{"id":49489,"date":"2021-10-14T15:48:10","date_gmt":"2021-10-14T19:48:10","guid":{"rendered":"https:\/\/venngage.com\/blog\/?p=49489"},"modified":"2025-09-16T07:15:35","modified_gmt":"2025-09-16T11:15:35","slug":"engaging-content","status":"publish","type":"post","link":"https:\/\/venngage.com\/blog\/engaging-content\/","title":{"rendered":"Engaging Content: Proven Best Practices You Can Use"},"content":{"rendered":"<p><a href=\"https:\/\/venngage.com\/templates\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Engaging-Content-Blog-Header-1.png\" alt=\"engaging content blog header\" width=\"1024\" height=\"576\"><\/a><\/p>\n\n\n<p>Whether you\u2019re an author, blogger, or content writer, creating engaging content gets you ahead of the game.<\/p>\n\n\n\n<p>&#8220;But how?&#8221; you ask. &#8220;How do I write engaging content?&#8221;<\/p>\n\n\n\n<p>Great question! We&#8217;re going to look over the steps to write engaging content in this article.<\/p>\n\n\n\n<p>Interested in creating engaging content and fuel it up with visuals? Use Venngage to fulfill any <a href=\"https:\/\/venngage.com\/solutions\/graphic-design-for-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">graphic design needs for your marketing team<\/a>, without having to hire a graphic designer. Get started for free.<\/p>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/solutions\/graphic-design-for-marketing\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>START CREATING FOR FREE<\/b><\/button><\/a><\/center>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"toc\">Table of Contents:<\/h3>\n\n\n\n<ul>\n<li><a href=\"#definition\">What is engaging content?<\/a><\/li>\n\n\n\n<li><a href=\"#important\">Why is engaging content important?<\/a><\/li>\n\n\n\n<li><a href=\"#how\">How to create engaging content<\/a><\/li>\n\n\n\n<li><a href=\"#tips\">Tips to creating engaging content consistently<\/a><\/li>\n\n\n\n<li><a href=\"#engaging\">Engaging content ideas<\/a><\/li>\n\n\n\n<li><a href=\"#interactive\">Interactive content ideas<\/a><\/li>\n<\/ul>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"definition\">What&nbsp;is engaging content?<\/h2>\n\n\n\n<p>Engaging content is any piece of information that adds value to its readers. In other words, any content that gets the readers hooked, makes&nbsp;them think about something they&#8217;ve learned in a different light or provides a new perspective on a topic.<\/p>\n\n\n\n<p>This applies to written online content like blog posts or social media posts,&nbsp;audio content like podcasts, or video content like webinars and more.<\/p>\n\n\n\n<p>Here&#8217;s an example of engaging content in the form of written blog posts:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/blog\/guestographics\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/03\/Guestographics_Blog_Header-1.png\" alt=\"Guestographics_Blog_Header\" width=\"700\"\/><\/a><\/figure><\/div>\n\n\n<p>This was written by Nadya Khoja, our previous Chief Growth Officer. What makes this piece interesting and engaging?<\/p>\n\n\n\n<p>She manages to write an introduction that really draws people in by asking relevant questions and injecting humor into her writing:<\/p>\n\n\n\n<div class=\"wp-block-image wp-image-52438 size-full\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Screen-Shot-2021-10-14-at-1.00.42-PM.png\" alt=\"Guestographics Opening\" class=\"wp-image-52438\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"><figcaption><center>Admit it, this earns a chuckle or two.<\/center><\/figcaption><\/figure><\/div>\n\n\n\n<p>But besides creating a hook that draws readers, this piece is engaging in the sense that it provides really impactful and useful information to its target audience: marketers who want an SEO ranking strategy that works.<\/p>\n\n\n\n<p>And Nadya manages to&nbsp;make the readers stay and read more by analyzing the strategy she mentioned in the hook (with evidence that it works), as well as tips for marketers to apply:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Screen-Shot-2021-10-14-at-1.05.00-PM.png\" alt=\"Guestographics Explanation\" class=\"wp-image-52441\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/figure><\/div>\n\n\n\n<p>Of course, she also makes the piece really easy to read by inserting visuals here and there, like this one which shows&nbsp;the process she goes through when searching for new content:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/03\/image2.png\" alt=\"guestographics example\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/figure><\/div>\n\n\n\n<p>Or this template, which is an example of a guestographic we created (as the post is about guestographics):<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/social-media-sentiment-analysis-a1b78129-6ca4-4227-afe0-bf356036f927\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/03\/Sentiment-Analysis-Infographic-Template.png\" alt=\"Sentiment