene in the header to show off the applicant’s photography skills:

cover letter template


3. Use a column layout to divide your cover letter into sections

Typically, when you write a cover letter you will include your contact information in the header or footer. But a visual cover letter offers you the opportunity to use a different page layout.

For example, you could put your contact information in a spinal column at the side of the page. To do this, simply divide your page into columns:

cover letter design

Take a look at how columns are used in the page layout for this cover letter template:

cover letter template


4. Include a personal logo to make your cover letter more memorable

Creating your own logo might seem like a big task. But it doesn’t have to be complicated. Your logo design could be as simple as a writing your name in a specific font, or combining your initial with an icon or shape.

Take some time to draft a few mock ups of your logo. What shapes and font style reflect your personality? Which designs are the most eye-catching and easy to use in other places?

For example, this cover letter template uses a logo created by putting the applicant’s initial a triangle. Simple and sleek:

cover letter template


5. Use icons to illustrate information like your experience, skills, or passions

Icons are simplified vector graphics used to represent concepts. They’re perfect for adding a bit of creativity to your cover letter design.

You can use icons in a number of ways to enhance your design, including:

  • Drawing attention to section headers
  • Creating your own custom logo or illustrations
  • Emphasizing key points like your contact information
  • Replacing bullet points in lists

In this cover letter template, icons are used in the header to add a bit of color and illustrate the applicant’s experience:

cover letter template


6. Highlight your contact information using a bold footer

While a bright, bold header will help grab the attention of readers, a footer will help make sure your cover letter ends on an impressive note. A bold footer can also help highlight key information–like your contact information and availability.

Take a look at how the footer in this cover letter template mirrors the color in the header, while also emphasizing the applicant’s contact information:

cover letter template


7. Round out your cover letter design with an image

An image can add that final touch to your cover letter design. You can use an image to fill up empty space and to reinforce themes in your cover letter.

If you want to show off your creative chops, you could include a photo you’ve taken yourself, or a custom illustration. But when in doubt, a stock photo can work too–as long as it isn’t too cheesy.

No matter what the image is, it’s important that you integrate it cohesively into your page design. That could mean using an image frame to give your image a unique border shape, or using an image with a transparent background.

For example, look at how seamlessly the image at the bottom of this cover letter is incorporated into the design:

cover letter template


8. Add your signature to your cover letter template

At this point, you may have noticed something that a lot of these cover letters have in common: they include a signature.

While including a signature isn’t a requirement, it can add another personal touch to your cover letter. Personal design touches will help your cover letter be more memorable.

Take a look at how this cover letter template incorporates a signature in the footer:

cover letter template


9. Use up to three different font styles (but no more than that!)

Here’s a design rule of thumb: use no more than three different font types in one design. If you use too many different fonts, your design can look cluttered/

Generally, it’s best to stick to:

  • One font for headers
  • One font for sub-headers
  • One font for body text

For example, this cover letter template uses only two fonts: Poppins for the header and sub-headers, and Merriweather for the body text. By bolding certain headers and using a different color for other, the design has variation while still being cohesive:

cover letter template


10. Add an atypical border for a modern cover letter design

Generally speaking, it’s good to play it safe with your cover letter design. That being said, there are small design choices you can make that will have a big impact on your cover letter’s personality.

For example, you can use borders in unusual ways. A simple border used in a surprising way can make your cover letter design more interesting.

For example, instead of using a border around the edges of your page, you could use a border around one section, like the header. Take a look at how this cover letter template uses a strip of purple along the spinal column and crosses it with a border around the header:

cover letter template


Optimize your cover letter design for print

You probably already have a few ideas for creative cover letters buzzing around in your head. But before you race off to start your design, here are a few best practices to keep in mind.

If you’re planning on bringing your cover letter to an interview, make sure that your design will look as impressive in print as it does on screen.


Design your cover letter for standard letter paper

Make sure that the size dimensions of your cover letter template fit standard printer paper. Standard letter paper is 8.5 x 11 inches.


Export your cover letter in a high resolution

You don’t want your cover letter to print out blurry. In general, it’s a good idea to export your cover letter in 300 dpi resolution.

Venngage allows you to download your design in HD PNG or PDF formats.


Set bleed marks for your printer

If you want to get your cover letter printed professional, you may want to set bleed marks in your design. “Bleed” is the area around the outside of your cover letter that will be chopped off after printing.

If your cover letter design has a solid background color, or colors and images that touch the edge of the page, you should set bleed marks to indicate where the edge of the page is.

bleed marks

Now that you’re equipped with these cover letter designs tips, it’s time to make your own!

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More design guides to power your career growth:

7 Infographic Resume Templates and Design Tips

15 Professional Business Letterhead Templates and Design Ideas

How to Create Visuals For A Twitter Job Search


About Sara McGuire

Sara McGuire is a Content Editor at Venngage. When she isn't writing research-driven content, she enjoys reviewing music and hitting up the latest culinary hot spot in her home city of Toronto. Follow her on Twitter @sara_mcguire