{"id":30183,"date":"2023-06-29T05:45:34","date_gmt":"2023-06-29T09:45:34","guid":{"rendered":"https:\/\/venngage.com\/blog\/?p=30183"},"modified":"2026-01-05T07:00:57","modified_gmt":"2026-01-05T12:00:57","slug":"ebook-template","status":"publish","type":"post","link":"https:\/\/venngage.com\/blog\/ebook-template\/","title":{"rendered":"Ebook Guide: Design Ideas, Templates, Creation &#038; Publishing"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"3300\" height=\"1843\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/eBook-BP-Header.jpg\" alt=\"ebook template\" class=\"wp-image-30224\"\/><\/figure><\/div>\n\n\n<p>One of the most enjoyable aspects of creating your own ebook is the freedom it offers. You don&#8217;t have to be a design expert or rely on hiring a professional designer to bring your vision to life. <\/p>\n\n\n\n<p>Thanks to tools like <a href=\"https:\/\/venngage.com\/features\/make-an-ebook\" target=\"_blank\" rel=\"noreferrer noopener\">Venngage eBook maker<\/a> and the availability of <a href=\"https:\/\/venngage.com\/templates\/ebooks\" target=\"_blank\" rel=\"noreferrer noopener\">eBook templates<\/a>, the design process becomes incredibly simple. <\/p>\n\n\n\n<p>Whether you\u2019re creating an eBook for business lead generation or&nbsp;thought leadership, to market your healthcare business or showcase your nonprofit, I\u2019ll show you that <i>anyone<\/i> can make an eBook.<\/p>\n\n\n\n<p>In fact, I&nbsp;learned how to self-publish my own eBooks and sold 10k+ paid copies globally via Amazon by&nbsp;using these tips and tricks.<\/p>\n\n\n\n<p>Sounds good? Let\u2019s get started.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/venngage.com\/features\/make-an-ebook\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE AN EBOOK<\/b><\/button><\/a><\/p>\n\n\n\n<p><b>What\u2019s in this post:<\/b><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\"><a href=\"#1\">What is an eBook?<\/a><\/span><\/li>\n\n\n\n<li><a href=\"#business\">Why create an eBook for business?<\/a><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"><a href=\"#how-to-make-an-ebook\">How to make an eBook<\/a><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"><a href=\"#design\">How to design an eBook<\/a><\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"><a href=\"#publish\">How to publish an eBook<\/a><\/span><\/li>\n\n\n\n<li><a href=\"#templates\">6 eBook templates &amp; ideas for aspiring authors<\/a><\/li>\n\n\n\n<li><a href=\"#topic\">How to pick a topic for your eBook?<\/a><\/li>\n\n\n\n<li><a href=\"#how-long\">How long should an eBook be?<\/a><\/li>\n\n\n\n<li><a href=\"#ebook-vs-whitepaper\">What&#8217;s the difference between an eBook and a white paper?<\/a><\/li>\n<\/ul>\n\n\n\n<p><b>Just want the templates? See all our <\/b><a href=\"https:\/\/venngage.com\/templates\/ebooks\" target=\"_blank\" rel=\"noopener\"><b>eBook templates<\/b><\/a><b> on one page.<\/b><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1\"><b>What is an eBook?<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">\u201ceBook\u201d is short for \u201celectronic book.\u201d eBooks come in digital formats such as PDF, .mobi or .epub. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">In this post, we\u2019ll focus on PDF eBooks as they\u2019re easiest to share, especially for getting leads (email signups). like this exclusive guide to YouTube marketing:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/tips-to-grow-your-youtube-channel-ebook-82081498-b026-439f-bbc0-910eb3e76f02\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Tips-to-Grow-Your-Youtube-Channel-eBook-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30196\" width=\"720\" height=\"1181\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/tips-to-grow-your-youtube-channel-ebook-82081498-b026-439f-bbc0-910eb3e76f02\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><span style=\"font-weight: 400;\">eBooks have multiple pages and contain long-form text. They can be structured like traditional books with chapters and headings. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">They can be mainly text based, or they can have lots of supporting graphs, photographs and charts so they look more like magazines, like this eBook template:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/vibrant-brand-style-guide-095f31bb-5fb7-4a36-96ad-45219c21a5dd\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Vibrant-Ebook-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30187\" width=\"720\" height=\"1231\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/vibrant-brand-style-guide-095f31bb-5fb7-4a36-96ad-45219c21a5dd\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<h2 class=\"wp-block-heading\" id=\"business\"><b>Why create an eBook for business?<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">You <a href=\"https:\/\/venngage.com\/blog\/creating-an-ebook\/\" target=\"_blank\" rel=\"noopener\">create an eBook<\/a> for your business so you can <\/span><i><span style=\"font-weight: 400;\">give it away for free<\/span><\/i><span style=\"font-weight: 400;\"> to get more email signups i.e. potential leads you can convert into paying customers. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You can also use eBooks to demonstrate thought leadership, display program offerings, as sales materials, to sell PDFs and more.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Who should&nbsp;create an eBook for business:<\/span><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">Small businesses<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Established companies<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Freelancers<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Solopreneurs<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Consultants<\/span><\/li>\n\n\n\n<li>Nonprofits<\/li>\n\n\n\n<li>Health care businesses<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-make-an-ebook\"><b>How to make an eBook<\/b><\/h2>\n\n\n\n<p>To make an eBook, you need to write or compile the content, format it appropriately for digital reading, convert it to a supported file format such as EPUB or PDF, and optionally design a cover and include any additional multimedia elements before distributing it online.