Analysis Guestographic Infographic Template\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/a><\/figure><\/div>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/social-media-sentiment-analysis-a1b78129-6ca4-4227-afe0-bf356036f927\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><strong>If you&#8217;re interested in learning more about this particular piece, visit: <a href=\"https:\/\/venngage.com\/blog\/guestographics\/\" target=\"_blank\" rel=\"noopener\">How to Use Guestographics to Build Links &amp; Increase Your SEO Rankings, Fast<\/a><\/strong><\/p>\n\n\n\n<p><a href=\"#toc\"><strong>Return to Table of Contents<\/strong><\/a><\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"important\">Why is engaging content important?<\/h2>\n\n\n\n<p>Once you&#8217;ve made your content engaging, there&#8217;s a higher chance it will go viral since it draws people in and makes them want to share.<\/p>\n\n\n\n<p>This means that creating engaging content can drive more traffic to your website, increase your brand awareness, get more people to talk about you, and ultimately increase the number of leads or conversions you can get for your product.<\/p>\n\n\n\n<p>We&#8217;ve had our share of creating viral content, and some of them really earned us lots of press and brand recognition, such as this one about <a href=\"https:\/\/venngage.com\/blog\/graphic-design-trends\/\" target=\"_blank\" rel=\"noopener\">graphic design trends<\/a> which has earned a link from <a href=\"https:\/\/www.creativebloq.com\/news\/2022-design-graphics-infographic\" target=\"_blank\" rel=\"nofollow noopener\">Creative Bloq<\/a>:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/graphic-design-trends-2022-infographic-6bccc794-598e-4cf4-be1f-7af9bd140013\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Engaging-Content-Graphic-Design-Trends.png\" alt=\"engaging content\" class=\"wp-image-52444\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/a><\/figure><\/div>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/graphic-design-trends-2022-infographic-6bccc794-598e-4cf4-be1f-7af9bd140013\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><strong>Read more<\/strong>: <a href=\"https:\/\/venngage.com\/blog\/graphic-design-trends\/\" target=\"_blank\" rel=\"noopener\">8 Graphic Design Trends that Will Define 2022 [Infographic]<\/a><\/p>\n\n\n\n<p>Plus, if you manage to consistently create engaging content, you can harness a number of followers or subscribers who love to consume your content and even promote it without being asked.<\/p>\n\n\n\n<p>But how can you create content that&#8217;s engaging for your target audience?<\/p>\n\n\n\n<p><a href=\"#toc\"><strong>Return to Table of Contents<\/strong><\/a><\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how\">How&nbsp;to&nbsp;create engaging content<\/h2>\n\n\n\n<p>Good content excites, refreshes, and feels conversational. And hard to create, granted. But there are ways you can do to get yourself prepped and ready to create engaging content.<\/p>\n\n\n\n<ol>\n<li>The first step is to get inspired. There are many good sources of inspiration. Search a topic you&#8217;d like to read and check out your favorite author&#8217;s content.<\/li>\n\n\n\n<li>Read up on the latest trending news and write them down in your own words. Doing this helps you write them uniquely and with your own writing voice.<\/li>\n\n\n\n<li>Share your thoughts on different topics that interest you. Then, take note of what people find interesting or useful about it.<\/li>\n\n\n\n<li>Research which content gets the most shares in a particular niche.<\/li>\n\n\n\n<li>Watch videos, read articles, listen to podcasts, check <a href=\"https:\/\/www.growandconvert.com\/content-writing-samples\/\" target=\"_blank\" rel=\"noreferrer noopener\">content writing samples<\/a><strong>,<\/strong>&nbsp;and&nbsp;ask yourself how you could share the same ideas but make them even better. For instance, if there is a video about &#8220;Why this 2016 Kia Rio is the best car,&#8221; then I would think about &#8220;What is the best car in 2017?&#8221; You don&#8217;t have to think about a whole new topic because you can update the existing one.<\/li>\n\n\n\n<li>Then make sure all ideas fit together nicely by checking if there are any recurring themes and eliminating duplicates. &nbsp;Incorporating a clear<a href=\"https:\/\/slickplan.com\/content\/workflow\" target=\"_blank\" rel=\"noreferrer noopener\"> content workflow<\/a> can help streamline this process.&nbsp;<\/li>\n<\/ol>\n\n\n\n<p>Now that we&#8217;ve got the steps out, the most challenging part of writing is consistently publishing high-quality content. Let&#8217;s read more about it in the next section.