{"id":48256,"date":"2024-01-13T11:21:00","date_gmt":"2024-01-13T16:21:00","guid":{"rendered":"https:\/\/venngage.com\/blog\/?p=48256"},"modified":"2026-02-07T11:24:04","modified_gmt":"2026-02-07T16:24:04","slug":"pastel-color-palettes","status":"publish","type":"post","link":"https:\/\/venngage.com\/blog\/pastel-color-palettes\/","title":{"rendered":"20+ Best Pastel Color Palettes for 2026"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Best-Pastel-Color-Palettes-For-2021.png\" alt=\"Best Pastel Color Palettes For 2021\" class=\"wp-image-47621\"\/><\/a><\/figure><\/div>\n\n\n<p>Pastel color palettes have always been my go-to when I want designs to feel soft, modern, and approachable. In color science, pastels are created by mixing white into base hues, think turning bold greens into mint or deep purples into lavender. <\/p>\n\n\n\n<p>I still remember the first time I used a pastel palette for a wellness client\u2019s presentation; the combination of #B5EAD7 and #FFDAC1 instantly gave the deck a calming, professional vibe.<\/p>\n\n\n\n<p>In 2026, pastels are everywhere\u2014from skincare branding to spring product launches to minimalist <a href=\"https:\/\/www.andacademy.com\/resources\/blog\/ui-ux-design\/what-is-ui-design\/\" target=\"_blank\" rel=\"noreferrer noopener\">UI design<\/a>. Whether you&#8217;re creating social posts, website graphics, or even internal reports, pastels are a subtle way to stand out without overwhelming your audience.<\/p>\n\n\n\n<p>If you\u2019re looking for fresh design inspiration or building a consistent brand look, try adding your favorite pastel hex codes to your <a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\" target=\"_blank\" rel=\"noreferrer noopener\">Venngage Brand Kit<\/a>. It\u2019s the easiest way to make sure your infographics, decks, and visuals stay aligned and unmistakably \u201cyou.\u201d<\/p>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/blog\/business\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>LEARN MORE ABOUT VENNGAGE<\/b><\/button><\/a><\/center>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"definition\">What are pastel colors?<\/h2>\n\n\n\n<p>Pastel colors are basically soft, light versions of regular colors. Think baby blue, pale pink, or mint green. If you were mixing paints, you&#8217;d get a pastel by adding a bit of white to a strong color\u2014like turning bold blue into that gentle baby blue. On a computer, it\u2019s just about lowering the saturation to make the color look lighter and softer.<\/p>\n\n\n\n<p>They\u2019re often called \u201clow-saturation\u201d or <a href=\"https:\/\/venngage.com\/blog\/graphic-design-trends\/#Muted-Color-Palettes\" target=\"_blank\" rel=\"noreferrer noopener\">muted colors<\/a> because they\u2019re not loud or intense. Instead, they have this calm, dreamy vibe that\u2019s super easy on the eyes. You can create pastels by blending bold colors with white, black, or even their opposite color.<\/p>\n\n\n\n<p>What I love about pastels is that they\u2019re incredibly versatile. They don\u2019t belong to one specific color family\u2014you can have a pastel version of pretty much any color, which makes them great for all kinds of designs. I\u2019ve seen them work beautifully in branding, clothing, websites\u2014you name it.<\/p>\n\n\n\n<p>And there\u2019s a bit of color psychology behind them too. Bright red might scream \u201cenergy\u201d or \u201cdanger,\u201d but a pastel pink? It feels soft, peaceful, maybe even a little nostalgic. That gentle look is exactly why so many people turn to pastels when they want a calm, friendly design.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"palettes\">Top pastel color palettes for 2026<\/h2>\n\n\n\n<p>If you&#8217;re like me and love a soft, calming vibe in your designs, pastels are always a go-to. They\u2019re gentle, versatile, and perfect for everything from branding to Instagram posts to website makeovers. You can use <a href=\"https:\/\/www.spotsaas.com\/blog\/7-best-photo-editing-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Photo Editing Software<\/a> featured in Spotsaas to experiment with these color tones, adjust saturation, or create pastel overlays that keep your visuals soft and cohesive. I\u2019ve rounded up some of my favorite pastel color combos\u2014hope you find a few that spark some ideas!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>For branding and logos<\/strong><\/h3>\n\n\n\n<p>These palettes feel fresh, modern and super approachable, great for giving your brand a soft but confident look.