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Decide if you want a landscape or portrait eBook<\/strong><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">eBooks made in landscape mode (shorter and wider) are best when you want to include lots of graphics, like charts or photos. You can also fit in two columns of text, which keeps your lines from being too long (and harder to read).<\/span><\/p>\n\n\n\n<p>Here\u2019s an example of an eBook design in landscape mode:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/tips-to-increase-blog-traffic-engagement-ebook-4f2f110a-34e9-4e95-8c53-b62fde53eb4d\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Tips-to-Increase-Blog-Traffic-Engagement-eBook-Template.jpg\" alt=\"ebook templates\" class=\"wp-image-30192\" width=\"720\" height=\"1181\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/tips-to-increase-blog-traffic-engagement-ebook-4f2f110a-34e9-4e95-8c53-b62fde53eb4d\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p>Portrait mode (traditional 8.5 x 11 size) is also fine, especially if you want a more traditional \u201cbook\u201d experience. Just make sure you\u2019re using wide enough margins so your line length isn\u2019t so long you\u2019re exhausting your readers.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">And since most of your readers will probably be reading your eBook on their computers, the lines can be <\/span><i><span style=\"font-weight: 400;\">very<\/span><\/i><span style=\"font-weight: 400;\"> long if you\u2019re not careful!<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/tips-to-increase-blog-traffic-engagement-ebook-4f2f110a-34e9-4e95-8c53-b62fde53eb4d\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"800\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Tips-to-Increase-Blog-Traffic-Engagement-eBook5-small.jpeg\" alt=\"ebook template\" class=\"wp-image-31214\"\/><\/a><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><b>2. Choose an eBook template<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">You\u2019re probably thinking: am I setting up landscape or portrait mode in a Word document? In Google sheets? I am not a writer\/designer, this sounds HARD.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This is why you should use an eBook template. A very nice, professional designer will have done all the hard work for you. You get to come in and change some text and be done with it.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/how-to-visualize-project-and-management-ebook-0ca29fde-6dec-4b56-a7e1-1fe11605c576\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/How-to-Visualize-Project-and-Management-eBook-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30194\" width=\"720\" height=\"893\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/how-to-visualize-project-and-management-ebook-0ca29fde-6dec-4b56-a7e1-1fe11605c576\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><span style=\"font-weight: 400;\">A Google search of \u201ceBook template\u201d will yield a thousand-and-one options. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">But, since we\u2019re on the Venngage site here and we already have lots of amazing eBook templates for you, I\u2019ll stick to talking about how you can use our tool. Which happens to be a drag and drop online editor that anyone&#8211;and I mean anyone&#8211;can use.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">So you could customize this eBook template:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/soft-brand-style-guide-f2204b1e-67c2-44f7-9ec5-0d02a5bc5a6b\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Brand-Guide-Ebook-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30195\" width=\"720\" height=\"1231\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/soft-brand-style-guide-f2204b1e-67c2-44f7-9ec5-0d02a5bc5a6b\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><span style=\"font-weight: 400;\">You can also use Venngage\u2019s online <\/span><a href=\"https:\/\/venngage.com\/features\/book-cover-maker\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">book cover maker<\/span><\/a><span style=\"font-weight: 400;\"> tool if you already have your content and just want to <a href=\"https:\/\/venngage.com\/blog\/ebook-cover\/\" target=\"_blank\" rel=\"noopener\">create an eye-catching cover.<\/a><\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 400;\"><strong>How do you choose the right eBook template?<\/strong> <\/span><\/h3>\n\n\n\n<p>To choose the right eBook template, consider factors such as the genre or topic of your eBook, the desired layout and design elements, and the compatibility with the eBook format you plan to use, ensuring it complements and enhances your content effectively.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You don\u2019t need to worry about if the template says it\u2019s for a \u201c<a href=\"https:\/\/venngage.com\/blog\/brand-style-guide\/\">brand style guide<\/a>\u201d or \u201ccontent marketing strategy.\u201d You can change all the words in the template.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For example, this eBook design could become 5 tips about anything, not just <a href=\"https:\/\/foundationinc.co\/lab\/youtube-statistics-b2b-marketers\/\" target=\"_blank\" rel=\"noopener\">YouTube marketing<\/a>:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/tips-to-grow-your-youtube-channel-ebook-82081498-b026-439f-bbc0-910eb3e76f02\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Tips-to-Grow-Your-Youtube-Channel-eBook-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30196\" width=\"720\" height=\"1181\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/tips-to-grow-your-youtube-channel-ebook-82081498-b026-439f-bbc0-910eb3e76f02\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s just a matter of changing the words if you like the visual-heavy, modern, clean format.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Don\u2019t worry about colors, either. The Venngage online editor makes it easy to add a completely different color palette with one click&#8211;no fiddling required.