<\/p>\n\n\n\n<p><a href=\"#toc\"><strong>Return to Table of Contents<\/strong><\/a><\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"tips\">7&nbsp;tips to creating engaging content consistently<\/h2>\n\n\n\n<p>Good content takes time to produce, but it&#8217;s not easy to keep pushing out high-quality hits that have the potential to turn viral and add value to it simultaneously. Here&#8217;s how you can keep making fresh, entertaining, and valuable content:<\/p>\n\n\n\n<ul>\n<li><a href=\"#1\">Determine your purpose<\/a><\/li>\n\n\n\n<li><a href=\"#2\">Be consistent<\/a><\/li>\n\n\n\n<li><a href=\"#3\">Do your research<\/a><\/li>\n\n\n\n<li><a href=\"#4\">Create content&nbsp;abundant with&nbsp;visuals<\/a><\/li>\n\n\n\n<li><a href=\"#5\">Stand out from all other blogs<\/a><\/li>\n\n\n\n<li><a href=\"#6\">Make yourself an authority<\/a><\/li>\n\n\n\n<li><a href=\"#7\">Learn from what doesn&#8217;t work<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1\">Determine your purpose<\/h3>\n\n\n\n<p>Everything you publish should be because you&#8217;re reaching out to connect with your target audience, and the content is designed to help them do something. What are you trying to accomplish?&nbsp;You want your content to drive engagement, but what&#8217;s the ultimate goal? Attract potential customers? Drive conversions?&nbsp;It will help if you know what it is before creating the post.<\/p>\n\n\n\n<p>For example, we created this <a href=\"https:\/\/venngage.com\/blog\/game-of-thrones-infographic\/\" target=\"_blank\" rel=\"noopener\">Game of Thrones infographic<\/a> blog post with the aim to gain press and mentions, instead of driving conversions:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/game-of-thrones-both-sides-of-betrayals-8c52327b-6e50-42d8-9925-4f5a4883cf1e\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Engaging-Content-Game-of-Thrones.png\" alt=\"engaging content\" class=\"wp-image-52445\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/a><\/figure><\/div>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/game-of-thrones-both-sides-of-betrayals-8c52327b-6e50-42d8-9925-4f5a4883cf1e\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p>However, we still created several infographic templates that are easy to customize (like the one above), so those interested in designing their own infographic (relevant to Game of Thrones or not) still have some templates to work off of.<\/p>\n\n\n\n<p>Unfortunately, there isn&#8217;t just one formula that will guarantee a share or reaction from everyone who reads your post. But keeping things simple can never hurt, so try pitching related articles about topics that are urgent and relevant issues in your industry, or topics that are trending.<\/p>\n\n\n\n<p><a href=\"#tips\"><strong>Return to Tips for Creating Content Consistently<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2\">Be consistent<\/h3>\n\n\n\n<p>It won&#8217;t be hard for you to pump out&nbsp;well-written content that drives engagement, as long as you&#8217;re diligent enough with your task. Stop thinking of it as something done just once now and then, like once a week. Instead, write on a daily basis.<\/p>\n\n\n\n<p>Always give people more than they expect from whichever angle you choose. Give out great deals and offers too so that the audience sees how reliable and generous you are.<\/p>\n\n\n\n<p>For example, instead of just going through the steps and cuts the post at that, our post on <a href=\"https:\/\/venngage.com\/blog\/how-to-summarize\/\" target=\"_blank\" rel=\"noopener\">how to summarize long-form content for an infographic<\/a> actually guides the audience through summarizing a piece of writing like this:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2018\/03\/How-to-Summarize-Information-Example-1.jpg\" alt=\"How to Summarize Information Example 1\" width=\"700\"\/><\/figure><\/div>\n\n\n<p>to make it into a proper infographic, like this:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/fact-sheet-9314b149-f55a-4232-89ae-2d37b18e6b5a\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Engaging-Content-How-to-Summarize.jpeg\" alt=\"engaging content\" class=\"wp-image-52446\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/a><\/figure><\/div>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/fact-sheet-9314b149-f55a-4232-89ae-2d37b18e6b5a\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p>If you&#8217;re having a hard time, just remember that it will take a lot of practice before you can produce content regularly. Commit to the idea that you&#8217;ll have half-finished posts sitting there until you&#8217;re done with them, regardless of how long it takes.<\/p>\n\n\n\n<p><a href=\"#tips\"><strong>Return to Tips to Creating Content Consistently<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3\">Do your research<\/h3>\n\n\n\n<p>Writing an article and putting up all sorts of information in one place sure sounds like a good thing, but people won&#8217;t find anything when what they&#8217;re looking for isn&#8217;t included in the piece.