<\/p>\n\n\n\n<ul>\n<li><a href=\"#1\" target=\"_blank\" rel=\"noreferrer noopener\">Alice Blue + Lavender Web + Baby Blue Eyes<\/a><\/li>\n\n\n\n<li><a href=\"#3\">Peach Crayola + Lemon Chiffon + Light Blue<\/a><\/li>\n\n\n\n<li><a href=\"#5\">Champagne Pink + Linen + Isabelline<\/a><\/li>\n\n\n\n<li><a href=\"#6\">Cornsilk + Pale Pink + Alice Blue<\/a><\/li>\n\n\n\n<li><a href=\"#8\">Pastel Pink + Pale Pink + Snow White<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>For social media graphics<\/strong><\/h3>\n\n\n\n<p>These combos really pop on the feed without being too loud. I love using these for posts that need a cheerful but calm energy.<\/p>\n\n\n\n<ul>\n<li><a href=\"#9\">Ultra Red + Cherry Blossom + Piggy Pink<\/a><\/li>\n\n\n\n<li><a href=\"#16\">Bright Pink + Rajah + Sunray<\/a><\/li>\n\n\n\n<li><a href=\"#10\">Iceberg + Granny Smith Apple + Lemon Chiffon<\/a><\/li>\n\n\n\n<li><a href=\"#15\">Mimi Pink + Mauvelous + Powder Blue<\/a><\/li>\n\n\n\n<li><a href=\"#17\">Light Coral + Apricot + Melon<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>For web and UI design<\/strong><\/h3>\n\n\n\n<p>If you want your website or app to feel clean, soft, and super user-friendly, these palettes are the ones I keep coming back to.<\/p>\n\n\n\n<ul>\n<li><a href=\"#2\">Light Gray + Timberwolf + Platinum<\/a><\/li>\n\n\n\n<li><a href=\"#4\">Honeydew + Queen Pink + Pale Cerulean<\/a><\/li>\n\n\n\n<li><a href=\"#7\">Max Blue + Wild Blue Yonder + Cameo Pin<\/a><\/li>\n\n\n\n<li><a href=\"#12\">Turquoise Blue + Cornflower Blue + Neon Blue<\/a><\/li>\n\n\n\n<li><a href=\"#13\">Celeste + Pastel Pink + Silver Pink<\/a><\/li>\n\n\n\n<li><a href=\"#14\">Turquoise + Corn + Salmon Pink<\/a><\/li>\n\n\n\n<li><a href=\"#18\">Uranian Blue + Orchid Pink + Pink Lavender<\/a><\/li>\n\n\n\n<li><a href=\"#19\">Tea Green + Celeste + Mauve<\/a><\/li>\n\n\n\n<li><a href=\"#20\">Columbia Blue + Cream + Apricot<\/a><\/li>\n\n\n\n<li><a href=\"#21\">Baby Blue + Salmon + Mindaro<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1\">1. Alice Blue + Lavender Web + Baby Blue Eyes Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Alice-Blue-Lavender-Web-Baby-Blue-Eyes-Pastel-Color-Palette-.png\" alt=\"Alice Blue + Lavender Web + Baby Blue Eyes Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #edf2fb \/\/ #d7e3fc \/\/ #ccdbfd \/\/ #c1d3fe \/\/ #abc4ff<\/p>\n\n\n\n<p>This blue-heavy pastel color palette calls to mind the ease and calm of a lazy summer day. Pair the lighter shades with the darker ones to create contrast, or use similar tones for a less stark combination.<\/p>\n\n\n\n<p id=\"manual\">If you choose this color palette as your&nbsp;<a href=\"https:\/\/venngage.com\/blog\/brand-colors\/\" target=\"_blank\" rel=\"noopener\">brand colors<\/a>&nbsp;and want to apply it to your design, you have it <a href=\"#autobrand\">automatically extracted<\/a> and added to Venngage, or&nbsp;manually add&nbsp;the Hex Codes to&nbsp;<a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\" target=\"_blank\" rel=\"noopener\">My Brand Kit<\/a>&nbsp;in order to load the colors to your account:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"528\" height=\"484\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Brand-colors.gif\" alt=\"pastel color palettes\" class=\"wp-image-48617\"\/><\/figure><\/div>\n\n\n<p>Once that\u2019s done, simply apply your brand colors to your design in one click (which can be done with a&nbsp;<a href=\"https:\/\/venngage.com\/blog\/business\" target=\"_blank\" rel=\"noopener\">Business<\/a>&nbsp;account):<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"1261\" height=\"753\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Brand-Kit-color-logo1-1.gif\" alt=\"pastel color palettes\" class=\"wp-image-48623\"\/><\/figure><\/div>\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2\">2. Light Gray + Timberwolf + Platinum Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Light-Gray-Timberwolf-Platinum-Pastel-Color-Palette.png\" alt=\"Light Gray + Timberwolf + Platinum Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #d1d1d1 \/\/ #e1dbd6 \/\/ #e2e2e2 \/\/ #f9f6f2 \/\/ #ffffff<\/p>\n\n\n\n<p>This neutral pastel color palette has an air of luxury thanks to&nbsp;the sophisticated pairing of similar shades. Consider this pastel color scheme for packaging design in the wellness or beauty space or for a thought leadership white paper for a nonprofit.