{"id":3462,"date":"2020-05-04T11:30:17","date_gmt":"2020-05-04T15:30:17","guid":{"rendered":"https:\/\/venngage.com\/?p=3462"},"modified":"2025-11-11T00:49:09","modified_gmt":"2025-11-11T05:49:09","slug":"7-design-principles-star-wars-taught-us-infographic","status":"publish","type":"post","link":"https:\/\/venngage.com\/blog\/7-design-principles-star-wars-taught-us-infographic\/","title":{"rendered":"7 Essential Design Principles We Can Learn From Star Wars [Infographic]"},"content":{"rendered":"<p><a href=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/star-wars-1.png\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-12662\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/star-wars-1.png\" alt=\"star wars\" width=\"730\" height=\"400\"><\/a><\/p>\n<p><span style=\"font-weight: 400;\">What is it about <\/span><i><span style=\"font-weight: 400;\">Star Wars<\/span><\/i><span style=\"font-weight: 400;\"> that makes it so visually compelling even today?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In a <\/span><a href=\"http:\/\/partners.nytimes.com\/library\/film\/052187wars-ten.html\"><span style=\"font-weight: 400;\">1987 article celebrating the 10 year anniversary of <\/span><i><span style=\"font-weight: 400;\">Star Wars<\/span><\/i><\/a><span style=\"font-weight: 400;\">, George Lucas boldly stated, \u201cA film is not about technique. It\u2019s about ideas.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But while ideas are what hold a film together at its core, the design techniques used to deliver those ideas have a profound effect on viewer experience. When <\/span><i><span style=\"font-weight: 400;\">Star Wars <\/span><\/i><span style=\"font-weight: 400;\">(l<\/span><span style=\"font-weight: 400;\">ater retitled<\/span><span style=\"font-weight: 400;\"><em>&nbsp;Star Wars Episode IV: A New Hope<\/em>)<\/span><i><span style=\"font-weight: 400;\">&nbsp;<\/span><\/i><span style=\"font-weight: 400;\">first hit theatres in 1977, it broke box office records, grossing <\/span><span style=\"font-weight: 400;\">$220 million during its initial theatrical run ($859 million with inflation). People flocked to theatres to see the visually stunning film. <\/span><a href=\"http:\/\/www.rogerebert.com\/reviews\/star-wars-1977\"><span style=\"font-weight: 400;\">Critics compared it to<\/span><i><span style=\"font-weight: 400;\"> 2001: A Space Odyssey<\/span><\/i><\/a><span style=\"font-weight: 400;\"> in terms of its groundbreaking special effects.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That being said, the flashy special effects aren\u2019t the only reason why the film was so successful. Undeniably, what has made <\/span><i><span style=\"font-weight: 400;\">A New Hope<\/span><\/i><span style=\"font-weight: 400;\"> and its two sequels stand the test of time are its effortlessly fun and engaging story. What facilitates a timeless visual story? <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some very basic <a href=\"https:\/\/venngage.com\/blog\/graphic-design-trends\/\" target=\"_blank\" rel=\"noopener\">principles of design<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">W<\/span><span style=\"font-weight: 400;\">e went back to the original <em>Star Wars<\/em> trilogy to take a closer look at how the films employed fundamental principles of design to tell some of film history\u2019s most beloved stories.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are 7 principles of graphic design from a long time ago in a galaxy far, far away\u2026<\/span><\/p>\n<p><center><br \/>\n<button class=\"btn-cta\">Create Your Own Star Wars InfograPhic<\/button><br \/>\n<\/center><\/p>\n<h2><strong>Depth<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">These days, almost every high profile movie is released in 3D. But even in traditional 2D film, scenes don\u2019t appear flat. That\u2019s because the placement of objects on the visual plane create the illusion of space between the background, midground and foreground of the scene. &nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The <em>Star Wars<\/em>&nbsp;films are filled with frames that encompass huge expanses of space and vast landscapes. Take this image of C-3PO and R2-D2 in the far-reaching desert of Tatooine in <\/span><i><span style=\"font-weight: 400;\">A New Hope<\/span><\/i><span style=\"font-weight: 400;\">:<\/span><\/p>\n<p><strong><strong><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-3463\" src=\"https:\/\/venngage.com\/wp-content\/uploads\/2015\/12\/depth-.png\" alt=\"depth-\" width=\"780\" height=\"334\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/depth-.png 780w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/depth--300x128.