<\/p>\n\n\n\n<p>A great way to know what information to put into your blog post or social media update is by diving deep into the topic at hand. Doing this involves online searches, reading books about it, and talking to authorities in the field.<\/p>\n\n\n\n<p>If you&#8217;re not sure what exactly your audience wants, ask for it! Run a poll on Twitter or send out a survey through email. Even if they don&#8217;t know exactly what they want, asking them will help you find things that will interest them. Do this before you write so that you can target your readers better.<\/p>\n\n\n\n<p><a href=\"#tips\"><strong>Return to Tips for Creating Content Consistently<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4\">Create content&nbsp;abundant with&nbsp;visuals<\/h3>\n\n\n\n<p>As you can see from this post or from any other posts on our site, we rely heavily on visuals to make our content engaging, easy to skim and easy to understand.<\/p>\n\n\n\n<p>This is because visuals can help people remember and recall ideas, according to research.<\/p>\n\n\n\n<p>Plus, think of your own experience. Do you prefer reading a post that&#8217;s just a huge block of text from beginning to the end, or do you prefer one that has different images, GIFs or even memes to break up the text and visualize the hard-to-understand concepts?<\/p>\n\n\n\n<p>This is the reason why we&#8217;ve used slide decks and simple data visualizations to make vaccine information easy to understand:<\/p>\n\n\n<p><\/p>\n<p><\/p><center><p><\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <p><\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<\/a><p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/COOJFzmgY7d\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A post shared by Venngage Infographic Maker (@venngage)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p> <script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p><\/p>\n<p><\/p><\/center><p><\/p>\n\n\n<p>And why we&#8217;ve used infographics and data visualizations to&nbsp;make <a href=\"https:\/\/venngage.com\/blog\/visualize-numbers\/\" target=\"_blank\" rel=\"noopener\">big numbers<\/a> easy to get, like this:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/billion-dead-animals-ecosystem-infographic-577687b7-d253-4cb2-83b5-33221a3f8c96\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Engaging-Content-Billion-Dead-Animals.png\" alt=\"engaging content\" class=\"wp-image-52454\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/a><\/figure><\/div>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/billion-dead-animals-ecosystem-infographic-577687b7-d253-4cb2-83b5-33221a3f8c96\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><a href=\"#tips\"><strong>Return to Tips for Creating Content Consistently<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5\">Stand out from all other blogs<\/h3>\n\n\n\n<p>You might be one of the many content creators whom viewers turn to for content about the same topic. But are there elements that make your blog different from others? Does it have some special tidbits that others don&#8217;t include? If yes, let people know by putting these things into your posts because knowing how particular you are will make people more compelled to come back for more.<\/p>\n\n\n\n<p>People love personal stories. This post on how to <a href=\"https:\/\/venngage.com\/blog\/increase-blog-traffic\/\" target=\"_blank\" rel=\"noopener\">increase blog traffic<\/a> from Nadya does well since she describes the process she actually goes through to create high-converting, well-written blog posts.<\/p>\n\n\n\n<p>She also has a very distinctive writing style that&#8217;s hard to mimic and makes her posts stand out (and engaging):<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Screen-Shot-2021-10-14-at-2.26.41-PM.png\" alt=\"Increase Blog Traffic Content Screenshot\" class=\"wp-image-52447\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/figure><\/div>\n\n\n\n<p>This is also one of the reasons why <a href=\"https:\/\/venngage.com\/blog\/what-is-a-case-study\/\" target=\"_blank\" rel=\"noopener\">case studies<\/a> work so well. The main focus of case studies is the customer who has had some wins by using your product, and by walking your <a href=\"https:\/\/mirasee.com\/blog\/target-audience\/\" target=\"_blank\" rel=\"noreferrer noopener\">target audience<\/a> through your already-successful-yet-really-relevant customers, you have a higher chance to convert them.<\/p>\n\n\n\n<p>We&#8217;ve applied that lesson to our content marketing strategy.