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3\">3. Peach Crayola + Lemon Chiffon + Light Blue Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Peach-Crayola-Lemon-Chiffon-Light-Blue-Pastel-Color-Palette.png\" alt=\"Peach Crayola + Lemon Chiffon + Light Blue Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #ffc09f \/\/ #ffee93 \/\/ #fcf5c7 \/\/ #a0ced9 \/\/ #adf7b6<\/p>\n\n\n\n<p>You can practically taste this pastel color palette with its peach, lemon and lime colors. It&#8217;s anything but boring with several shades that reside on the bright end of the pastel spectrum.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4\">4. Honeydew + Queen Pink + Pale Cerulean Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Honeydew-Queen-Pink-Pale-Cerulean-Pastel-Color-Palette.png\" alt=\"Honeydew + Queen Pink + Pale Cerulean Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #809bce \/\/ #95b8d1 \/\/ #b8e0d2 \/\/ #d6eadf \/\/ #eac4d5<\/p>\n\n\n\n<p>Speaking of color palettes you can taste, this pastel combination is grounded by the soft green of honeydew, so named for the sweet melon, with blue and pink pastel shades providing balance and contrast.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5\">5. Champagne Pink + Linen + Isabelline Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Champagne-Pink-Linen-Isabelline-Pastel-Palette.png\" alt=\"Champagne Pink + Linen + Isabelline Pastel Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #e8d1c5 \/\/ #eddcd2 \/\/ #fff1e6 \/\/ #f0efeb \/\/ #eeddd3<\/p>\n\n\n\n<p>You might be able to wrap this pastel color palette around you like a blanket because it&#8217;s so warm. With shades of pink, brown and off-white, these colors are ideal&nbsp;for brands with a casual, easy personality.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6\">6. Cornsilk + Pale Pink + Alice Blue Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Cornsilk-Pale-Pink-Alice-Blue-Paste-Color-Palette.png\" alt=\"Cornsilk + Pale Pink + Alice Blue Paste Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #e8dff5 \/\/ #fce1e4 \/\/ #fcf4dd \/\/ #ddedea \/\/ #daeaf6<\/p>\n\n\n\n<p>A color scheme drawn straight from an Easter basket, this combination of shades is ideal not only for that holiday but for any brands that need to appeal to new parents or young children.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7\">7. Max Blue + Wild Blue Yonder + Cameo Pink Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Max-Blue-Wild-Blue-Yonder-Cameo-Pink-Pastel-Color-Palette.png\" alt=\"Max Blue + Wild Blue Yonder + Cameo Pink Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #d4afb9 \/\/ #d1cfe2 \/\/ #9cadce \/\/ #7ec4cf \/\/ #52b2cf<\/p>\n\n\n\n<p>With several shades that lean slightly more saturated than most pastels, this color palette rides the line between pastel and vivid expertly. The dusky pink provides earthiness while the near-jewel tone blue and green make a splash.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"8\">8. Pastel Pink + Pale Pink + Snow White Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Pastel-Pink-Pale-Pink-Snow-White-Pastel-Color-Palette.png\" alt=\"Pastel Pink + Pale Pink + Snow White Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #d3ab9e \/\/ #eac9c1 \/\/ #ebd8d0 \/\/ #fffbff \/\/ #fefeff<\/p>\n\n\n\n<p>The ultra-light pale pink shade here is a delicate companion that makes the pastel pink seem downright dark. This neutral pastel color scheme calls to mind the pinks and browns of the American Southwest.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"9\">9. Ultra Red + Cherry Blossom + Piggy Pink Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Ultra-Red-Cherry-Blossom-Piggy-Pink-Pastel-Color-Palette.png\" alt=\"Ultra Red + Cherry Blossom + Piggy Pink Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #ffe5ec \/\/ #ffc2d1 \/\/ #ffb3c6 \/\/ #ff8fab \/\/ #fb6f92<\/p>\n\n\n\n<p>What would a pastel color palette collection be without pink? This scheme takes you on a journey through pink, from just about as light as the color gets to as dark as you can go before it turns back into red.