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/depth--730x313.png 730w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/strong><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">The two robotic frenemies appear to be closer to the viewer, while the wrecked spaceship is off in the distance behind them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you divide the scene into three sections, you can see that the illusion of distance is created by placing C-3PO and R2-D2 in greater focus in the foreground, their appearance rendered three-dimensional by the use of light and shadow, giving their bodies a rounded look. Meanwhile the ship appears more flat and unfocused in the background.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The illusion is made more natural by overlapping elements across the foreground, midground and background, creating the effect of looking head-on at the two characters and then beyond them to the ship. &nbsp;<\/span><\/p>\n<div class=\"image-fade\" style=\"max-width: 780px; margin: 0 auto;\"><\/div>\n<div class=\"image-fade\"><\/div>\n<h2><strong>Contrast<\/strong><\/h2>\n<p><a href=\"https:\/\/venngage.com\/blog\/design-principle-contrast\/\" target=\"_blank\" rel=\"noopener\">Contrast<\/a> is achieved by placing opposing visual elements side by side. The juxtaposition between the two elements, particularly two objects of opposing sizes, can create a daunting mood or a mood of wonderment and sublimity.<\/p>\n<p><span style=\"font-weight: 400;\">The <em>Star Wars<\/em> films are full of scenes that juxtapose massive ships to smaller ones. In this scene from <em>Return of the Jedi<\/em><\/span><span style=\"font-weight: 400;\">, our band of heroes are placed in a small transport next to Jabba the Hutt\u2019s much larger ship. &nbsp;<\/span><\/p>\n<p><strong><strong><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-3464 size-full\" title=\" [Infographic] 7 Essential Design Principles Star Wars Taught Us\" src=\"https:\/\/venngage.com\/wp-content\/uploads\/2015\/12\/contrast.png\" alt=\" [Infographic] 7 Essential Design Principles Star Wars Taught Us\" width=\"780\" height=\"334\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/contrast.png 780w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/contrast-300x128.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/contrast-730x313.png 730w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><br \/>\n<\/strong><\/strong>The placement of both ships beside each other emphasizes the dominance of Jabba the Hutt\u2019s ship. This creates an uneasy mood, as Luke Skywalker and Han Solo appear to be outmatched. That being said, by contrasting both ships, the viewer\u2019s attention is drawn to the smaller ship because of the tension created by its proximity to the larger. While Jabba the Hutt\u2019s ship takes up most of the left side of the shot, Luke and Han\u2019s smaller ship stands out against the background, drawing the viewer\u2019s focus.<strong><strong><br \/>\n<\/strong><\/strong><\/p>\n<div class=\"image-fade\" style=\"max-width: 780px; margin: 0 auto;\"><\/div>\n<h2><strong>Negative Space<\/strong><\/h2>\n<p><a href=\"https:\/\/venngage.com\/blog\/negative-space\/\" target=\"_blank\" rel=\"noopener\">Negative space<\/a> is the space around a defining object. Similar to how a larger object contrasted with a smaller object will bring the smaller object into focus, using negative space draws attention to the focal point in its center, lending to the drama and tension in a scene.<\/p>\n<p>Negative space also allows for visual pause between objects, making them easier for viewers to process. If you want the viewer\u2019s eye to focus on a particular object, it needs to have enough negative space around it to prevent them from being distracted. Grouping many objects closely together makes it difficult to distinguish them from one another (an effect that you would want to achieve if all of the objects are part of a unified whole).<\/p>\n<p><span style=\"font-weight: 400;\">In this scene of C-3PO standing alone on Tatooine in <\/span><i><span style=\"font-weight: 400;\">A New Hope<\/span><\/i><span style=\"font-weight: 400;\">, the negative space of the desert around him brings his solitary figure into greater focus.<\/span><\/p>\n<p><strong><strong><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-3465\" src=\"https:\/\/venngage.com\/wp-content\/uploads\/2015\/12\/negative-space.png\" alt=\"negative-space\" width=\"780\" height=\"334\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/negative-space.png 780w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/negative-space-300x128.