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">And don\u2019t worry about length. You can easily add new pages and copy existing pages, as you can see below:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/tips-to-grow-your-youtube-channel-ebook-82081498-b026-439f-bbc0-910eb3e76f02\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-2-1024x569.png\" alt=\"Add new pages or copy existing pages\" class=\"wp-image-83498\" width=\"700\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-2-1024x569.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-2-300x167.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-2-768x427.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-2-1536x853.png 1536w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-2-2048x1138.png 2048w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-2-730x406.png 730w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/tips-to-grow-your-youtube-channel-ebook-82081498-b026-439f-bbc0-910eb3e76f02\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>USE THIS FREE TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p><b>But, do worry about layout. Because layout can be trickier to change.<\/b><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"design\"><b>How to design an eBook<\/b><\/h2>\n\n\n\n<p>To design an eBook, focus on creating a clean and organized layout, selecting appropriate fonts and typography, utilizing consistent styling for headings and paragraphs, incorporating visually appealing images and graphics, and ensuring the overall design enhances the reading experience and complements the content.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This is the part where you get to pretend to be a designer, without doing very much work at all (or knowing anything about <\/span><a href=\"https:\/\/venngage.com\/blog\/how-to-pick-colors\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">color theory<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Like I said before, if you\u2019re nervous about shifting elements around, pick an eBook template where you like the layout already. That way you can just change the text and colors and perhaps some images and have done with it.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>1. Use a branded color palette<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Applying your brand colors to your eBook will instantly make it appear more professional. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Let\u2019s take this brand style guide eBook, which boldly applies its three brand colors as the background to each page:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/bold-brand-style-guide-7d9a59c8-1db1-4fca-912f-d270484183bd\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Fashion-Ebook-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30198\" width=\"720\" height=\"1231\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/bold-brand-style-guide-7d9a59c8-1db1-4fca-912f-d270484183bd\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><span style=\"font-weight: 400;\">This is assuming you <\/span><i><span style=\"font-weight: 400;\">have<\/span><\/i><span style=\"font-weight: 400;\"> a brand color palette. If you do, our <\/span><a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Brand Kit<\/span><\/a><span style=\"font-weight: 400;\"> tool will grab this palette <a href=\"https:\/\/blog.hubspot.com\/marketing\/free-website-builders\" target=\"_blank\" rel=\"noopener\">from your website<\/a> automatically. You can then apply it to any of our eBook templates with one click. Then click \u201cShuffle to try different color combinations, as you can see below:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/bold-brand-style-guide-7d9a59c8-1db1-4fca-912f-d270484183bd\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-3-1024x569.png\" alt=\"Venngage My Brand Kit Features\" class=\"wp-image-83502\" width=\"700\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-3-1024x569.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-3-300x167.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-3-768x427.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-3-1536x853.png 1536w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-3-2048x1138.png 2048w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-3-730x406.png 730w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">The tool will also import your <\/span><a href=\"https:\/\/venngage.com\/blog\/logo-design-tips\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">logo<\/span><\/a><span style=\"font-weight: 400;\">, so you can drag that into the canvas easily. Don\u2019t have a logo? Use our online <\/span><a href=\"https:\/\/venngage.com\/features\/logo-maker\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">logo maker<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p>If you don\u2019t have a brand color palette, or don\u2019t want one, that\u2019s completely fine. We have custom color palettes you can test out with one click.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Or you can read our blog post about <\/span><a href=\"https:\/\/venngage.com\/blog\/brand-colors\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">brand colors<\/span><\/a><span style=\"font-weight: 400;\"> to help you decide what sort of palette would be best for your industry and the general \u201cfeel\u201d of your business.<\/span><\/p>\n\n\n\n<p><b>Color tips:<\/b><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">A light or white background is best for readability\u2019s sake.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Body text should mostly be dark, though you can use accent colors (sparingly) for headlines or key words.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Add a link color for any hyperlinks so they stand out.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Don\u2019t use more than 4 colors, max.<\/span><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><b>2. Pick fonts that showcase your brand<\/b><\/h3>\n\n\n\n<p>Again, perhaps you already have some brand fonts picked out.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">If not, you can read our blog post on <\/span><a href=\"https:\/\/venngage.com\/blog\/brand-fonts\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">brand fonts<\/span><\/a><span style=\"font-weight: 400;\"> to find free fonts and figure out what types of fonts gel best with your \u201c<a href=\"https:\/\/venngage.com\/blog\/brand-personality\/\">brand personality<\/a>.