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"10\">10. Iceberg + Granny Smith Apple + Lemon Chiffon Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Iceberg-Granny-Smith-Apple-Lemon-Chiffon-Pastel-Color-Palette.png\" alt=\"Iceberg + Granny Smith Apple + Lemon Chiffon Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #79addc \/\/ #ffc09f \/\/ #ffee93 \/\/ #fcf5c7 \/\/ #adf7b6<\/p>\n\n\n\n<p>The foods mentioned in the names of some of the colors included in this palette would make for a refreshing summer salad, and that&#8217;s exactly the vibe of this pastel combination\u2014delicious and refreshing.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"11\">11. Aquamarine + Light Coral + Melon Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Aquamarine-Light-Coral-Melon-Pastel-Color-Palette.png\" alt=\"Aquamarine + Light Coral + Melon Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #ffffff \/\/ #84dcc6 \/\/ #a5ffd6 \/\/ #ffa69e \/\/ #ff686b<\/p>\n\n\n\n<p>This pastel color palette turns the contrast volume up near a 10 by juxtaposing coral and teal, which is a classically Miami combination that transports you directly to the set of &#8220;Golden Girls.&#8221;<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"12\">12. Turquoise Blue + Cornflower Blue + Neon Blue Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"1999\" height=\"1125\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/image19.png\" alt=\"pastel color palette\" class=\"wp-image-48670\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #61f4de \/\/ #65cbe9 \/\/ #68b6ef \/\/ #6c8dfa \/\/ #6e78ff<\/p>\n\n\n\n<p>This cool blue-green pastel color palette takes inspiration from several quadrants of its color family neighborhood. The result is a color scheme that pushes the boundaries outward toward both green and purple while still being grounded in blue.<\/p>\n\n\n\n<p><strong>Want some more blue color palette inspiration? Check out our article on the top 20+&nbsp;<a href=\"https:\/\/venngage.com\/blog\/blue-color-palettes\/\" target=\"_blank\" rel=\"noopener\">blue color palettes<\/a>.<\/strong><\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"13\">13. Celeste + Pastel Pink + Silver Pink Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Celeste-Pastel-Pink-Silver-Pink-Pastel-Color-Palette.png\" alt=\"Celeste + Pastel Pink + Silver Pink Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #ff7477 \/\/ #e69597 \/\/ #ceb5b7 \/\/ #b5d6d6 \/\/ #9cf6f6<\/p>\n\n\n\n<p>Earthy takes on blush and sage highlight this color scheme that still packs a punch with splashes of bright blue and pink. This pastel palette works for a range of types of brands because it pulls colors from all over the spectrum.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"14\">14. Turquoise + Corn + Salmon Pink Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"1999\" height=\"1125\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/image12.png\" alt=\"pastel color palette\" class=\"wp-image-48671\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #f49097 \/\/ #dfb2f4 \/\/ #f5e960 \/\/ #f2f5ff \/\/ #55d6c2<\/p>\n\n\n\n<p>The bright pastels of this color palette coalesce rather than clashing with each other, as they are all equal in their desaturation level. The addition of a silvery gray helps cut through the richness.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"15\">15. Mimi Pink + Mauvelous + Powder Blue Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Mimi-Pink-Mauvelous-Powder-Blue-Pastel-Color-Palette.png\" alt=\"Mimi Pink + Mauvelous + Powder Blue Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #e27396 \/\/ #ea9ab2 \/\/ #efcfe3 \/\/ #eaf2d7 \/\/ #b3dee2<\/p>\n\n\n\n<p>Another pink-forward pastel palette, this combination&nbsp;features a couple of bright, bold pinks but is grounded by a delicate shade called Mimi pink. Use the richest pink shade as a pop of contrast against the other four tones.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"16\">16. Bright Pink + Rajah + Sunray Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Bright-Pink-Rajah-Sunray-Pastel-Color-Palette.png\" alt=\"Bright Pink + Rajah + Sunray Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #f55c7a \/\/ #f57c73 \/\/ #f68c70 \/\/ #f6ac69 \/\/ #f6bc66<\/p>\n\n\n\n<p>We don&#8217;t think you could go wrong making a summer drink based on these colors, and this warm color palette can bring that same warmth and celebratory spirit to your visual communications.