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/negative-space-730x313.png 730w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/strong><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">This establishes C-3PO as the focal point in the shot and emphasizes his solitude on the unknown planet. <\/span><\/p>\n<div class=\"image-fade\" style=\"max-width: 780px; margin: 0 auto;\"><\/div>\n<h2><strong>Perspective<\/strong><\/h2>\n<p>Perspective creates dynamic and visually interesting compositions, allowing certain objects to become more dominant depending on where they are placed. Lines are used to direct perspective, whether it\u2019s a one-point or two-point perspective.<\/p>\n<p><span style=\"font-weight: 400;\">Part of what made the scenes in the&nbsp;<em>Star Wars<\/em>&nbsp;films so epic were the exterior and interior shots of the ships, taken from dramatic perspectives. Take this shot of the second Death Star\u2019s reactor core in <\/span><i><span style=\"font-weight: 400;\">Return of the Jedi<\/span><\/i><span style=\"font-weight: 400;\">:<\/span><\/p>\n<p><strong><strong><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-3466\" src=\"https:\/\/venngage.com\/wp-content\/uploads\/2015\/12\/perspective.png\" alt=\"perspective\" width=\"780\" height=\"334\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/perspective.png 780w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/perspective-300x128.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/perspective-730x313.png 730w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/strong><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">The straight lines of the reactor core point downward in an arrow shape, creating the perspective of looking down. The effect is enhanced by the use of light that draws the viewer\u2019s eye to the focal point of the shot, at the base of the core.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Depth plays into perspective as well, as the size and placement of objects in the background, midground and foreground contribute to the illusion of perspective. &nbsp;<\/span><\/p>\n<div class=\"image-fade\" style=\"max-width: 780px; margin: 0 auto;\"><\/div>\n<h2>Symmetry<\/h2>\n<p>Symmetry balances a design and highlights its focal object. You can create symmetry by mirroring design elements on each side of the composition and by placing focal objects in the middle of the composition.<\/p>\n<p><span style=\"font-weight: 400;\">Whereas shots with off-balanced objects will create the effect of things being confusing and out of control, a symmetrical shot lends to a mood of uniformity and orderliness, as in the scene at the end of <\/span><i><span style=\"font-weight: 400;\">A New Hope<\/span><\/i><span style=\"font-weight: 400;\">:<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-3467\" src=\"https:\/\/venngage.com\/wp-content\/uploads\/2015\/12\/symmetry.png\" alt=\"symmetry\" width=\"780\" height=\"334\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/symmetry.png 780w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/symmetry-300x128.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/symmetry-730x313.png 730w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/p>\n<p>Luke Skywalker, Han Solo and Chewbacca are flanked on both sides by identical rows of soldiers. They walk down a straight path directly in the middle of the shot, with straight lines pointing to the stage in the background. The symmetry and <a href=\"https:\/\/venngage.com\/blog\/design-principle-balance\/\" target=\"_blank\" rel=\"noopener\">balance<\/a> in the scene feels formal, satisfying and conclusive.<strong><strong><br \/>\n<\/strong><\/strong><\/p>\n<div class=\"image-fade\" style=\"max-width: 780px; margin: 0 auto;\"><\/div>\n<h2><strong>Directional Cues<\/strong><\/h2>\n<p>This is similar to perspective, but refers more specifically to the elements that direct the viewer\u2019s gaze. Directional cues direct the eye\u2019s navigation through visual elements, towards the focal object. The most straightforward directional cues are objects placed in the direction you want the viewer\u2019s eyes to go, or lines or arrows pointing the viewer\u2019s attention towards a focal object.<\/p>\n<p><span style=\"font-weight: 400;\">In this scene from <\/span><i><span style=\"font-weight: 400;\">The Empire Strikes Back<\/span><\/i><span style=\"font-weight: 400;\">, the lines and lights in the ship\u2019s hallway direct the viewer\u2019s eyes towards Luke Skywalker.<\/span><\/p>\n<p><strong><strong><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-3468\" src=\"https:\/\/venngage.com\/wp-content\/uploads\/2015\/12\/directional-cues.png\" alt=\"directional-cues\" width=\"780\" height=\"334\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/directional-cues.png 780w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/directional-cues-300x128.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/directional-cues-730x313.png 730w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/strong><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">This establishes Luke Skywalker as the focal object.