&nbsp;<a href=\"https:\/\/venngage.com\/blog\/category\/case-study\/\" target=\"_blank\" rel=\"noopener\">Venngage success stories<\/a>&nbsp;even&nbsp;have some very pretty <a href=\"https:\/\/venngage.com\/blog\/what-is-an-infographic\/\" target=\"_blank\" rel=\"noopener\">infographics<\/a> to make it easier for people to scan:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/blog\/case-study-venngage-chadsan\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/ChadSan-Case-Study-Venngage.png\" alt=\"engaging content\" class=\"wp-image-52448\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/a><\/figure><\/div>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/reports\/training-and-development-case-study-infographic-f1f342cb-7a9f-4205-aff2-7246a6f41195\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>CREATE THIS REPORT TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><strong>If you&#8217;re interested in seeing more case study examples or learn how to write a case study, visit these posts:<\/strong><\/p>\n\n\n\n<ul>\n<li><a href=\"https:\/\/venngage.com\/blog\/case-study-examples\/\" target=\"_blank\" rel=\"noopener\">How to Write a Case Study [+ Design Tips]<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/venngage.com\/blog\/case-study-examples\/\" target=\"_blank\" rel=\"noopener\">15+ Professional Case Study Examples [Design Tips + Templates]<\/a><\/li>\n<\/ul>\n\n\n\n<p><a href=\"#tips\"><strong>Return to Tips for Creating Content Consistently<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6\">Make yourself an authority<\/h3>\n\n\n\n<p>What makes you the go-to expert worth following on social media? If you&#8217;re willing to put in some time and effort to help people out, you can be one!<\/p>\n\n\n\n<p>The key is to always be helpful to your audience through comments, a blog post, or even by sending them suggestions through chat.<\/p>\n\n\n\n<p>Another thing that will always help make you an authority in the community is doing something original, like creating original content.<\/p>\n\n\n\n<p>Original content with lots of data often attracts a ton of press and earns lots of backlinks from other websites, which is one of the reasons why reputable sites regularly produce trends reports, market reports, etc.<\/p>\n\n\n\n<p>We&#8217;ve applied this lesson to our content marketing strategies and produced this piece on <a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\" target=\"_blank\" rel=\"noopener\">visual content marketing statistics<\/a>:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/8-visual-content-marketing-statistics-infographic-c9ce675e-0186-429c-acda-dbebc59246bc\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Visual-Content-Marketing-Statistics-General.png\" alt=\"engaging content\" class=\"wp-image-52449\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"><\/a><\/figure><\/div>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/8-visual-content-marketing-statistics-infographic-c9ce675e-0186-429c-acda-dbebc59246bc\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>CREATE THIS TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p>In addition to this, we also create content related to COVID-19 and vaccination, since it&#8217;s a topic multiple people care about. Here&#8217;s an example of that: an infographic about barriers to COVID-19 vaccination:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/barriers-to-covid-19-vaccination-informational-infographic-5ff71b62-80e5-4618-8c46-6c0ac890b87b\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/10\/Economic-Infographic-Barriers-to-Vaccination.png\" alt=\"engaging content\" class=\"wp-image-52364\" width=\"700\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\"\/><\/a><\/figure><\/div>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/barriers-to-covid-19-vaccination-informational-infographic-5ff71b62-80e5-4618-8c46-6c0ac890b87b\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><a href=\"#tips\"><strong>Return to Tips for Creating Content Consistently<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7\">Learn from what doesn&#8217;t work<\/h3>\n\n\n\n<p>Like anything else in life, content production succeeds more often than it fails. But this doesn&#8217;t mean that we should stop learning from our past mistakes. If something doesn&#8217;t work and nobody is interested, just learn from the experience by reflecting on what could have been done differently. Most of the time, you&#8217;ll find out that just one particular thing was missing out from all the other elements present.<\/p>\n\n\n\n<p><a href=\"#toc\"><strong>Return to Table of Contents<\/strong><\/a><\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"engaging\">Engaging&nbsp;content ideas<\/h2>\n\n\n\n<p>Here&#8217;s a list of some great ideas to generate engaging content.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>SEO<\/b><\/h3>\n\n\n\n<p>A very popular topic among website owners, bloggers, and marketers. And what&#8217;s more engaging than explaining the nitty-gritty of on-page optimization and increasing your page views?