\u201d<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Above all, keep your fonts readable! The fonts in this eBook template are modern and stylish <\/span><i><span style=\"font-weight: 400;\">and extremely readable. <\/span><\/i><span style=\"font-weight: 400;\">It reads like a<\/span><span style=\"font-weight: 400;\">&nbsp;<a href=\"https:\/\/www.designhill.com\/templates\/magazine-cover\" target=\"_blank\" rel=\"noopener\">magazine cover<\/a> and layout.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/magazine-ebook-fbc9f01e-1db5-42c4-8fbf-f3bccd852599\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Magazine-eBook-Template.jpg\" alt=\"eBook template\" class=\"wp-image-30200\" width=\"571\" height=\"1251\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/magazine-ebook-fbc9f01e-1db5-42c4-8fbf-f3bccd852599\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p>Nothing too strange or odd about the fonts in this eBook template. And the fonts also complement each other, because a designer chose them probably.<\/p>\n\n\n\n<p>So go ahead and experiment with the fonts in your eBook, if you like. The Venngage editor has plenty of fonts pre-loaded (as well as pre-loaded \u201cdocument\u201d fonts that you can stick to).<\/p>\n\n\n\n<p>There\u2019s also a handy \u201cUndo\u201d button whenever you feel you\u2019ve gotten too creative.<\/p>\n\n\n\n<p><b>Font tips:<\/b><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">Don\u2019t use more than 3 fonts per eBook.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Try using one font for the headlines and one for the body copy.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">When in doubt, stick to the template fonts.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Stay away from handwritten or calligraphy-style fonts that no one can read.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Different fonts have different personalities that should reflect your \u201cbrand personality.\u201d <\/span><b>Our primer on <\/b><a href=\"https:\/\/venngage.com\/blog\/brand-fonts\/\"><b>brand fonts<\/b><\/a><b> will tell you everything you need to know about this.<\/b><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><b>3. Vary your layout<\/b><\/h3>\n\n\n\n<p>Endless walls of text will send your audience, with their 100 unread emails and constant Slack notifications, running for the hills.<\/p>\n\n\n\n<p>Appeal to visual learners and those with short attention spans alike with a creative eBook design that takes full advantage of visuals, different sizes of text and fun layouts.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This eBook template uses stock images, charts, graphs, <\/span><span style=\"font-weight: 400;\">different header sizes, screenshots, icons and a two-column layout to pack a visually-appealing wallop:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/content-marketing-strategy-with-visuals-part-2-d804859b-a9bd-4bd2-aa35-5b06c24984b6\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Content-Marketing-Strategy-with-Visuals-Part-2-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30201\" width=\"720\" height=\"1181\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/everything-you-need-to-repurpose-content-visually-ebook-3302789a-12d3-40ee-93b0-94dd3186a667\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><b>Layout tips:<\/b><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">Use lists.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Use images. Venngage lets you pick from thousands of free <\/span><a href=\"https:\/\/venngage.com\/blog\/incorporate-stock-photos\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">stock photos within the editor.<\/span><\/a><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Add captions to your images (people actually love reading them).<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Use icons and illustrations. Same deal: Venngage has an icon\/illustration library with thousands of options.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Try using icons in place of bullet points in your list.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Use headlines: a title headline (H1), a subheader (H2) and smaller headings within that subheader as needed (H3). <\/span><\/li>\n<\/ul>\n\n\n\n<p>Again, when in doubt, stick to the template. The template will never fail you. But, if you\u2019re feeling creative, go for it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>4. Visualize data with charts<\/b><\/h3>\n\n\n\n<p>Charts. You may be comfortable with them, you may want to flee in panic.<\/p>\n\n\n\n<p><b>But, charts can:<\/b><\/p>\n\n\n\n<ol>\n<li><span style=\"font-weight: 400;\">Help draw the reader\u2019s eye to key insights<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Make key insights more memorable.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Help to validate certain claims.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Improve comprehension of certain points.<\/span><\/li>\n<\/ol>\n\n\n\n<p>So, if your eBook includes data, or even any numbers at all, you probably want to include a chart or two. They also help vary your layout (see above).<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Thankfully, a chart isn\u2019t just a line graph or bar chart. It can also look like this:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/dead-celebs-e69eb76f-62f3-4c83-8ce2-20698799af7d\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"700\" height=\"700\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Celebrity-Infographic-Template-for-eBook-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30202\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/dead-celebs-e69eb76f-62f3-4c83-8ce2-20698799af7d\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS CHART TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><span style=\"font-weight: 400;\">Pretty straightforward. Or how about the pie charts in this eBook template (also not intimidating):<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/core-brand--style-guide-9d47630a-a3fa-4c7f-bfad-c0bb522d0c07\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Brand-Style-Guide-Template.jpg\" alt=\"eBook template\" class=\"wp-image-30203\" width=\"599\" height=\"1233\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/core-brand--style-guide-9d47630a-a3fa-4c7f-bfad-c0bb522d0c07\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/core-brand--style-guide-9d47630a-a3fa-4c7f-bfad-c0bb522d0c07\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-4-1024x569.png\" alt=\"Venngage Editor - Edit Chart\" class=\"wp-image-83511\" width=\"700\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-4-1024x569.