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"17\">17. Light Coral + Apricot + Melon Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Light-Coral-Apricot-Melon-Pastel-Color-Palette.png\" alt=\"Light Coral + Apricot + Melon Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #f08080 \/\/ #f4978e \/\/ #f8ad9d \/\/ #fbc4ab \/\/ #ffdab9<\/p>\n\n\n\n<p>This warm pastel color palette is another combination that would be right at home on the beach. Contrast coral against apricot for a one-two punch or pair the three lightest shades together for a tone-on-tone party.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"18\">18. Uranian Blue + Orchid Pink + Pink Lavender Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Uranian-Blue-Orchid-Pink-Pink-Lavender-Pastel-Color-Palette.png\" alt=\"Uranian Blue + Orchid Pink + Pink Lavender Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #cdb4db \/\/ #ffc8dd \/\/ #ffafcc \/\/ #bde0fe \/\/ #a2d2ff<\/p>\n\n\n\n<p>Pink? Lavender? How about both? Pink lavender provides the central balance to this palette that leans toward purple and blue at either end.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"19\">19. Tea Green + Celeste + Mauve Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Tea-Green-Celeste-Mauve-Pastel-Color-Palette.png\" alt=\"Tea Green + Celeste + Mauve Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #fdffb6 \/\/ #caffbf \/\/ #9bf6ff \/\/ #a0c4ff \/\/ #ffc6ff<\/p>\n\n\n\n<p>A pastel color palette does not have to be free of energy, and this effusive, outgoing scheme proves that point. Nearly every shade is bright and lively. That makes it perfect for brands that want a summer or spring palette without sacrificing the vigor of energetic tones.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"20\">20. Columbia Blue + Cream + Apricot Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Columbia-Blue-Cream-Apricot-Pastel-Color-Palette.png\" alt=\"Columbia Blue + Cream + Apricot Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #a7bed3 \/\/ #c6e2e9 \/\/ #f1ffc4 \/\/ #ffcaaf \/\/ #dab894<\/p>\n\n\n\n<p>This pastel color palette has the mellow, lived-in feel of a soft leather couch with bursts of brightness from apricot and a bright, buttery cream.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"21\">21. Baby Blue + Salmon + Mindaro Pastel Color Palette<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Baby-Blue-Salmon-Mindaro-Pastel-Color-Palette.png\" alt=\"Baby Blue + Salmon + Mindaro Pastel Color Palette\" class=\"wp-image-46429\"\/><\/figure><\/div>\n\n\n<p><strong>Hex Codes<\/strong>: #70d6ff \/\/ #ff70a6 \/\/ #ff9770 \/\/ #ffd670 \/\/ #e9ff70<\/p>\n\n\n\n<p>There&#8217;s no technical desaturation level that magically makes a color pastel, so we think the five shades here are about as saturated as you can get in a pastel palette. This is an undeniably summery scheme that would be right at home in any seasonal campaign.<\/p>\n\n\n\n<p><a href=\"#palettes\"><strong>Return to Pastel Color Palettes list<\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"examples\">Pastel color palettes in use<\/h2>\n\n\n\n<p>Pastel color palettes are a natural fit for products and brands in the wellness and beauty space, but as we&#8217;ll explore, they can expand far beyond those bounds.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Millennial pink everything<\/h3>\n\n\n\n<p>If you&#8217;ve heard of millennial pink in the past several years, it&#8217;s for good reason \u2014 it&#8217;s everywhere. On shoes, couches, beauty products and even on people&#8217;s walls, this popular pink is also called blush.<\/p>\n\n\n<div class=\"wp-block-image wp-image-48286 size-full\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"600\" height=\"212\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/06\/millennial-pink-01.png\" alt=\"pastel color palettes\" class=\"wp-image-48286\"\/><figcaption class=\"wp-element-caption\">A selection of millennial pink in the real world<\/figcaption><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Sweet connections<\/h3>\n\n\n\n<p>Cacao 70 is a Canadian chocolate shop that also sells the packaged chocolate goods it makes in its factory. The company&#8217;s mission is a natural fit for pastel colors, which appear throughout the brand&#8217;s packaging and online identity.<\/p>\n\n\n<div class=\"wp-block-image wp-image-48285\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"1344\" height=\"924\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/06\/cacao70.jpg\" alt=\"pastel color palettes\" class=\"wp-image-48285\"\/><figcaption class=\"wp-element-caption\">Cacao70 chocolate company pastel product packaging<\/figcaption><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Mixed pastels<\/h3>\n\n\n\n<p>The International Science &amp; Health Foundation primarily uses black and white, but a 2019 rebranding project added pops of pastel that take the brand in a cool, organic and modern direction.