We tell presenters that it’s okay to feel scared during your upcoming sales pitch because investors will always be a pressing and intimidating bunch.
Great elevator pitches are similar to memorable stories. They intertwine visuals and narrative to keep the audience engaged. And it needs to be completed in the duration of an elevator ride.
In this guide, we share 10 business pitch examples you’ll want to use in your next investor or client meeting.
You don’t need design experience to create a business or sales pitch. With Venngage templates, you can create the best pitch decks in minutes.
What is a business pitch?
A business pitch is a concise and compelling presentation that is delivered to potential investors, clients or partners to communicate the value proposition of a business idea, product or service.
The main goal of a business pitch is to persuade the audience to take a particular action, such as investing in the business, partnering with the company or purchasing the product or service.
When creating a business pitch, always remember that a well-crafted business pitch should be clear, concise and tailored to the specific needs and interests of the target audience. It should effectively communicate the value proposition and potential of the business idea, leaving a lasting impression on the audience.
To help smoothen the process for you, I’ve curated 10 business pitch deck examples you can use for your next client meeting. Keep scrolling to find out!
10 business pitch examples you can use:
- Choose a simple and short elevator pitch template
- Guy Kawasaki elevator pitch examples for business
- Modern pitch deck example
- Effective startup elevator pitch examples
- Business idea pitch deck
- Dark marketing pitch deck
- Classic Airbnb pitch deck
- Statement yellow elevator pitch example
- Short franchise elevator pitch example
- Nonprofit pitch deck
Choose a simple and short elevator pitch template
Your elevator pitch needs to address the biggest business concern: the sales funnel.
This simple pitch deck example gets to the heart of the business problem within just 12 slides. It’s short, sharp and to the point, enough to keep prospective clients interested.
This is a great sales pitch deck template to accompany a brief presentation. You can easily share your business model with investors or clients.
Customize this template by adding your branding and business information. Include data about your target audience and team members. This is information that potential investors need to know.
Add your website when prompted and the editor will import your logos, fonts and brand colors. You’ll be able to add your branding to all your designs with a single click.
Guy Kawasaki elevator pitch examples for business
The Guy Kawasaki method for elevator pitch templates has been successful for numerous businesses. The minimal text keeps investors focused during the entire pitch.
Presenters can fully concentrate on sharing the key metrics and pain points of their target market. The pitch deck includes overviews that guide investors’ thoughts.
Venngage has two versions of the conventional Guy Kawasaki elevator pitch format. This gradient version is a bit more modern. It certainly draws the eye without overwhelming the design.
The template’s simple and minimalist-inspired design makes it easy to customize for any brand completely. You can swap out the gradient panels and add brand-relevant product images instead.
You can also use this non-gradient pitch deck template. This is an ideal way to highlight your brand colors.
Make the easily customizable pitch deck examples shared above your own by adding your text, data and graphs.
Modern pitch deck example
This unconventional pitch deck uses icons to tell a compelling narrative. Visuals can spice up presentation decks and give make them aesthetically pleasing.
This template works well for startups and small businesses demonstrating to investors their brand’s potential.
If the deck is too dark, you can switch out the panel colors and icons. Add your own research to make your sales pitch convincing.
Effective startup elevator pitch examples
Elevator pitch decks focus on quick, one-minute proposals to convince potential investors that you have something valuable.
This investor pitch deck example is excellent for a startup elevator pitch. With just five slides, this deck makes it easy to breeze through your business model.
The added charts make the proposal and presentation much more convincing. You can share the necessary details that investors will want to know about.
Import your data from Google sheets into the Venngage editor and easily create charts for your presentation.
Business idea pitch deck
How do you highlight your business model to a potential customer? You start with your value proposition.
The below pitch deck example opens with the business’ value proposition in the first slide. It also includes many elegant ways to showcase the brand. Plus, it provides essential business data to investors simultaneously.
You can use the business idea pitch deck template above as a guideline for a good sales pitch of your own or modify and adjust it to your branding needs.
Dark marketing pitch deck
The marketing pitch deck example below has a dark but unique personality. It works well in a product launch setting or as an elevator pitch deck for marketers.
The color combination is unusual but striking. Not to mention, on-trend. Bold colors are one of the resurgent graphic design trends of the past few years.
You can use the above marketing pitch deck example as inspiration for numerous business presentations.
Art and multimedia businesses can also use it as a template for client presentations.
Classic Airbnb pitch deck
We all know what Airbnb is and how much the business has grown over the past few years.
One of the best pitch deck examples you’ll see is Venngage’s version of the Airbnb pitch deck.
It uses sample data, addresses the core customer problem and outlines the business plan to capture the audience’s attention.
The pitch deck example above is one of the standard elevator pitch decks but manages to be sophisticated. There’s a finesse to this pitch deck design. That’s why it was so successful.
Statement yellow elevator pitch example
The yellow motif of this artistic pitch deck will immediately hold the audience’s attention.
The color is bright and bold but isn’t overpowering. Instead, only two slides use the background color across the whole slide.
The majority of the slides only include hints of yellow or use it as a highlight.
This template works for companies that use one prominent color across their branding. It’s also a professional pitch deck for small businesses, startups, or software companies.
