{"id":38235,"date":"2021-04-08T11:00:29","date_gmt":"2021-04-08T15:00:29","guid":{"rendered":"https:\/\/venngage.com\/blog\/?p=38235"},"modified":"2026-04-08T23:41:00","modified_gmt":"2026-04-09T03:41:00","slug":"what-is-a-webinar","status":"publish","type":"post","link":"https:\/\/venngage.com\/blog\/what-is-a-webinar\/","title":{"rendered":"What Is a Webinar &#038; How Does It Work? [Beginner&#8217;s Guide With 10+ Presentation Templates]"},"content":{"rendered":"\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"What Is a Webinar &amp; How Does It Work? [10 Presentation Templates]\" width=\"730\" height=\"411\" src=\"https:\/\/www.youtube.com\/embed\/CcgPprxthiU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">With a global pandemic taking the world by storm and forcing people to work from home, webinars have seen a resurgence in popularity and usage across the globe.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">In the last decade (especially in the last few months) webinars have become a staple for educating students and potential customers, <\/span><a href=\"https:\/\/venngage.com\/blog\/lead-generation\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">lead generation<\/span><\/a><span style=\"font-weight: 400;\"> for your business, and captivating large online audiences.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>If you\u2019re new to webinars, you\u2019re probably asking yourself&#8230;<\/b><\/h3>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\"> <a href=\"#1\">What is a webinar?<\/a><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"> <a href=\"#2\">How does a webinar work?<\/a><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"> <a href=\"#3\">Why are webinars so effective?<\/a><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"> <a href=\"#4\">What are the different types of webinars?<\/a><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"> <a href=\"#5\">How do I create and host a webinar?<\/a><\/span><\/li>\n<\/ul>\n\n\n\n<p>In this guide, I\u2019ll give you a crash course on what is a webinar, how you can create a webinar and showcase plenty of <a href=\"https:\/\/venngage.com\/templates\/presentations\" target=\"_blank\" rel=\"noopener\">presentation examples<\/a> to answer all your webinar-related questions!<\/p>\n\n\n\n<p>Let\u2019s dive right in.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1\"><b>What is a webinar? Webinar definition:<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">According to&nbsp;<\/span><a href=\"https:\/\/www.merriam-webster.com\/dictionary\/webinar\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">Merriam-Webster<\/span><\/a><span style=\"font-weight: 400;\">, a webinar (or web seminar) is \u201ca live online educational presentation during which participating viewers can submit questions and comments.\u201d<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You might be wondering, \u201cwell, what is a seminar?\u201d <\/span><a href=\"https:\/\/www.merriam-webster.com\/dictionary\/seminar\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">Seminar<\/span><\/a><span style=\"font-weight: 400;\"> definition: \u201ca meeting for giving and discussing information.\u201d<\/span><\/p>\n\n\n\n<p>Webinars are events, video presentations, workshops, seminars, training sessions, or classroom lectures hosted and delivered online using webinar software.<\/p>\n\n\n\n<p>What makes webinars effective is that they\u2019re a two-way form of communication where the attendees and presenters give, receive and share information, in real time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Webinar vs. Webcast<\/h3>\n\n\n\n<p>A webinar is not a webcast. Webcasts are pre-recorded sessions that broadcast online (on TV or YouTube). Webinars are live sessions allowing real-time interactivity between the presenter and attendees.<\/p>\n\n\n\n<p>For example, our growth by content live webinar teaches business owners how to use content marketing to drive business growth without a massive budget:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/webinar\/growth-by-content-webinar\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"3200\" height=\"1800\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/07\/84c23b55-841e-4875-9116-301713642176-4.png\" alt=\"Growth By Content Webinar Banner\" class=\"wp-image-39842\"\/><\/a><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">If you\u2019re new to webinars, a great way to familiarize yourself is to attend other webinars (like the one above) and take notes.<\/span><\/p>\n\n\n\n<p><a href=\"https:\/\/www.getcontrast.io\/learn\/host-webinar\" target=\"_blank\" rel=\"noreferrer noopener\">Hosting webinars<\/a> has plenty of uses and benefits, but before we dive into creating a webinar it\u2019s important to understand how and why webinars work in the first place.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2\"><b>How does a webinar work?<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Webinars allow presenters to share documents of all kinds including but not limited to voice notes, videos, presentations and other documents, etc with their attendees.<\/span><\/p>\n\n\n\n<p><b>Webinars have plenty of uses (often business-related) but the most important and biggest use for webinars is to educate and engage an audience).<\/b><\/p>\n\n\n\n<p>Your audience could be anyone from new or existing customers, industry peers or even the students in your classroom.<\/p>\n\n\n\n<p>This means webinars are useful in any industry where communicating with your audience is a key factor in your personal or professional success.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Webinars can also help you with all of the following:&nbsp;<\/b><\/h3>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">Educate your audience about your business.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Build authority in your industry or niche.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Demonstrate your product to customers.&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Onboard new customers to your product.&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Training both new and existing employees.&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Generating leads for your business.&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">In the marketing world, the main use for webinars is <\/span><a href=\"https:\/\/venngage.com\/blog\/lead-generation\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">lead generation.<\/span><\/a><\/span><\/p>\n\n\n\n<p>For example, our \u201c<a href=\"https:\/\/venngage.com\/blog\/how-to-make-an-infographic-in-5-steps\/\" target=\"_blank\" rel=\"noopener\">Infographic Design 101<\/a>\u201d webinar is aimed at helping our current customers visualize their ideas and attracting potential customers to sign up for Venngage:<\/p>\n\n\n\n<p><a href=\"https:\/\/venngage.com\/blog\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Venngage-Infographic-Masterclass-1.png\" alt=\"What is a webinar\" width=\"800\" height=\"448\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><a href=\"https:\/\/venngage.com\/webinar\/growth-by-content-webinar\" target=\"_blank\" rel=\"noopener\"><br><\/a>This was a live webinar the first time but now lives as a pre-recorded webinar that generates new leads for us on a daily basis.<\/p>\n\n\n\n<p>If you\u2019re new to webinars or want to learn how to visualize your ideas, I highly recommend checking out this webinar.<\/p>\n\n\n\n<p>Another way marketers use online webinars is to build authority, credibility and thought leadership in their industry.