Executive communication can significantly help or hurt a company's reputation. Chief Executive Officers (CEOs) who are good at communicating with their employees and the public can keep their company's reputation strong. However, leaders who are bad at expressing themselves can cause damage to their firm's stature. Sound communication principles from the management team include being honest with employees and the public, being transparent about the company's operations, and being open to suggestions and constructive criticism. Leaders with poor communication skills hide information from employees and the public, are secretive about the business's operations, and ignore feedback. Business leaders should know how their communication affects the company's reputation. One of the most critical aspects of effective internal communication is the frequency and speed at which information is conveyed to employees. The COVID-19 pandemic tested internal communicators' limits, especially executive leadership teams, who were not accustomed to delivering information in a rapidly changing workplace environment. Many people think of visibility in terms of sharing information with employees. Still, another interpretation is essential, too - the visibility of executives themselves. Executives need to be seen by

Read more >