<\/p>\n\n\n<div class=\"wp-block-image wp-image-48284\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"1400\" height=\"927\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/06\/c4fa0685331817.5d823ff38e6b6.jpg\" alt=\"pastel color palettes\" class=\"wp-image-48284\"\/><figcaption class=\"wp-element-caption\">International Science and Health Foundation pastel business cards<\/figcaption><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Pastel power<\/h3>\n\n\n\n<p>Simball is an Argentinian company that makes pens, crayons, markers and&nbsp;other writing utensils, and its brand is decidedly youthful and fun. A line of pastel gel pens was a natural fit, and&nbsp;the company&nbsp;added retro designs to bring its new products to life.<\/p>\n\n\n<div class=\"wp-block-image wp-image-48287\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"1158\" height=\"744\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/06\/simball.jpg\" alt=\"pastel color palettes\" class=\"wp-image-48287\"\/><figcaption class=\"wp-element-caption\">Simball pastel gel pen promotional materials<\/figcaption><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"generators\">Best color palette generators<\/h2>\n\n\n\n<p>Want to see more pastel color palettes or create your own? Check out the best free online <a href=\"https:\/\/venngage.com\/blog\/color-palette-generators\/\" target=\"_blank\" rel=\"noopener\">color palette generators<\/a> to inspire you.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Venngage&#8217;s Accessible Color Palette Generator<\/strong><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/tools\/accessible-color-palette-generator\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1901\" height=\"963\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/accessible-color-palette-generator.png\" alt=\"Venngage's accessible color palette generator\" class=\"wp-image-64449\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/accessible-color-palette-generator.png 1901w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/accessible-color-palette-generator-300x152.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/accessible-color-palette-generator-1024x519.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/accessible-color-palette-generator-768x389.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/accessible-color-palette-generator-1536x778.png 1536w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/accessible-color-palette-generator-730x370.png 730w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/tools\/accessible-color-palette-generator\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>GENERATE AN ACCESSIBLE PALETTE FOR FREE<\/b><\/button><\/a><\/center>\n\n\n\n<p><\/p>\n\n\n\n<p>In a typical design process, you\u2019d choose a color palette, put together a visual and then manually check it for accessibility using a&nbsp;contrast checker&nbsp;or&nbsp;color blindness simulator.<\/p>\n\n\n\n<p>This means you have to mix, match, test and retest, until you\u2019ve found something that works.<\/p>\n\n\n\n<p>Translation: there\u2019s a ton of trial, error and time involved\u2026 so save yourself extra time and effort by flipping this process around!<\/p>\n\n\n\n<p>With&nbsp;<a href=\"https:\/\/venngage.com\/tools\/accessible-color-palette-generator\" target=\"_blank\" rel=\"noreferrer noopener\">Venngage\u2019s 100% free Accessible Color Palette Generator<\/a>, you can generate a range of beautiful, WCAG-compliant color palettes in one of two ways \u2014 no design experience or accessibility knowledge required.<\/p>\n\n\n\n<p>How does it work? In two ways:\n<\/p>\n\n\n\n<ul>\n<li><strong>Randomize<\/strong>. Don\u2019t think twice \u2014 roll the dice and generate palettes based on a random color.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/tools\/accessible-color-palette-generator\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"606\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/accessible-palette-randomize-resized.gif\" alt=\"Venngage accessible color palette generator\" class=\"wp-image-64451\"\/><\/a><\/figure><\/div>\n\n\n<ul>\n<li><b>Generate from HEX<\/b>. Input a HEX code to discover accessible palettes based on your color of choice.