<\/p>\n\n\n\n<p><a href=\"http:\/\/drift.com\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><span style=\"font-weight: 400;\">Drift<\/span><\/a><span style=\"font-weight: 400;\">\u2019s approach to thought-leadership webinars is a prime example:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/www.drift.com\/webinars\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Drift-Webinars.png\" alt=\"What is a webinar\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/www.drift.com\/webinars\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><b>Source<\/b><\/a><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Drift leverages webinars for multiple purposes ranging from educating new and current customers, establishing thought leadership, and collaborating with other SaaS companies.<\/span><\/p>\n\n\n\n<p>This helps Drift position themselves as a subject matter expert in the SaaS industry.<\/p>\n\n\n\n<p>Another example is&nbsp;R&amp;D tax credit software&nbsp;Boast.AI.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/boastcapital.com\/events\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"2406\" height=\"1324\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Webinar-Boast-Capital-Boastai.png\" alt=\"Webinar Boast Capital Boast.ai\" class=\"wp-image-44809\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"https:\/\/boastcapital.com\/events\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\">Source<\/a><\/strong><\/p>\n\n\n\n<p>Boast Events&nbsp;produces two webinars per week in their community, branded Traction, bringing&nbsp;founders and leaders from some of the fastest-growing companies to share actionable, tactical advice on business growth.<\/p>\n\n\n\n<p><b>If you\u2019re creating a <\/b><a href=\"https:\/\/venngage.com\/blog\/marketing-plan\/\" target=\"_blank\" rel=\"noopener\"><b>marketing plan<\/b><\/a><b> and your goal is consistently generating high-quality leads for your business, webinars should be a crucial piece of your strategy.<\/b><\/p>\n\n\n\n<p>Webinars are also used extensively in eLearning. As an educator, your ability to reach more students expands dramatically. Right from the comfort of your home.<\/p>\n\n\n\n<p>Students don\u2019t need to travel and with the current crisis that\u2019s forced everyone to stay home, online webinars can be the most important learning tool in a teacher&#8217;s arsenal.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Here\u2019s an example of how <\/span><a href=\"https:\/\/hbr.org\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><span style=\"font-weight: 400;\">HBR<\/span><\/a><span style=\"font-weight: 400;\"> approaches educational webinars:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/hbr.org\/webinars\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/HBR-Webinars.png\" alt=\"What is a webinar\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/hbr.org\/webinars\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><b>Source<\/b><\/a><\/p>\n\n\n\n<p>After reading this guide in its entirety, you&#8217;ll have a better understanding of how to replicate their approach to webinars for your own institution or classroom.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3\"><b>Why are webinars effective?<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">What makes webinars effective (compared to physical events or workshops) is that with webinars, you don\u2019t need to rent out a physical location or deal with complex logistics that arise from hosting in-person events.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">In fact, in 2020, <\/span><a href=\"https:\/\/www.wildapricot.com\/blogs\/newsblog\/2020\/08\/25\/virtual-event-statistics\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">the number of organizations planning a virtual event has doubled<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p>With a plethora of webinar pros (vs physical events), rich-feature sets, support for multiple content types, the possibilities are essentially endless.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Advantages of webinars<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Since webinars are online events, they\u2019re convenient for both presenter and attendee as you can host and attend webinars right from the comfort of your office (or home.)&nbsp;<\/span><\/p>\n\n\n\n<p>Whether it\u2019s presenting to a small group or a group of 100+ attendees, webinars work in both these scenarios.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Webinars can be pre-recorded and played at any time for participants. This makes them easier to set up, repurpose, and budget-friendly compared to in-person events.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/warm-gradient-webinar-presentation-1df21dc4-bdc9-43d3-a9cc-3923822a364e\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1208\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Marketing-Webinar-Template.png\" alt=\"What is a webinar Shareable Infographics Pinterest Presentation Template\" class=\"wp-image-39263\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/warm-gradient-webinar-presentation-1df21dc4-bdc9-43d3-a9cc-3923822a364e\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">Offline events have their own merits, but with live webinars you don\u2019t need to spend time agonizing over venue rentals, food, beverages or making sure your presentation equipment works.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">People have used webinars creatively for education, marketing, sales, branding, human resources, user onboarding, etc. So when it comes to what you can do with webinars: the sky\u2019s the limit.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A lot of webinar tools come with interactive whiteboards, surveys and polls, live-chat features which make them far more personalized, engaging and interactive for your audience.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">These are just some of the reasons why webinars have been exploding in popularity in recent times.&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Webinar formats<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Webinars come with tons of customizable features as well as support various content formats such as:<\/span><\/p>\n\n\n\n<ol>\n<li><b>Live video: <\/b><span style=\"font-weight: 400;\">the most common type of webinar. Live webinars tend to garner the most engagement.<\/span><\/li>\n\n\n\n<li><b>Pre-recorded:<\/b><span style=\"font-weight: 400;\"> most webinars are live, but you can always record a live webinar and future participants can register for them as they please. Most Ideal for evergreen topics.<\/span><\/li>\n\n\n\n<li><b>Text:<\/b><span style=\"font-weight: 400;\"> Most webinars tools come equipped with text chat features. Ask and answer your audiences\u2019 questions, in real time.<\/span><\/li>\n\n\n\n<li><b>Whiteboard:<\/b><span style=\"font-weight: 400;\"> used to draw out and explain important concepts.<\/span><\/li>\n\n\n\n<li><b>Surveys and polls:<\/b><span style=\"font-weight: 400;\"> want to keep your audience engaged? Use surveys and polls to get attendees to answer questions and organize it all in one place.<\/span><\/li>\n<\/ol>\n\n\n\n<p><b>But the most common way to conduct webinars is by creating and presenting a <\/b><a href=\"https:\/\/venngage.com\/blog\/presentation-templates-powerpoint-themes\/\" target=\"_blank\" rel=\"noopener\"><b>slide deck presentation<\/b><\/a><b>.