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-4-300x167.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-4-768x427.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-4-1536x853.png 1536w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-4-2048x1138.png 2048w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-4-730x406.png 730w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>If charts are starting to get you excited (I don\u2019t blame you), check out our blog post on <a href=\"https:\/\/venngage.com\/blog\/how-to-choose-the-best-charts-for-your-infographic\/\" target=\"_blank\" rel=\"noopener\">how to choose the best charts for your infographic<\/a>, or any document.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>5. Don\u2019t forget your call to action (CTA)<\/b><\/h3>\n\n\n\n<p>The whole point of this eBook design process is to get new paying customers.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">So, don\u2019t forget to tell your readers, <\/span><i><span style=\"font-weight: 400;\">very specifically<\/span><\/i><span style=\"font-weight: 400;\">, what you want them to do once they\u2019ve finished reading.<\/span><\/p>\n\n\n\n<p><b>Your CTA could be:<\/b><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">Buy a product.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Email you for a free consultation.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Sign up for a free trial.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Subscribe to your <a href=\"https:\/\/firstsiteguide.com\/start-podcast\/\" target=\"_blank\" rel=\"noopener\">podcast<\/a>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Use this discount code\/limited time offer.<\/span><\/li>\n<\/ul>\n\n\n\n<p><b>Ways to add CTAs in your eBook:<\/b><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">Include \u201ckey takeaway\u201d sections on each page or the end of every chapter. End your takeaways by saying \u201cLearn more about X\u201d and include a link on \u201cX\u201d to one of your blog posts, <a href=\"https:\/\/venngage.com\/blog\/landing-page-examples\/\" target=\"_blank\" rel=\"noopener\">landing pages<\/a> etc.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Add photos of your product that link to its <a href=\"https:\/\/www.convertcart.com\/blog\/optimizing-product-pages-to-increase-ecommerce-sales\" target=\"_blank\" rel=\"noreferrer noopener\">product page<\/a>.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Add screenshots from one of your videos and link to the video.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Add a CTA page at the end of your eBook.<\/span><\/li>\n<\/ul>\n\n\n\n<p>This eBook template has a great example of a full-page CTA. It uses a stunning image and invites the reader to visit their website:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/travel-iceland-ebook-aebc203c-e787-4aac-8b1e-8302e2fb7498\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Travel-eBook-Template-.jpg\" alt=\"ebook template\" class=\"wp-image-30205\" width=\"575\" height=\"1273\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/travel-iceland-ebook-aebc203c-e787-4aac-8b1e-8302e2fb7498\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p>You could make the URL go to a dedicated landing page where the reader can request a free quote via email or get a time-limited discount code on a certain package. Or be directed to a promotional YouTube video.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Asking people to take an action more specific than \u201cvisit our website\u201d is probably best, so that they become more invested in your product\/service and you can move them further down the sales funnel towards being paying customers.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"publish\"><b>How to publish an eBook<\/b><\/h2>\n\n\n\n<p>To publish an eBook, compile your content into a supported file format, such as EPUB or PDF, create a compelling book cover, choose a distribution platform like Amazon Kindle Direct Publishing or Smashwords, and follow their guidelines for file upload, metadata, and pricing, and finally, publish your eBook for availability to readers worldwide.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Gone are the days when you needed to get an agent and a big-city publisher to get your book into the world.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You don\u2019t even need to get your eBook printed and bound.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">When you use the Venngage online editor, all you need to do is click \u201cDownload\u201d and select \u201c<\/span>PDF<span style=\"font-weight: 400;\">.\u201d <\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/holiday-ebook-53d73493-7ea6-4f0a-b58b-6dcea5acbb1e\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-5-1024x579.png\" alt=\"Download as PDF on Venngage\" class=\"wp-image-83506\" width=\"700\" srcset=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-5-1024x579.png 1024w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-5-300x170.png 300w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-5-768x434.png 768w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-5-1536x868.png 1536w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-5-2048x1157.png 2048w, https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2024\/03\/eBook-Template-Screenshot-5-730x412.png 730w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/holiday-ebook-53d73493-7ea6-4f0a-b58b-6dcea5acbb1e\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Holiday-eBook-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30206\" width=\"637\" height=\"1378\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/holiday-ebook-53d73493-7ea6-4f0a-b58b-6dcea5acbb1e\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p>Your final product will look amazing, whether your reader&#8217;s seeing it on a tablet, desktop, laptop etc.