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/tools\/accessible-color-palette-generator\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1138\" height=\"574\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/accessible-palette-hex-generate-resized.gif\" alt=\"Venngage accessible color palette generator\" class=\"wp-image-64452\"\/><\/a><\/figure><\/div>\n\n\n<p>No matter which route you choose, you\u2019ll see the contrast ratio of each color against black or white text. And every palette generated adheres to a contrast ratio of 4.5:1 as per the latest Web Content Accessibility Guidelines (WCAG) 2.1 AA.<\/p>\n\n\n\n<p><b>In other words, the designs you create with these color combos will be compliant <\/b><b><i>and<\/i><\/b><b> inclusive \u2014 you can pass those accessibility tests with flying colors.<\/b><\/p>\n\n\n\n<p>Once you find a palette you love, simply click <b>Download<\/b><span style=\"font-weight: 400;\">. You\u2019ll get a text file with the HEX codes for that palette and for the text color that goes with it (#ffffff for white text and #000000 for black text).<\/span><\/p>\n\n\n\n<p>Ready to give it a try?<\/p>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/tools\/accessible-color-palette-generator\" target=\"_blank\" rel=\"noopener\"> <button class=\"btn-cta\"><b>GENERATE AN ACCESSIBLE PALETTE FOR FREE<\/b><\/button><\/a>&nbsp;<\/center>\n\n\n\n<h3 class=\"wp-block-heading\">Coolors<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/06\/coolors-search.jpg\" alt=\"pastel color palettes\"\/><\/figure>\n\n\n\n<p>Coolors is incredibly easy to use and has a vast supply of color schemes to choose from.&nbsp;Just type in &#8220;pastel&#8221; at the top and check out the seemingly endless list of results.<\/p>\n\n\n\n<p><a href=\"https:\/\/venngage.com\/blog\/color-palette-generators\/#1\" target=\"_blank\" rel=\"noopener\">Learn more about how to use Coolors.<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Color Hunt<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/06\/color-hunt.jpg\" alt=\"pastel color palettes\"\/><\/figure>\n\n\n\n<p>Like Coolors, Color Hunt is a vast palette library, but it boasts&nbsp;nearly three dozen color collections that feature palettes with similar tones. One collection is focused on pastels, while many other collections offer color schemes that include pastels.<\/p>\n\n\n\n<p><a href=\"https:\/\/venngage.com\/blog\/color-palette-generators\/#5\" target=\"_blank\" rel=\"noopener\">Learn more about how to use Color Hunt<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Paletton<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/06\/paletton.jpg\" alt=\"pastel color palettes\"\/><\/figure>\n\n\n\n<p>Paletton is a true color palette generator, in the form of a color wheel that you can customize to create a harmonious color palette. It will take some&nbsp;adjustment since pastel colors don&#8217;t automatically appear on a traditional color wheel. Use the &#8220;fine tune&#8221; menu to drop the saturation level down until the resulting colors are in the pastel family and explore from there.<\/p>\n\n\n\n<p><a href=\"https:\/\/venngage.com\/blog\/color-palette-generators\/#3\" target=\"_blank\" rel=\"noopener\">Learn more about how to use Paletton<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Colormind<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/06\/colormind.jpg\" alt=\"pastel color palettes\"\/><\/figure>\n\n\n\n<p>Colormind allows you to build a color palette while simultaneously seeing what it would look like on a website. This lets you tweak not only the pastel shades you&#8217;ve included but experiment to see how they look in various applications.<\/p>\n\n\n\n<p><a href=\"https:\/\/venngage.com\/blog\/color-palette-generators\/#4\" target=\"_blank\" rel=\"noopener\">Learn more about how to use Colormind<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Hubspot<\/h3>\n\n\n\n<p><strong><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/fqnfUXCYjbW0pXwedl1MlP0dXpPaGrtdCQoAXcG3bhTNc33T2P_Kf9glcYAv7sO-X8nuGgcvX00gx-NbX5Da-atuO_Rc_Yc2VovXUU25UyDBP4YnK1JLVBiyApgVLEhbo5vHWALFhjtbgaglEoNck_A\" style=\"width: 1284px;\"><\/strong><\/p>\n\n\n\n<p>Hubspot\u2019s Color Palette Generator is an intuitive tool aimed at streamlining the creation of brand-specific color schemes. By allowing users to select a base color, it automatically generates complementary colors, ensuring a visually cohesive and impactful brand identity. Designed for simplicity, it caters to both design experts and those new to brand aesthetics, making effective color selection accessible to all.