<\/b><\/p>\n\n\n\n<p>Here\u2019s an example of a webinar presentation you can edit and customize right now:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/marketing-virtual-event-webinar-presentation-481f64ce-202a-4bb8-bfe2-9082eb7952b3\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"630\" height=\"793\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Virtual-Event-Presentation.png\" alt=\"What is a webinar\" class=\"wp-image-38265\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/marketing-virtual-event-webinar-presentation-481f64ce-202a-4bb8-bfe2-9082eb7952b3\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<p>Once you learn how to make&nbsp;a great webinar presentation, you can always kick things up a notch by experimenting with different webinar tools as well as whiteboards, polls, surveys, etc.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4\"><b>What are the different types of webinars?<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Venngage has&nbsp;a fair amount of experience when it comes to participating and hosting webinars for marketing, lead generation, and joint collaborations.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">But that\u2019s not their only use. Here are just some ways you can harness the power of webinars:<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Webinars for marketing, lead generation and partnerships<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">When it comes to lead generation, there\u2019s a lot you can do:&nbsp;<\/span><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">Creating in-depth industry <\/span><a href=\"https:\/\/venngage.com\/blog\/white-paper-examples\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">white papers<\/span><\/a><span style=\"font-weight: 400;\">,&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Publishing <\/span><a href=\"https:\/\/venngage.com\/blog\/case-study-examples\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">case studies<\/span><\/a><span style=\"font-weight: 400;\"> to promote your product, and&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Designing <\/span><a href=\"https:\/\/venngage.com\/blog\/ebook-template\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">ebooks<\/span><\/a><span style=\"font-weight: 400;\"> and offering them up as lead magnets.<\/span><\/li>\n<\/ul>\n\n\n\n<p>But, the greatest bang for your marketing buck can come from hosting webinars due to the high-quality leads they help generate.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Companies like Drift, ConvertKit, G2, etc have successfully leveraged webinars to scale their lead generation and in turn, increase revenue. &nbsp;You just need to learn some essential <a href=\"https:\/\/bloggerspassion.com\/webinar-statistics\/\" target=\"_blank\" rel=\"noopener\">webinar statistics<\/a> if you&#8217;re planning to create one. If webinars worked for them, they can work for you too.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For example, G2 hosts webinars regularly with the goal of generating leads for their software:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/sell.g2.com\/webinars\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Screen-Shot-2020-05-11-at-1.58.07-PM.png\" alt=\"What is a webinar\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/sell.g2.com\/webinars\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><b>Source<\/b><\/a><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">G2 covers a wide variety of topics in their webinars. Not only that, joint webinars are the perfect way to team up with other companies and subject matter experts in your industry.&nbsp;<\/span><\/p>\n\n\n\n<p>Conducting joint webinars allows you to:<\/p>\n\n\n\n<ol>\n<li><span style=\"font-weight: 400;\">Partnering with other companies gives you access to their audience. They could even be potential customers who would otherwise be oblivious about you.&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Collaborating with other companies adds credibility and authority to your content establishing you as a thought leader in your industry.&nbsp;<\/span><\/li>\n<\/ol>\n\n\n\n<p>At Venngage, we use webinars to educate our audience and lead generation becomes a natural by-product of this goal:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/webinar\/growth-by-content-webinar\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"398\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Growth-by-Content-Webinar.png\" alt=\"What is a webinar\" class=\"wp-image-38268\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/webinar\/growth-by-content-webinar\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">SIGN UP FOR THIS WEBINAR<\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">With this webinar our goal was simple: helping businesses navigate the pandemic by outlining how they can grow using content marketing (like we have).<\/span><\/p>\n\n\n\n<p>With physical event cancellations and the world being forced to work from home, companies are slowly transitioning from hosting physical events to events hosted virtually (with webinars). To achieve this, you can create your own event hosting platform using <a href=\"https:\/\/www.one.com\/en-us\/hosting\" target=\"_blank\" rel=\"noreferrer noopener\">web hosting services<\/a> or leverage established virtual event platforms to streamline the process.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For example, <\/span><a href=\"http:\/\/wishpond.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><span style=\"font-weight: 400;\">Wishpond<\/span><\/a><span style=\"font-weight: 400;\"> opted for a virtual event to make it easier for participants and attendees to partake (even from home):<\/span><\/p>\n\n\n\n<p class=\"has-text-align-center\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"408\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Wishpond-Social-Media-Growth-Summit.png\" alt=\"What is a webinar\"><\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><b><i>Pro Tip:<\/i><\/b><i><span style=\"font-weight: 400;\"> If you provide massive value to your audience in your webinars, chances are you won\u2019t even need to promote your product. Help your audience with their struggles, and they\u2019ll not only become a customer but also a raving fan.<\/span><\/i><\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Webinars for education<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Webinars have exploded in popularity in the last few years as a powerful learning tool, not only for marketers but also for schools and universities.<\/span><\/p>\n\n\n\n<p>For educators, webinars are the best way to reach and engage students. No classroom required. For students, they get to learn from the comfort of their own homes.<\/p>\n\n\n\n<p>Due to the pandemic, colleges and universities have transitioned to distanced learning. So webinars as a learning tool have surged in popularity. Most importantly, they offer a great deal of flexibility, enabling universities to incorporate <a href=\"https:\/\/www.airmeet.com\/hub\/blog\/14-webinar-ideas-for-educational-universities\/\" target=\"_blank\" rel=\"noreferrer noopener\">innovative webinar ideas<\/a> and provide personalized learning experience for students.