<\/p>\n\n\n\n<p>Examples:<\/p>\n\n\n\n<ul>\n<li><a href=\"https:\/\/venngage.com\/blog\/infographic-seo\/\" target=\"_blank\" rel=\"noopener\">How to Use Mini Infographics to Improve On-Page SEO<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/venngage.com\/blog\/seo-content-marketing\/\" target=\"_blank\" rel=\"noopener\">How to Use SEO Data to Fuel Your Content Marketing Strategy<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/venngage.com\/blog\/seo-content-strategy\/\" target=\"_blank\" rel=\"noopener\">How We Scaled Worldable&#8217;s SEO Content Strategy and Increased Organic Traffic by 86%<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><b>How-to articles<\/b><\/h3>\n\n\n\n<p>These are always great if you can make them really detailed and truly useful for your readers. If you have full confidence you know everything about a certain topic, chances are that many visitors will be interested in learning from you as well!<\/p>\n\n\n\n<p>Examples:<\/p>\n\n\n\n<ul>\n<li><a href=\"https:\/\/venngage.com\/blog\/employee-engagement\/\" target=\"_blank\" rel=\"noopener\">How to Improve Employee Engagement with Visuals<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/venngage.com\/blog\/marketing-plan\/\" target=\"_blank\" rel=\"noopener\">What is a Marketing Plan and How to Make One?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/venngage.com\/blog\/brand-style-guide\/\" target=\"_blank\" rel=\"noopener\">How to Create a Brand Style Guide (With Lessons from Top Tech Companies)<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Lists<\/b><\/h3>\n\n\n\n<p>Fast readers will always love lists. They&#8217;re quick to read and very helpful at the same time.<\/p>\n\n\n\n<p>Examples:<\/p>\n\n\n\n<ul>\n\n<li><a href=\"https:\/\/venngage.com\/blog\/presentation-ideas\/\" target=\"_blank\" rel=\"noopener\">120+ Best Presentation Ideas, Design Tips &amp; Examples<\/a><\/li>\n\n\n<li><a href=\"https:\/\/venngage.com\/blog\/types-of-charts\/\" target=\"_blank\" rel=\"noopener\">11 Types of Charts and How Businesses Use Them<\/a><\/li>\n\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"interactive\">Interactive&nbsp;content ideas<\/h2>\n\n\n\n<p>Here&#8217;s a list of some interactive content ideas to generate engaging content.<\/p>\n\n\n\n<ul>\n<li><strong>Create Quizzes<\/strong>: Quizzes are a fun and engaging way to interact with your audience. <a href=\"https:\/\/outgrow.co\/blog\/interactive-quizzes\" target=\"_blank\" rel=\"noreferrer noopener\">Create a quiz<\/a> to increase engagement and make your content more enjoyable to consume.<\/li>\n\n\n\n<li><b>Text-based games.<\/b> Give them instructions and see whether or not they follow them. You could even pit two &#8220;characters&#8221; against each other and have users decide whom they side with.<\/li>\n\n\n\n<li><b>Useful widgets.<\/b> Give people a widget that allows them to input their thoughts and opinions about your company or let them enter their contact information in an interactive map so they can easily see where everyone else is from.<\/li>\n\n\n\n<li><b>Make polls\/surveys.<\/b> Create a poll or survey that allows people to vote on different product ideas, like proposed new items on your menu.<\/li>\n<\/ul>\n\n\n\n<p><a href=\"#toc\"><strong>Return to Table of Contents<\/strong><\/a><\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">In conclusion: Engaging content is never hard to create with these tips<\/h2>\n\n\n\n<p>Apply these tips and best practices to your content creation process and you&#8217;ll be able to create&nbsp;great content that increases engagement, drives conversions, connects you with your audience and builds subscriptions.<\/p>\n\n\n\n<p>Interested in adding visuals to your content? Start by creating a free Venngage account, and explore our hundreds of professionally designed infographics, presentations, reports, plans and more.<\/p>\n\n\n\n<center><a href=\"https:\/\/infograph.venngage.com\/register\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>START CREATING FOR FREE<\/b><\/button><\/a><\/center>\n","protected":false},"excerpt":{"rendered":"<p>Whether you\u2019re an author, blogger, or content writer, creating engaging content gets you ahead of the game. &#8220;But how?&#8221; you ask. &#8220;How do I write engaging content?&#8221; Great question! We&#8217;re going to look over the steps to write engaging content in this article. Interested in creating engaging content and fuel it up with visuals? Use [&hellip;]<\/p>\n","protected":false},"author":107,"featured_media":55718,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false},"categories":[175,599],"tags":[225],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Want to create content that attracts readers and drives conversion? 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