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faq\">Color palette FAQ<\/h2>\n\n\n\n<p>Do you have questions about creating a color palette for your business? We&#8217;ve got answers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"faq-question-1\">What is a color palette?<\/h3>\n\n\n\n<p>In graphic design or branding, a color palette refers to all the colors available for use, including the ones appearing in the company&#8217;s logo,&nbsp;on product packaging, and in visual design assets like infographics, presentations, white papers and more.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"faq-question-2\">How to pick a color palette?<\/h3>\n\n\n\n<p>The best way to go about selecting a color palette is to begin by identifying the personality of your company, considering which broad color family best represents it and narrowing it down to one specific shade. Then use color palette generators or other tools to find colors that work well and create a harmonious palette.<\/p>\n\n\n\n<p>If you find it challenging to pick a color palette for your business, check out our list of the best 15+&nbsp;<a href=\"https:\/\/venngage.com\/blog\/best-color-palette-tools\/\" target=\"_blank\" rel=\"noopener\">color palette tools<\/a>&nbsp;to help make that job easier.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"faq-question-3\">How many colors should a color palette have?<\/h3>\n\n\n\n<p>Most brands should limit their color palette to no more than five shades, though that&#8217;s not a rule that&#8217;s set in stone. However, by limiting the options, brands can more tightly control how they appear in the world and can reinforce their brand story through color.<\/p>\n\n\n\n<p>You can definitely choose one of the fall color palettes above as your brand colors, but if you want some more inspiration, check out our article on the best 20+ <a href=\"https:\/\/venngage.com\/blog\/fall-color-palettes\/\" target=\"_blank\" rel=\"noopener\">fall color palettes<\/a> for 2021.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">In summary:&nbsp;Pastel colors aren&#8217;t just for the walls of a nursery; bring air and light to your brand&#8217;s visual assets<\/h2>\n\n\n\n<p>From the Miami-cool color schemes of the 1980s TV show &#8220;Miami Vice&#8221; to the millennial pink surge of the past few years, pastel color palettes have been on trend for decades. They are friendly and versatile, which makes them important for any brand&#8217;s visual asset library.<\/p>\n\n\n\n<p>Ready to get started building your company&#8217;s visual library that showcases pastel color palettes? Sign up for <a href=\"https:\/\/venngage.com\/blog\/venngage-for-business\/\" target=\"_blank\" rel=\"noopener\">Venngage for Business<\/a> now.<\/p>\n\n\n\n<p id=\"autobrand\">Once you\u2019ve decided on a color palette you want to use for your brand, simply add the Hex Codes to&nbsp;<a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\" target=\"_blank\" rel=\"noopener\">My Brand Kit<\/a>,&nbsp;or add the color palette to your website and have the colors and logos automatically extracted in just one click:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"1262\" height=\"754\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2021\/07\/Autobrand.gif\" alt=\"Autobrand\" class=\"wp-image-48624\"\/><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/infograph.venngage.com\/register\" target=\"_blank\" rel=\"noopener\">\n<button class=\"btn-cta\"><b>START CREATING FOR FREE<\/b><\/button><\/a><\/center>\n","protected":false},"excerpt":{"rendered":"<p>Pastel color palettes have always been my go-to when I want designs to feel soft, modern, and approachable. In color science, pastels are created by mixing white into base hues, think turning bold greens into mint or deep purples into lavender. I still remember the first time I used a pastel palette for a wellness [&hellip;]<\/p>\n","protected":false},"author":106,"featured_media":48518,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false},"categories":[187],"tags":[223],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Discover 20+ pastel color palettes perfect for brand design, social media, and websites. 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