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">My alma mater, Seneca uses educational webinars for all occasions\u2014from educating potential students to onboarding new students and also hosting virtual open houses: <\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/www.senecacollege.ca\/visitus\/events-and-webinars.html\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Seneca-Webinars.png\" alt=\"What is a webinar\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/www.senecacollege.ca\/visitus\/events-and-webinars.html\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><b>Source<\/b><\/a><\/p>\n\n\n\n<p class=\"has-text-align-left\"><span style=\"font-weight: 400;\">If you\u2019re a college or university trying to onboard incoming students for the new semester, webinars are an absolute no-brainer. Here\u2019s an onboarding webinar template you can use:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/blue-education-webinar-presentation-c5547d58-bb30-4efb-b6e2-655399be80ee\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1276\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Education-Webinar-Template-2.png\" alt=\"What is a webinar\" class=\"wp-image-39264\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-left\"><\/p>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/blue-education-webinar-presentation-c5547d58-bb30-4efb-b6e2-655399be80ee\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">I<\/span><span style=\"font-weight: 400;\">f you\u2019re a professor looking to experiment with webinars as a learning device, you can use this webinar presentation template for your next online class:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/psychology-presentation-0c41121f-1e56-483d-b2ee-769a505a4a68\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1286\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Education-Webinar-Template-1.png\" alt=\"What is a webinar\" class=\"wp-image-38277\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/psychology-presentation-0c41121f-1e56-483d-b2ee-769a505a4a68\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><b><i>Pro Tip:<\/i><i><span style=\"font-weight: 400;\"> Want to make your webinar even more engaging? Invite external educators and subject matter experts to collaborate with you on your next webinar.<\/span><\/i><br><\/b><\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Webinars for product demos<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Companies have started adopting webinars for <a href=\"https:\/\/www.storylane.io\/blog\/create-product-demos\" target=\"_blank\" rel=\"noreferrer noopener\">product demos<\/a> to strategically sell their products and build a deeper relationship with prospective customers.<\/span><\/p>\n\n\n\n<p>But when is the ideal time to start using webinars for product demos? The answer: Now!<\/p>\n\n\n\n<p><b>Today\u2019s buyers are digitally savvy and comparing competing products to make the best buying decision. Sending over a <\/b><a href=\"https:\/\/venngage.com\/blog\/business-proposal\/\" target=\"_blank\" rel=\"noopener\"><b>business proposal<\/b><\/a><b> and hoping for the best isn\u2019t going to cut it anymore.<\/b><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A product demo webinar is an opportunity for you to showcase <\/span><a href=\"https:\/\/venngage.com\/blog\/case-study-examples\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">real case studies<\/span><\/a><span style=\"font-weight: 400;\"> of your current customers, how they\u2019ve used your product successfully, and how your prospect can achieve the same results.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">OroCommerce, the B2B eCommerce platform,&nbsp;does a great job with product demo webinars. Every time they release a major product update, they hold product demos going over the benefits of every new feature.<br><\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">When presenting a live webinar that targets your <\/span><a href=\"https:\/\/venngage.com\/blog\/user-persona-examples\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">audience\u2019s pain points<\/span><\/a><span style=\"font-weight: 400;\">, strategically tie in your product into your presentation and how it helps your attendees solve their burning problems.&nbsp;<\/span><\/p>\n\n\n\n<p>Here\u2019s an example of a product demo webinar presentation you can use to demo your products or services:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/subscriber-sales-presentation-d35089ee-7a0d-4f62-99b4-7b90846adcd6\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1280\" height=\"1710\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Product-Demo-Webinar.png\" alt=\"What is a webinar Customers to Subscribers presentation template\" class=\"wp-image-38278\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/subscriber-sales-presentation-d35089ee-7a0d-4f62-99b4-7b90846adcd6\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><b><i>Pro Tip:<\/i><\/b><i><span style=\"font-weight: 400;\"> Product demo webinars also helps you gather critical <a href=\"https:\/\/www.jotform.com\/customer-feedback\/\" target=\"_blank\" rel=\"noopener\">customer feedback<\/a>. If you\u2019re a startup, start conducting regular webinars to gather crucial feedback to make your product better.<\/span><\/i><\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Webinars for employee training<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Webinar tools can double as meeting software and training tools for training both new and existing employees.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This is especially useful if you\u2019re <\/span><a href=\"https:\/\/venngage.com\/blog\/remote-team-communication\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">communicating with a remote team<\/span><\/a><span style=\"font-weight: 400;\">. Or even a team that\u2019s too big to sit in one room together.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/gradient-human-resources-webinar-presentation-344f33ad-fd0e-47a5-b66e-5346938272f2\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1276\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/HR-Webinar-Presentation-1.png\" alt=\"What is a webinar Remote work struggles presentation template\" class=\"wp-image-39266\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/gradient-human-resources-webinar-presentation-344f33ad-fd0e-47a5-b66e-5346938272f2\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">You can start by including webinars in your <a href=\"https:\/\/venngage.com\/blog\/create-onboarding-materials-for-hr\/\">onboarding materials<\/a> or conduct a webinar-esque orientation where you outline your company\u2019s expectations, vision, mission and address questions your new hires might have.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">They can also be used to showcase your company\u2019s culture and how it will matter to your new recruits.&nbsp;<\/span><\/p>\n\n\n\n<p><strong>Related<\/strong>: <a href=\"https:\/\/venngage.com\/blog\/employee-training-and-development\/\" target=\"_blank\" rel=\"noopener\">How to Create a Successful Employee Training and Development Program<\/a><\/p>\n\n\n\n<p>Webinars are the perfect tool for educating your employees on niche but important topics like productivity, workplace diversity, safety, employee engagement, etc.<\/p>\n\n\n\n<p>Want your next company-wide webinar to cover the topic of workplace accessibility? Here\u2019s a presentation you can use for your next webinar:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/accessibility-in-the-workplace-36819023-c8ca-4912-9daf-f5d7e031d955\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1280\" height=\"1710\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/HR-Webinar-Presentation.png\" alt=\"What is a webinar Accessibility Workplace presentation template\" class=\"wp-image-38279\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/accessibility-in-the-workplace-36819023-c8ca-4912-9daf-f5d7e031d955\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Webinars for user onboarding and retention<\/b><\/h3>\n\n\n\n<p>Webinars have been among the most popular marketing&nbsp;<a href=\"https:\/\/tridenstechnology.com\/saas-trends\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/tridenstechnology.com\/saas-trends\/&amp;source=gmail&amp;ust=1697722972355000&amp;usg=AOvVaw35MUGDWkQo8QRKfNWQ2ST3\">trends among SaaS businesses<\/a>.