<\/span><\/p>\n<div class=\"image-fade\" style=\"max-width: 780px; margin: 0 auto;\"><\/div>\n<h2><strong>Repetition<\/strong><\/h2>\n<p>Repetition emphasizes an idea through the use of repeated visual elements, forming strength and <a href=\"https:\/\/venngage.com\/blog\/design-principle-unity\/\" target=\"_blank\" rel=\"noopener\">unity<\/a> between objects. Design repetition is achieved by repeating elements using patterns, lines and <a href=\"https:\/\/venngage.com\/blog\/infographic-design-the-dos-and-donts-of-color-selection\/\" target=\"_blank\" rel=\"noopener\">colors<\/a>, or by repeat elements in close <a href=\"https:\/\/venngage.com\/blog\/design-principle-proximity\/\">proximity<\/a> to one another so they appear to belong to the same group.<\/p>\n<p><span style=\"font-weight: 400;\">In this scene from <\/span><i><span style=\"font-weight: 400;\">Return of the Jedi<\/span><\/i><span style=\"font-weight: 400;\">, the stormtroopers are lined up in rows that create the effect of them being one unified entity, emphasizing their sheer numbers.<\/span><\/p>\n<p><strong><strong><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-3469\" src=\"https:\/\/venngage.com\/wp-content\/uploads\/2015\/12\/repetition.png\" alt=\"repetition\" width=\"780\" height=\"334\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/repetition.png 780w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/repetition-300x128.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2015\/12\/repetition-730x313.png 730w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/strong><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">This contrasts the stormtroopers with the figures moving down the path. &nbsp;<\/span><\/p>\n<div class=\"image-fade\" style=\"max-width: 780px; margin: 0 auto;\"><\/div>\n<h2><strong>Design Principles That Stand the Test of Time<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Whether your design is 3D or flat, the basic <a href=\"https:\/\/venngage.com\/blog\/design-principles\/\" target=\"_blank\" rel=\"noopener\">design principles<\/a> used in the original <em>Star Wars<\/em> trilogy are tried and true. When your design is seamless and effective, the ideas that make them timeless can come through. We can\u2019t wait to see what exciting design elements are in store in <\/span><i><span style=\"font-weight: 400;\">The Last Jedi<\/span><\/i><span style=\"font-weight: 400;\">!<\/span><\/p>\n<p><strong>Like what you saw here? Check out more pop culture infographics on our blog:<\/strong><\/p>\n<p><a href=\"https:\/\/venngage.com\/blog\/game-of-thrones-infographic\/\" target=\"_blank\" rel=\"noopener\">Every Betrayal Ever in Game of Thrones<\/a><\/p>\n<p><a href=\"https:\/\/venngage.com\/blog\/disney-villains\/\" target=\"_blank\" rel=\"noopener\">What Disney Villains Tell Us About Color Psychology<\/a><\/p>\n<p><a href=\"https:\/\/venngage.com\/blog\/hogwarts-company-culture-infographic\/\" target=\"_blank\" rel=\"noopener\">The Hogwarts Guide to Company Culture<\/a><\/p>\n<p><a href=\"https:\/\/venngage.com\/blog\/heros-journey\/\" target=\"_blank\" rel=\"noopener\">The Hero&#8217;s Journey In 6 Popular Movies<\/a><\/p>\n<p><em>The infographic in this article was created by Steve Shearer.<\/em><\/p>\n<p><script type=\"text\/javascript\">\/\/ <![CDATA[\nwindow.addEventListener('load', setupImageFade); window.addEventListener('resize', setupImageFade); function setupImageFade() { var imageGroups = $('.image-fade'); imageGroups.each(function() { var img = $(this).children().eq(0); var imgHover = $(this).children().eq(1); $(this).find('img').css({ 'margin': 0, 'padding': 0, 'display': 'block' }); img.css({ 'margin-bottom': -imgHover.height(), 'transition': 'opacity 0.4s' }); imgHover.css({ 'opacity': 0, 'transition': 'opacity 0.4s' }); $(this).off('hover').hover(function() { imgHover.css('opacity', 1); img.css('opacity', 0); }, function() { imgHover.css('opacity', 0); img.css('opacity', 1); }); }); }\n\/\/ ]]><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is it about Star Wars that makes it so visually compelling even today? In a 1987 article celebrating the 10 year anniversary of Star Wars, George Lucas boldly stated, \u201cA film is not about technique. It\u2019s about ideas.\u201d But while ideas are what hold a film together at its core, the design techniques used [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":3504,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false},"categories":[187,95,607],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"An infographic showing 7 essential design principles Star Wars taught us.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/venngage.com\/blog\/7-design-principles-star-wars-taught-us-infographic\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 Essential 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