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/modern-brand-style-guide-8572774a-002d-4489-937b-a03d066f0ebe\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"642\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Ebook2.jpg\" alt=\"ebook template\" class=\"wp-image-31216\"\/><\/a><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><b>Where can you publish your eBook<\/b><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><b>1. On your blog<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400;\">We made a dedicated blog post with key takeaways from our webinar design eBook. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Optimize your blog post for SEO with a high volume, low competition keyword (or as close as possible) so people can find your post via organic (non-paid) search.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">If this sounds like Greek, <\/span><a href=\"https:\/\/backlinko.com\/hub\/seo\/choosing-keywords\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">let Brian Dean show you how to do it<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Add a button linking to a dedicated landing page where readers can download your eBook (AFTER they enter their email address). At Venngage, we use <\/span><a href=\"https:\/\/www.leadpages.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">Leadpages<\/span><\/a><span style=\"font-weight: 400;\"> to make landing pages that convert:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/eBook-Template-Screenshot-6.jpg\" alt=\"ebook template\" class=\"wp-image-30208\" width=\"672\" height=\"636\"\/><\/figure><\/div>\n\n\n<h4 class=\"wp-block-heading\"><b>2. On guest blog posts<\/b><\/h4>\n\n\n\n<p><span style=\"font-weight: 400;\">When we made an eBook with Hubspot on \u201cHow to Create Beautiful Infographics\u201d we blogged about it on their site, which linked to <\/span><a href=\"https:\/\/offers.hubspot.com\/how-to-create-beautiful-infographics?source=hscm-venngage-blog-ebook-20150716\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">an offer page<\/span><\/a><span style=\"font-weight: 400;\"> that they put together:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/offers.hubspot.com\/how-to-create-beautiful-infographics?source=hscm-venngage-blog-ebook-20150716\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"2374\" height=\"1158\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/eBook-Template-Screenshot-7.jpg\" alt=\"ebook template\" class=\"wp-image-30209\"\/><\/a><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">Partnerships are a powerful way to reach new audiences for your eBook (and ultimately, your product\/service). So definitely consider either creating the eBook with a partner, or publicizing it together&#8211;as long as you two are not direct competitors and offer complimentary products.<\/span><\/p>\n\n\n\n<p>DIYMarketers also has a <a href=\"https:\/\/diymarketers.com\/book-launch-ideas\/\" target=\"_blank\" rel=\"noopener\">book launch strategy<\/a> blog post that will show you how to get more readers for your brand new eBook.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>2. On amazon and other retailers<\/b><\/h4>\n\n\n\n<p>Even if you don&#8217;t want to sell it for money, you can still <a href=\"https:\/\/blog.reedsy.com\/guide\/ebook\/how-to-publish-an-ebook\/\" target=\"_blank\" rel=\"noreferrer noopener\">publish your ebook<\/a> on Amazon and other retailers and simply set the price to free. This is beneficial for boosting your author profile if you plan to publish more books in the future, or if you&#8217;d like to use your ebook as a <a href=\"https:\/\/www.activecampaign.com\/blog\/lead-magnet-ideas-and-examples\" target=\"_blank\" rel=\"noreferrer noopener\">lead magnet<\/a> for other books you are selling on Amazon.<\/p>\n\n\n\n<p>Why? Because it looks cleaner and more professional to link from one book to another when they&#8217;re both on Amazon, rather than having your free ebook on your website and your paid book on the Kindle Store. Not to mention it&#8217;s good experience setting up a book on KDP<\/p>\n\n\n\n<p>This article is also available in Portuguese <a href=\"https:\/\/pt.venngage.com\/blog\/modelos-de-ebook\/\">Ebook: +20 modelos e dicas de um escritor de sucesso com mais de 10 mil c\u00f3pias<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"templates\"><strong>6 eBook templates &amp; ideas for aspiring authors<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2\"><strong>Business thought-leadership eBook templates<\/strong><\/h3>\n\n\n\n<p>Business owners, entrepreneurs and consultants\u00a0write eBooks to demonstrate thought leadership.<\/p>\n\n\n\n<p>Thought leadership helps extend your reach to new audiences, <a href=\"https:\/\/venngage.com\/blog\/brand-awareness\/\">increase brand awareness<\/a> and build trust in your company and its unique expertise.<\/p>\n\n\n\n<p>The following customizable template explores logistics in business management, for example:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/simple-management-ebook-b2377225-873c-4cb0-87d2-4168ff959992\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/07\/Simple-Management-eBook-Template.png\" alt=\"Write a Book Online for Business eBook Template\" class=\"wp-image-39660\" width=\"720\" height=\"1418\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/simple-management-ebook-b2377225-873c-4cb0-87d2-4168ff959992\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p>Thought leadership eBook topics can include:<\/p>\n\n\n\n<ol>\n<li>Your&nbsp;unique&nbsp;take on current topics in your industry<\/li>\n\n\n\n<li>Original research: conducted through statistical methods, polls, surveys or focus groups<\/li>\n<\/ol>\n\n\n\n<p>It is not a sales tool; you shouldn&#8217;t be&nbsp;selling&nbsp;your product or service in a thought leadership eBook.