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">If you\u2019re a digital storefront or Software as a Service (SaaS) company like us, you know how important customer onboarding and retention is for the bottom line of your business.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You may already have onboarding flows in your product, but it\u2019s never a bad idea to explain to your new customers how your product works by inviting them to a user onboarding webinar. Also, utilizing a user onboarding software can help create a seamless user journey.<\/span><\/p>\n\n\n\n<p>With your user onboarding webinar, make sure you cover the most important aspects of your products, keep the learning curve as low as possible and invite users to ask questions while you\u2019re presenting.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/blue-product-onboarding-webinar-presentation-c67e0ee8-ebca-4839-85e1-5813ad013ee6\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1208\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Product-Demonstration-Webinar.png\" alt=\"What is a webinar make Infographic 5 steps Venngage template\" class=\"wp-image-39265\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/blue-product-onboarding-webinar-presentation-c67e0ee8-ebca-4839-85e1-5813ad013ee6\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">Saas company <\/span><a href=\"http:\/\/drift.com\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><span style=\"font-weight: 400;\">Drift<\/span><\/a><span style=\"font-weight: 400;\"> takes the cake with their ingenious use of webinars (especially the third one) to onboard new customers:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/learn.demio.com\/be-a-webinar-onboarding-rockstar-psst-weve-got-a-free-webinar-template-in-here-for-ya\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"298\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Drift-Onboarding-Webinar-1.jpg\" alt=\"What is a webinar\" class=\"wp-image-38282\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/learn.demio.com\/be-a-webinar-onboarding-rockstar-psst-weve-got-a-free-webinar-template-in-here-for-ya\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><b>Source<\/b><\/a><\/p>\n\n\n\n<p>Once you sign up for Drift, they send you an email with a webinar-style video tutorial on how to get started with Drift. Genius.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><b>Pro Tip: <\/b><span style=\"font-weight: 400;\">It\u2019s 5x more expensive to acquire new customers than to retain an existing one. Use tools like onboarding emails, push notifications, webinars, etc. to retain your new customers so they stick around, upgrade to your paid plans and spread the word about you.<\/span><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5\"><b>How to create and host a successful webinar<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">There are plenty of free, paid as well as ad-supported webinar tools available in the market. And most of these webinar hosting tools come with similar features.<\/span><\/p>\n\n\n\n<p>Picking a webinar tool that\u2019s right for you comes down to your business goals, budget as well as what you value in a webinar tool.<\/p>\n\n\n\n<p>Here are some webinar tools to help you get started:<\/p>\n\n\n\n<ol>\n<li><a href=\"http:\/\/zoom.us\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">Zoom<\/span><\/a><span style=\"font-weight: 400;\"> (freemium): The most well-known online meeting tool also doubles as a webinar tool. Starts with a free plan and offers paid business plans with robust features.<\/span><\/li>\n\n\n\n<li><a href=\"http:\/\/webinarjam.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">WebinarJam<\/span><\/a><span style=\"font-weight: 400;\"> (paid): Starts at 499$\/year and includes features such as live chat and automated recordings.<\/span><\/li>\n\n\n\n<li><a href=\"https:\/\/webinarninja.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">WebinarNinja<\/span><\/a><span style=\"font-weight: 400;\"> (paid): Starts at 39$\/month for upto 100 attendees. It also comes with a free 14-day trial so you can take them for a test drive.<\/span><\/li>\n\n\n\n<li><a href=\"https:\/\/sendpulse.com\/features\/edu\/webinars\" target=\"_blank\" rel=\"noreferrer noopener\">SendPulse Webinar Tool<\/a>: Host webinars, create, market, and sell online courses. Free plan for 10 webinar participants. The paid plan starts at $21 per month.<\/li>\n\n\n\n<li><a href=\"https:\/\/www.on24.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">ON24<\/span><\/a><span style=\"font-weight: 400;\"> (free trial): Comes with powerful attendee, reporting and marketing features. Integrates with plenty of other tools, but every integration is priced.<\/span><\/li>\n\n\n\n<li><a href=\"https:\/\/www.zoho.com\/meeting\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">Zoho Meetings<\/span><\/a><span style=\"font-weight: 400;\"> (paid): Starts at 15$ for 25 attendees. You can also host up to 250 attendees for just 63$\/month.<\/span><\/li>\n\n\n\n<li><a href=\"https:\/\/www.getresponse.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">GetResponse<\/a> (paid): Starts at $56.58 for up to 100 attendees and includes other built-in marketing communication features like email marketing, automation, landing pages, courses, and more.<\/li>\n<\/ol>\n\n\n\n<p><span style=\"font-weight: 400;\">Want to dig deeper? Our friends at G2 have <\/span><span style=\"font-weight: 400;\">reviewed every popular webinar tool<\/span><span style=\"font-weight: 400;\"> to help you make the right buying decision for your specific needs.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Create your own webinar in five steps:<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Once you\u2019ve spent the time on picking the right webinar hosting tool, now onto better things: creating your first webinar!<\/span><\/p>\n\n\n\n<p>Creating your first webinar can be overwhelming but I\u2019ll outline the exact steps you need to follow to make your first webinar a roaring success. Here they are:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>1. Identifying the goal of your webinar<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400;\">Webinars have many uses and by extension, webinars also help you accomplish different goals.<\/span><\/p>\n\n\n\n<p>Start by asking yourself, \u201cWhat\u2019s my goal with this webinar?\u201d Is it:<\/p>\n\n\n\n<ol>\n<li><span style=\"font-weight: 400;\">Generating more leads for your sales team?<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Educating your students studying from home?<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Selling an idea or concept to potential customers?<\/span><\/li>\n<\/ol>\n\n\n\n<p><span style=\"font-weight: 400;\">Once you\u2019ve identified the goal of your webinar, think about what your key performance indicators (KPIs) will be to determine the success of your webinar.&nbsp;<\/span><\/p>\n\n\n\n<p>After determining your goals and KPIs, make sure everything you do: creating your webinar content, promoting it, etc ties back to this goal.