Short franchise elevator pitch example
Pitch decks don’t depend on length to make a point. Instead, it uses fewer headers as overviews and depends on presenters to share pitch details with investors.
This is one of the best pitch deck examples for a short and classy presentation. It uses a small number of icons and bullet points to draw the eye and keep the presentation flowing.
As an elevator pitch, this is an effective method for maintaining the audience’s focus.
Related: A Complete Guide to Line Charts
Nonprofit pitch deck
This elevator pitch example for nonprofits uses minimalism and icons to keep potential investors engaged throughout the presentation.
The subtle use of color and icons asserts the brand’s personality. This template can work for businesses in the graphic design sector.
Alternatively, the nonprofit pitch deck example above can also work for digital marketing agencies that want a cutting-edge appeal to make themselves attractive to clients.
Famous sales pitch decks to inspire your pitch
Minimalist Airbnb pitch deck
This minimalist design of the Airbnb elevator pitch example shared above is perfect for startups.
You can easily add product or location photos and adjust the colors to suit your branding, alongside your logo and fonts.
Buffer pitch deck
The real Buffer pitch deck was confusing for investors. You can read more about it in our round-up of the best pitch decks.
Venngage designed a cleaner version using icons and charts. This makes the information easier to understand. You aren’t bombarding your audience with too many details.
Facebook pitch deck
The winning Facebook pitch deck was text-heavy. But what made it stand out was how many popular schools had already signed up with it.
Plus, the deck was nothing short of ambitious, with a clear expansion plan. It is no surprise that Facebook is the behemoth it is today.
How to write a business pitch deck
Creating a compelling business pitch deck is essential for effectively conveying your business idea to potential investors or partners. Here is a step-by-step guide to help you write a business pitch deck:
- Cover slide: Include the name of your company and a visually appealing image that represents your business.
- Problem statement: Clearly define the problem your product or service solves. Use statistics or real-life examples to emphasize the significance of the problem.
- Solution: Describe your product or service and how it addresses the identified problem. Use visuals, such as product images or diagrams, to help illustrate your solution.
- Market opportunity: Present market research data to showcase the size, growth potential and trends of the target market. Use graphs, charts, or infographics to make the information more engaging.
- Business model: Explain how your business will generate revenue. Describe your pricing strategy, sales and distribution channels and any key partnerships or collaborations that will contribute to your business model’s success.
- Traction and milestones: Highlight any significant achievements, milestones, or partnerships that demonstrate the progress and potential of your business. This can include user metrics, revenue growth, or notable endorsements.
- Competitive analysis: Analyze your competitors and illustrate how your product or service stands out in the market. Highlight your unique selling points and any barriers to entry that provide your business with a competitive advantage.
- Go-to-market strategy: Outline your marketing and sales plan. Describe how you will reach and acquire customers, including your marketing channels, customer acquisition strategy and sales approach.
- Financial projections: Present your financial forecasts, including revenue projections, cost structures and expected profitability. Use charts or graphs to display key financial data and assumptions.
- Team: Introduce your team members and highlight their relevant expertise and experience. Emphasize how the team’s skills and strengths contribute to the success of the business.
- Use of funds: Explain how you plan to use the funds you are seeking. Provide a breakdown of how the investment will be allocated across different aspects of the business.
- Conclusion and call-to-action: Summarize the key points of your pitch and clearly state what action you want the investors to take. Encourage questions and provide your contact information for further discussions.
Remember to keep your pitch deck concise, visually appealing and easy to understand. Use high-quality visuals and compelling storytelling to make your business pitch deck engaging and memorable for your audience.
Four tips for creating a great elevator pitch
Here are four easy ways to recreate the pitch deck examples above or build your own pitch from a template.
Create a visual style for your sales pitches
A visual style or theme creates flow and sophistication in any presentation. These involve using recurring elements in a subtle and obvious manner.
For example, this Venngage template uses our color gradient along with elegant and bright icons.
Choose visual elements whose characteristics become the pitch deck’s focal point. Great pitch decks use the brand’s colors and visual motifs to keep the brand top of mind.
Give an overview of your business model
Pitch decks act as content anchors that guide your client toward your topic’s main points.
All the other information in your pitch deck or the explanations in your presentation will be aimed at supplementing that data.
Like this Uber elevator pitch template that emphasizes customer pain points and how the business will solve them.
Examples of added data include situational examples, charts and graphs and case studies.
Focus on your unique proposition
Your pitch deck has a central idea that is its unique selling proposition. Pitch deck creators build their pitch ideas around this aspect.
As a result, they’ll have a solid, communicative and persuading pitch deck that convinces investors.
Simplify hard concepts in your sales pitch
Scientific knowledge is enriching to those who understand its meaning.
Hard concepts, long-running and poorly constructed sentences and jargon make reading challenging for investors who have a very short time to spare.
This deck ensures that information isn’t overwhelming, either in the overview or the traction slide.
Make sure to simplify hard concepts and use simple words. That’s what the best pitch decks do.
Use templates to create successful pitch decks and win over investors
Delivering a good elevator pitch can be overwhelming. The pressure to get the tone right and impress investors is huge.
We’ve shared 10 elevator pitch examples that you can use as inspiration.
And with Venngage’s pitch deck templates, you get a competitive advantage. With no design experience, you can create elevator pitches that win over investors.