<\/p>\n\n\n\n<p>Create your own thought leadership eBook with this simple template:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/simple-colorful-management-ebook-2a9ee2d0-c414-4d51-b8bb-e681184e68cf\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Simple-Colorful-Management-eBook-Template.png\" alt=\"Simple Colorful Management eBook Template\" class=\"wp-image-37597\" width=\"720\" height=\"1418\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/simple-colorful-management-ebook-2a9ee2d0-c414-4d51-b8bb-e681184e68cf\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7\"><strong>Lead magnet eBook templates<\/strong><\/h3>\n\n\n\n<p>eBooks are a critical part of lead generation today. In fact, 51 percent of B2B businesses use eBooks as part of their content marketing, according to a 2020 study by the <a href=\"https:\/\/contentmarketinginstitute.com\/wp-content\/uploads\/2019\/10\/2020_B2B_Research_Final.pdf\" target=\"_blank\" rel=\"noopener\">Content Marketing Institute<\/a>.<\/p>\n\n\n\n<p>eBooks&nbsp;are an in-depth way to connect with your potential buyers.&nbsp;Its <a href=\"https:\/\/blog.thomasnet.com\/creating-ebooks-for-lead-generation\" target=\"_blank\" rel=\"noopener\">content<\/a> will depend on where your customer is in their <a href=\"https:\/\/www.cognism.com\/blog\/ultimate-guide-to-the-b2b-buyers-journey\" target=\"_blank\" rel=\"noreferrer noopener\">buying journey<\/a>. It also depends on <em>who<\/em> your audience is and what problems they need help solving.<\/p>\n\n\n\n<p>The following lead magnet eBook template can be customized&nbsp;to fit your particular topic:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/gradient-marketing-lead-generation-ebook-f83a2af5-5d24-4117-b88d-42d1ac64c029\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/07\/Gradient-Marketing-Lead-Generation-eBook.png\" alt=\"Gradient Marketing Lead Magnet eBook Template\" class=\"wp-image-39655\" width=\"716\" height=\"1232\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/gradient-marketing-lead-generation-ebook-f83a2af5-5d24-4117-b88d-42d1ac64c029\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><strong>Lead generation eBook content ideas:<\/strong><\/p>\n\n\n\n<ul>\n<li>Case studies<\/li>\n\n\n\n<li>Industry tips<\/li>\n\n\n\n<li>Troubleshooting<\/li>\n\n\n\n<li>Product details<\/li>\n\n\n\n<li>Detailed service overviews<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/content-marketing-lead-generation-ebook-e6ad749f-3680-42b6-be50-ab68463220c1\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/07\/Content-Marketing-Lead-Generation-Ebook.png\" alt=\"Content Marketing Lead Generation Ebook\" class=\"wp-image-39656\" width=\"712\" height=\"1963\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/content-marketing-lead-generation-ebook-e6ad749f-3680-42b6-be50-ab68463220c1\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p>In short, you&#8217;re either driving brand awareness or pushing customers towards a sale via your unique guidance and insights.<\/p>\n\n\n\n<p>Just remember,&nbsp;a&nbsp;lead magnet eBook&nbsp;should always be:<\/p>\n\n\n\n<ol>\n<li>Relevant<\/li>\n\n\n\n<li>Valuable<\/li>\n\n\n\n<li>Unique<\/li>\n\n\n\n<li>Detailed<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"8\"><strong>Healthcare lead generation eBook templates<\/strong><\/h3>\n\n\n\n<p>Healthcare businesses that sell to other businesses, such as retailers or pharmaceutical companies, need to include as much detail about their company as possible.<\/p>\n\n\n\n<p>Sales teams need to be armed with extensive sales materials to send to leads. Since B2B buyers prefer visual content over static content, a visual, highly-engaging eBook&nbsp;is the perfect way to showcase&nbsp;your unique offerings.<\/p>\n\n\n\n<p>This healthcare lead generation eBook template can be used to showcase branding guidelines, or edited&nbsp;to become part of your sales materials:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/healthcare-brand-style-guide-ebook-0477d78c-1a28-4869-a514-59c09e36cbeb\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/07\/Healthcare-Brand-Style-Guide-Ebook.png\" alt=\"Healthcare Brand Style Guide Ebook\" class=\"wp-image-39653\" width=\"719\" height=\"1256\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/healthcare-brand-style-guide-ebook-0477d78c-1a28-4869-a514-59c09e36cbeb\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<h3 class=\"wp-block-heading\" id=\"9\"><strong>Nonprofit eBook templates<\/strong><\/h3>\n\n\n\n<p>Nonprofits&nbsp;can use eBook templates in every&nbsp;area of their operations:<\/p>\n\n\n\n<ol>\n<li>As fundraising reports to persuade donors to contribute to new campaigns or report on the success of completed campaigns.<\/li>\n\n\n\n<li>As thought leadership pieces&nbsp;to gain&nbsp;credibility&nbsp;with corporate donors and within their industry.<\/li>\n\n\n\n<li>To showcase their program offerings or offer expert advice.<\/li>\n<\/ol>\n\n\n\n<p>The nonprofit eBook&nbsp;template below is a guide&nbsp;to recognizing mental health illness. Potential clients or other beneficiaries could download the guide on the nonprofit&#8217;s&nbsp;website.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/nonprofit-mental-health-guide-ebook-4df2cb6d-9617-4c68-8e21-14397c4fd5e6\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/07\/Nonprofit-Mental-Health-Guide-Ebook-Template.png\" alt=\"Nonprofit Mental Health Program Guide Ebook Template\" class=\"wp-image-39658\" width=\"720\" height=\"1886\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/nonprofit-mental-health-guide-ebook-4df2cb6d-9617-4c68-8e21-14397c4fd5e6\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<h2 class=\"wp-block-heading\" id=\"topic\"><b><strong>How to pick a topic for your eBook?<\/strong><\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">What should your eBook be about? You don\u2019t need to start from scratch! Find out what your top-performing content is <\/span><i><span style=\"font-weight: 400;\">that you already have<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This should give you a very good idea about what topics are engaging your audience and what they want to know more about.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You can use a tool like <\/span><a href=\"https:\/\/buzzsumo.