<\/p>\n\n\n\n<p>If the goal of your webinar is to teach potential clients motivation 101, your best bet would be a purely educational and non-salesy presentation:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/monochrome-modern-keynote-23c0915c-2954-4630-ac1f-2bdaeba43d95\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"900\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Educational-Webinar-Presentation.png\" alt=\"What is a webinar Motivation in Busy world presentation template\" class=\"wp-image-38283\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/monochrome-modern-keynote-23c0915c-2954-4630-ac1f-2bdaeba43d95\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><b><i>Pro Tip: <\/i><\/b><i><span style=\"font-weight: 400;\">Above all else, put your audience first. What are their pain points? What kind of content do they care about? If you tailor your webinar to your audience\u2019s needs and pain points, success is imminent.<\/span><\/i><\/p>\n<\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\"><b>2. Attend other webinars<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400;\">The best way to plan, create, and <a href=\"https:\/\/webinarninja.com\/blog\/how-to-create-and-host-a-webinar\/\" target=\"_blank\" rel=\"noreferrer noopener\">host a webinar<\/a> successfully is to scope out the competition.<\/span><\/p>\n\n\n\n<p>Look at your industry and start researching companies that are successfully using webinars to educate or sell to their audience.<\/p>\n\n\n\n<p>What can you do differently or do better? Can you better interact with your audience? Can you ask better questions? Can you improve the content of your webinar?<\/p>\n\n\n\n<p>Be curious and take notes whenever you can.<\/p>\n\n\n\n<p>Once you attend a few webinars, you\u2019ll have a general understanding of which webinars are hits and which are misses. All that\u2019s left is to emulate webinars that were a roaring success.<\/p>\n\n\n\n<p>To start, check out our webinar on driving business growth with the help of content marketing:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/webinar\/growth-by-content-webinar\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"3200\" height=\"1800\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/07\/84c23b55-841e-4875-9116-301713642176-4.png\" alt=\"Growth By Content Webinar Banner\" class=\"wp-image-39842\"\/><\/a><\/figure><\/div>\n\n\n<h4 class=\"wp-block-heading\"><b>3. Plan and outline your content<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400;\">In this step, you\u2019ll start putting together your webinar outline and lay down the groundwork i,e. Invite your attendees, plan your event logistics, and decide on a webinar promotion strategy.<\/span><\/p>\n\n\n\n<p>Creating an outline for your webinar content is easy if you already have a goal in mind.<\/p>\n\n\n\n<p>For example, if the goal is to educate new users on how to create an infographic using Venngage, here\u2019s what an outline might look like:<\/p>\n\n\n\n<ol>\n<li><span style=\"font-weight: 400;\">Introduction<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">What is an infographic?<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Use cases for an infographic<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">How to make an infographic?<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">How companies use infographics<\/span><\/li>\n<\/ol>\n\n\n\n<p><span style=\"font-weight: 400;\">A webinar outline can help you stay focused on the topics your audience cares about (based on research) and prevent you from getting side-tracked.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">The best part? You will eventually end up with a webinar presentation like this: <\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/simple-guide-to-infographics-presentation-460ed5b0-476d-43d3-bacc-39c8632c0b76\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1208\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Infographic-Webinar-Presentation.png\" alt=\"What is a webinar guide to creating infographics presentation template\" class=\"wp-image-38284\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/simple-guide-to-infographics-presentation-460ed5b0-476d-43d3-bacc-39c8632c0b76\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS PRESENTATION TEMPLATE<\/button><\/a><\/center>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><b><i>Pro Tip:<\/i><\/b><i><span style=\"font-weight: 400;\"> Like any presentation, you need to rehearse for your webinar. This is even more important if you\u2019re presenting to a large crowd online many of which could be potential customers. First impressions are everything, as they say.<\/span><\/i><\/p>\n<\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\"><b>4. Design your webinar presentation slides<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400;\">Once you\u2019ve identified the contents of your webinar, time to start designing the actual webinar presentation!<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">To start off, hop onto Venngage and pick a <\/span><a href=\"https:\/\/venngage.com\/templates\/presentations\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">presentation template<\/span><\/a><span style=\"font-weight: 400;\"> you like. We\u2019ve got 100s of templates for all occasions and types ranging from professional to quirky:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/www.venngage.com\/templates\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"479\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Webinar-Presentations.png\" alt=\"What is a webinar\" class=\"wp-image-38285\"\/><\/a><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">Starting from a blank presentation is hard. Trust me, I\u2019ve tried.&nbsp;<\/span><\/p>\n\n\n\n<p>So pick a presentation template you like, you can customize it to your heart&#8217;s content anyway.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Start playing around with the template, editing various elements like fonts, headers as well as <\/span><a href=\"https:\/\/venngage.com\/blog\/presentation-layout-ideas\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">the presentation layout<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p><b>If you\u2019re on our business plan, you can use <\/b><a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\" target=\"_blank\" rel=\"noopener\"><b>MyBrand Kit<\/b><\/a><b> to automagically import your <\/b><a href=\"https:\/\/venngage.com\/blog\/brand-guidelines-templates\/\" target=\"_blank\" rel=\"noopener\"><b>brand guidelines<\/b><\/a><b> (logos, colors, and fonts) into your designs:<\/b><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"480\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Create-Webinars.png\" alt=\"What is a webinar\" class=\"wp-image-38288\"\/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/blog\/real-time-collaboration\/\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"342\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/03\/Real-time-Collaboration-Venngage-1.png\" alt=\"Real-time Collaboration\" class=\"wp-image-40061\"\/><\/a><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">Need a helping hand? Bring on your team to edit your presentations and bring your webinar to life! Turn on real-time <\/span><a href=\"https:\/\/venngage.com\/blog\/real-time-collaboration\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">team collaboration<\/span><\/a><span style=\"font-weight: 400;\"> (a business plan feature):<\/span> <\/p>\n\n\n\n<p>Once you\u2019ve put all the final touches, export or download your presentation:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"480\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Venngage-Export.png\" alt=\"What is a webinar\" class=\"wp-image-38290\"\/><\/figure><\/div>\n\n\n<p><b>The real kicker? <\/b><a href=\"https:\/\/venngage.com\/features\/presentation-maker\" target=\"_blank\" rel=\"noopener\"><b>Venngage\u2019s presentation maker<\/b><\/a><b> can export your presentation in a .pptx format for importing within Powerpoint. Pretty cool right?