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Buzzsumo<\/span><\/a><span style=\"font-weight: 400;\"> to see what blog content is getting the most social media engagement. For example, Venngage\u2019s creative poster ideas blog post is doing very well:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" loading=\"lazy\" width=\"2502\" height=\"1524\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/eBook-Template-Screenshot-1.jpg\" alt=\"ebook template\" class=\"wp-image-30191\"\/><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">This tells us that it would be a good idea to make an eBook about poster design.<\/span><\/p>\n\n\n\n<p>Other hacks: use Google Analytics to see what blog posts are getting the most traffic.<\/p>\n\n\n\n<p>Or check your <a href=\"https:\/\/napoleoncat.com\/blog\/social-media-analytics-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\">social media analytics<\/a> to see what Facebook posts, tweets, video, pins etc. are getting the most engagement.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-long\">How long should an eBook be<b>?<\/b><\/h2>\n\n\n\n<p>They\u2019re usually over 20 pages, though they can be shorter. It depends on how in-depth you want to go and how much time you have to spend.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For example, at Venngage, in the past we produced an eBook called &#8220;Everything You Need To Repurpose Content Visually&#8221; and it is 24 pages. But, because it was an eBook about visual content marketing, there are a lot more visuals than text.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">We also made it into an eBook template, so you can customize our hard work for your own purposes:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/everything-you-need-to-repurpose-content-visually-ebook-3302789a-12d3-40ee-93b0-94dd3186a667\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Modern-eBook-Template-.jpg\" alt=\"ebook template\" class=\"wp-image-30188\" width=\"720\" height=\"1011\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/everything-you-need-to-repurpose-content-visually-ebook-3302789a-12d3-40ee-93b0-94dd3186a667\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"ebook-vs-whitepaper\"><b><strong>What\u2019s the difference between an eBook and a white paper?<\/strong><\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Good question. A <\/span><a href=\"https:\/\/venngage.com\/blog\/white-paper-examples\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">white paper<\/span><\/a><span style=\"font-weight: 400;\"> is more like a report. It\u2019s an in-depth look at a specific subject. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A white paper can come in the form of a <\/span><a href=\"https:\/\/venngage.com\/templates\/white-papers\/modern-mental-health-policy-white-paper-486b28aa-4cd3-41e7-9c3f-d55ef6f941c4\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">case study<\/span><\/a><span style=\"font-weight: 400;\">, such as \u201cA Study of Mental Health Issues and Their Impact on the Workplace.\u201d It is usually about 5-15 pages long.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">An eBook\u2019s topic is usually broader and it\u2019s usually about 20-200 pages long. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">An eBook usually works as a \u201chow to\u201d guide that tries to teach the reader something, like this eBook template on <\/span><a href=\"https:\/\/venngage.com\/templates\/ebooks\/guide-to-webinar-visuals-ebook-aebae42a-f166-47bc-960e-3798d08f3acb\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">How To Design Presentations to Captivate Your Online Audience<\/span><\/a><span style=\"font-weight: 400;\">:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/guide-to-webinar-visuals-ebook-aebae42a-f166-47bc-960e-3798d08f3acb\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Presentation-Design-eBook-Template.jpg\" alt=\"ebook template\" class=\"wp-image-30189\" width=\"720\" height=\"1003\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/guide-to-webinar-visuals-ebook-aebae42a-f166-47bc-960e-3798d08f3acb\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><span style=\"font-weight: 400;\">Both <\/span><a href=\"https:\/\/venngage.com\/features\/white-paper-design\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">white papers<\/span><\/a><span style=\"font-weight: 400;\"> and eBooks are types of long-form content that can be used to <a href=\"https:\/\/venngage.com\/blog\/lead-generation\/\" target=\"_blank\" rel=\"noopener\">generate leads<\/a>&nbsp;(like in the eBook example below)&#8211;but their formats differ.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/venngage.com\/templates\/ebooks\/guide-to-webinar-visuals-ebook-aebae42a-f166-47bc-960e-3798d08f3acb\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Blue-Technology-Simple-eBook-Template.png\" alt=\"Blue Technology Simple eBook Template\" class=\"wp-image-37596\" width=\"720\" height=\"1886\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/ebooks\/guide-to-webinar-visuals-ebook-aebae42a-f166-47bc-960e-3798d08f3acb\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>EDIT THIS EBOOK TEMPLATE<\/b><\/button><\/a><\/center>&nbsp;\n\n\n\n<p><span style=\"font-weight: 400;\"><strong>You might also like:<\/strong><\/span><\/p>\n\n\n\n<ul>\n<li><a href=\"https:\/\/venngage.com\/blog\/white-paper-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\">20+ White Paper Examples [Design Guide + White Paper Templates]<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/venngage.com\/blog\/marketing-plan\/\" target=\"_blank\" rel=\"noreferrer noopener\">What is a Marketing Plan &amp; How to Create One [with Examples]<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>One of the most enjoyable aspects of creating your own ebook is the freedom it offers. You don&#8217;t have to be a design expert or rely on hiring a professional designer to bring your vision to life. Thanks to tools like Venngage eBook maker and the availability of eBook templates, the design process becomes incredibly [&hellip;]<\/p>\n","protected":false},"author":72,"featured_media":30224,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false},"categories":[175,599],"tags":[230],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Discover how anyone can self-publish an eBook or design one for their business. 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