<\/b><\/p>\n\n\n\n<p>If you\u2019re a fan of keeping it simple, you can present your webinar from right within Venngage using our presenter view feature.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">And that\u2019s it \u2014 once you\u2019ve <\/span><a href=\"https:\/\/venngage.com\/blog\/persuasive-presentation\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">made an engaging presentation<\/span><\/a><span style=\"font-weight: 400;\">, prepared your speaking notes, and tested your webinar you\u2019re officially ready to present your webinar to a live audience!&nbsp;<\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><b><i>Pro Tip:<\/i><\/b><i><span style=\"font-weight: 400;\"> Don\u2019t forget to collect feedback from your audience after the webinar! A tool like <\/span><\/i><a href=\"https:\/\/paperform.co\/\" target=\"\u201c_blank\u201d\" rel=\"\u201cnofollow\u201d noopener\"><i><span style=\"font-weight: 400;\">Paperform<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> can help you survey attendees and improve your future webinars.<\/span><\/i><\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><b>5. Marketing (or Promoting) your webinar<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">You\u2019ve front-loaded the most important work: planning your webinar, setting up webinar tools, goal setting, competitor research, etc.<\/span><\/p>\n\n\n\n<p>But unless you promote your virtual event, nobody will know how valuable it will be for them. So the final piece of the puzzle is webinar marketing.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Webinar marketing isn\u2019t complicated, all you have to do is create <\/span><a href=\"https:\/\/venngage.com\/blog\/event-poster-examples\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">event posters<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/venngage.com\/features\/social-media-graphics\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">social media visuals<\/span><\/a><span style=\"font-weight: 400;\"> as well as <\/span><a href=\"https:\/\/venngage.com\/blog\/timeline-examples\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">event timelines<\/span><\/a><span style=\"font-weight: 400;\"> informing attendees about the agenda of the event.<\/span><\/p>\n\n\n\n<p>Here\u2019s an example of a virtual event poster template you can edit (paid plan only) right now:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/posters\/virtual-marketing-summit-event-poster-a856ed40-4ecc-47b8-9c61-aa0327dddc07\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"816\" height=\"1056\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Webinar-Poster.png\" alt=\"What is a webinar virtual marketing summit flyer\" class=\"wp-image-38293\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/posters\/virtual-marketing-summit-event-poster-a856ed40-4ecc-47b8-9c61-aa0327dddc07\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS POSTER TEMPLATE<\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">If you\u2019re a business that engages in <\/span><a href=\"https:\/\/moosend.com\/blog\/email-marketing-best-practices\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">email marketing<\/span><\/a><span style=\"font-weight: 400;\"> and has an existing email list, leverage it.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">If not, use email marketing software like <a href=\"https:\/\/www.emailvendorselection.com\/brevo-review\/\" target=\"_blank\" rel=\"noreferrer noopener\">Brevo<\/a> or <a href=\"https:\/\/www.hubspot.com\/products\/marketing\/email\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Hubspot<\/a> to build your email list and automate your email marketing campaigns.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">We promote all our webinars to our customers through our <\/span><a href=\"https:\/\/venngage.com\/blog\/email-newsletter-templates\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">email newsletter<\/span><\/a><span style=\"font-weight: 400;\"> and I recommend you do the same.&nbsp;<\/span><\/p>\n\n\n\n<p>Here\u2019s a webinar invitation newsletter template you can send out to your email list:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/newsletters\/marketing-virtual-event-email-newsletter-80e47f68-a158-4fd8-834f-495e6249a754\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"816\" height=\"1056\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Virtual-Event-Newsletter.png\" alt=\"What is a webinar\" class=\"wp-image-38294\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/newsletters\/marketing-virtual-event-email-newsletter-80e47f68-a158-4fd8-834f-495e6249a754\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS NEWSLETTER TEMPLATE<\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">Promoting your webinars on different <\/span><a href=\"https:\/\/venngage.com\/features\/social-media-graphics\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">social media<\/span><\/a><span style=\"font-weight: 400;\"> networks is the lowest hanging fruit you should go after.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Head over to our <\/span><a href=\"https:\/\/venngage.com\/templates\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">templates page<\/span><\/a><span style=\"font-weight: 400;\"> and you\u2019ll find a huge collection of eye-catching designs for every social network (all sized to the right dimensions).<\/span><\/p>\n\n\n\n<p>Need to promote your next non-profit webinar on Instagram? But don\u2019t want to use boring stock images? We\u2019ve got you covered:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/social-media\/nonprofit-webinar-instagram-post-3e16d37e-60fd-4ccd-99ed-3736bd15af6f\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"700\" height=\"700\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Nonprofit-Webinar-Instagram-Post.png\" alt=\"What is a webinar\" class=\"wp-image-39267\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/social-media\/nonprofit-webinar-instagram-post-3e16d37e-60fd-4ccd-99ed-3736bd15af6f\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">GET THIS TEMPLATE<\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">Creating, customizing, and sharing promo materials for your next webinar is easy and intuitive with Venngage.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">With access to 1000+ professional templates, an ever-growing collection of icons and illustrations (all of which are free), features like <\/span><a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Brand Kit<\/span><\/a><span style=\"font-weight: 400;\"> and <a href=\"https:\/\/venngage.com\/blog\/real-time-collaboration\/\" target=\"_blank\" rel=\"noopener\">real-time team collaboration<\/a>:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/infograph.venngage.com\/register\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"479\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Venngage-Templates.png\" alt=\"What is a webinar\" class=\"wp-image-38295\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/infograph.venngage.com\/register\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">TRY VENNGAGE TODAY!<\/button><\/a><\/center>\n\n\n\n<p><b>Looking for a one-stop shop to design <\/b><a href=\"https:\/\/venngage.com\/templates\/posters\" target=\"_blank\" rel=\"noopener\"><b>event posters<\/b><\/a><b>, <\/b><a href=\"https:\/\/venngage.com\/templates\/banners\" target=\"_blank\" rel=\"noopener\"><b>banners<\/b><\/a><b>, <\/b><a href=\"https:\/\/venngage.com\/features\/social-media-graphics\" target=\"_blank\" rel=\"noopener\"><b>social media graphics<\/b><\/a><b>, <\/b><a href=\"https:\/\/venngage.com\/blog\/email-newsletter-templates\/\" target=\"_blank\" rel=\"noopener\"><b>email newsletters<\/b><\/a><b>, and much more? Sign up for Venngage today!<\/b><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><b>Conclusion<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Now you know the basics of everything from what\u2019s a webinar, how to make a webinar, and the webinar conferencing software you will need to host a webinar.&nbsp;<\/span><\/p>\n\n\n\n<p>If you\u2019re ready to start creating webinars that educate and captivate your audience regardless of industry or profession, make sure you keep the following webinar hosting best practices in mind:<\/p>\n\n\n\n<ul>\n<li><b>Pick the right webinar tool.<\/b><span style=\"font-weight: 400;\"> This comes down to your budget, goals as well as features you want in your webinar hosting software.<\/span><\/li>\n\n\n\n<li><b>Identify your goal. <\/b><span style=\"font-weight: 400;\">What are you trying to achieve with your webinar? What content does your audience care about? What are their pain points? Clarity on your goals is crucial above anything else.<\/span><\/li>\n\n\n\n<li><b>Snoop on your competitors. <\/b><span style=\"font-weight: 400;\">How are your companies leveraging webinars? Take notes and think about what you can do differently or better with your webinars.<\/span><\/li>\n\n\n\n<li><b>Promote your webinar. <\/b><span style=\"font-weight: 400;\">You\u2019ve worked days, weeks (or even months) to create an awesome webinar. Let the world know about it!&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<p><strong>This article is also available in Portuguese: <a href=\"https:\/\/pt.venngage.com\/blog\/webinar\/\" target=\"_blank\" rel=\"noopener\">O que \u00e9 um webinar e como ele funciona? [guia para iniciantes]<\/a><\/strong><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Did you enjoy this in-depth guide on webinars? What was your favorite tip? What are you struggling with? Drop them in the comments below, and let\u2019s talk about it!&nbsp;<\/span><\/p>\n\n\n\n<p><b>Check out some of our other popular design and how-to guides:<\/b><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/blog\/how-to-make-an-infographic-in-5-steps\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1999\" height=\"1124\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/How-to-make-an-Infographic.jpg\" alt=\"How to make an Infographic\" class=\"wp-image-41165\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/venngage.com\/blog\/how-to-make-an-infographic-in-5-steps\/\" target=\"_blank\" rel=\"noopener\"><b>How to Make an Infographic in 5 Steps (Guide)<\/b><\/a><b><\/b><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/blog\/business-proposal\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"450\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Business-Proposal.jpg\" alt=\"Business Proposal\" class=\"wp-image-41166\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/venngage.com\/blog\/business-proposal\/\"><b>How to Write a Business Pro<\/b><\/a><b><a href=\"https:\/\/venngage.com\/blog\/business-proposal\/\" target=\"_blank\" rel=\"noopener\"><b>posal [Examples &amp; Templates]<\/b><\/a><\/b><b><\/b><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/venngage.com\/blog\/ebook-template\/\" target=\"_blank\" rel=\"noopener\"><b>20+ Amazing eBook Templates + Design Tips [Beginner Guide]<\/b><\/a><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/blog\/ebook-template\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"3300\" height=\"1843\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/Ebook-Template-.jpg\" alt=\"Ebook Template\" class=\"wp-image-41167\"\/><\/a><\/figure><\/div>\n\n\n<div class=\"jfk-bubble gtx-bubble\" style=\"visibility: visible; left: 13px; top: 30937px; opacity: 1;\">&nbsp;<\/div>\n","protected":false},"excerpt":{"rendered":"<p>With a global pandemic taking the world by storm and forcing people to work from home, webinars have seen a resurgence in popularity and usage across the globe. In the last decade (especially in the last few months) webinars have become a staple for educating students and potential customers, lead generation for your business, and [&hellip;]<\/p>\n","protected":false},"author":82,"featured_media":38251,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false},"categories":[175,599,188,611],"tags":[262,281],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Learn what is a webinar, how they work, and how to create webinars that generate quality leads or captivate your audience in this beginner how-to guide!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Webinar: What It Is, How It Works &amp; How to Create One - Venngage\" \/>\n<meta property=\"og:description\" content=\"Learn what is a webinar, how they work, and how to create webinars that generate quality leads or captivate your audience in this beginner how-to guide!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/\" \/>\n<meta property=\"og:site_name\" content=\"Venngage\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Venngage\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-08T15:00:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-09T03:41:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/What-is-a-Webinar.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@www.twitter.com\/iamadityashth\" \/>\n<meta name=\"twitter:site\" content=\"@venngage\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aditya Sheth\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"24 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/venngage.com\/blog\/#website\",\"url\":\"https:\/\/venngage.com\/blog\/\",\"name\":\"Venngage\",\"description\":\"Learn to Communicate with Data\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/venngage.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/What-is-a-Webinar.png\",\"contentUrl\":\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/05\/What-is-a-Webinar.png\",\"width\":1024,\"height\":576,\"caption\":\"What is a webinar\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/#webpage\",\"url\":\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/\",\"name\":\"Webinar: What It Is, How It Works & How to Create One - Venngage\",\"isPartOf\":{\"@id\":\"https:\/\/venngage.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/#primaryimage\"},\"datePublished\":\"2021-04-08T15:00:29+00:00\",\"dateModified\":\"2026-04-09T03:41:00+00:00\",\"author\":{\"@id\":\"https:\/\/venngage.com\/blog\/#\/schema\/person\/e6ec116a38ad4e422ac7c2a9595b1000\"},\"description\":\"Learn what is a webinar, how they work, and how to create webinars that generate quality leads or captivate your audience in this beginner how-to guide!\",\"breadcrumb\":{\"@id\":\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/venngage.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Beginner Guides\",\"item\":\"https:\/\/venngage.com\/blog\/category\/beginner-guides\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"What Is a Webinar &#038; How Does It Work? 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