{"id":24033,"date":"2019-11-06T14:15:51","date_gmt":"2019-11-06T19:15:51","guid":{"rendered":"https:\/\/venngage.com\/blog\/?p=24033"},"modified":"2026-04-21T23:34:17","modified_gmt":"2026-04-22T03:34:17","slug":"persuasive-presentation","status":"publish","type":"post","link":"https:\/\/venngage.com\/blog\/persuasive-presentation\/","title":{"rendered":"How to make a Persuasive Presentation (+ Free Templates)"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"2281\" height=\"1250\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/3ec2851d-e317-4d45-9dd5-84a2ac45e087-min.png\" alt=\"persuasive presentation\" class=\"wp-image-24208\"\/><\/figure>\n\n\n\n<p>A <strong>persuasive presentation<\/strong> is a type of presentation designed to convince your audience to adopt a particular viewpoint, take a specific action, or support an idea. It relies on clear arguments, compelling evidence, and emotional appeal to influence your audience&#8217;s decision-making process. Using tools like a <a href=\"https:\/\/venngage.com\/features\/presentation-maker\" target=\"_blank\" rel=\"noreferrer noopener\">free presentation maker<\/a> can help create visually engaging slides that enhance the effectiveness of your message, making it easier to capture attention and persuade your audience.<\/p>\n\n\n\n<p><b>Here\u2019s what you can do to make a persuasive presentation:<\/b><\/p>\n\n\n\n<ol>\n<li><a href=\"#step-1\"><span style=\"font-weight: 400;\">Make the first 30 seconds of your presentation count<\/span><\/a><\/li>\n\n\n\n<li><a href=\"#step-2\"><span style=\"font-weight: 400;\">Compare and contrast your solution with the status quo<\/span><\/a><\/li>\n\n\n\n<li><a href=\"#step-3\"><span style=\"font-weight: 400;\">Use visual aids to summarize and clarify your big ideas<\/span><\/a><\/li>\n\n\n\n<li><a href=\"#step-4\"><span style=\"font-weight: 400;\">Get your audience involved to build trust and rapport<\/span><\/a><\/li>\n\n\n\n<li><a href=\"#step-5\"><span style=\"font-weight: 400;\">Use a clean, consistent presentation layout&nbsp;and design<\/span><\/a><\/li>\n\n\n\n<li><a href=\"#step-6\"><span style=\"font-weight: 400;\">Eliminate extraneous detail to focus on core concepts<\/span><\/a><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"><a href=\"#step-7\">Sign off with a persuasive call-to-action<\/a><\/span><\/li>\n<\/ol>\n\n\n\n<p><span style=\"font-weight: 400;\">These persuasive presentation strategies apply whether you\u2019re leading a workshop, keynoting a conference, creating or <a href=\"https:\/\/www.ispringsolutions.com\/blog\/how-to-create-online-course\" target=\"_blank\" rel=\"noopener\">selling&nbsp;an online course<\/a>, or pitching a potential client.<\/span><\/p>\n\n\n\n<p>Want to make a persuasive presentation fast? Try using our <a href=\"https:\/\/venngage.com\/templates\/presentations\" target=\"_blank\" rel=\"noreferrer noopener\">presentation templates<\/a>. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/client-marketing-pitch-deck-3d62aa7e-c779-4a46-8fa8-945281efdd4e\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1280\" height=\"1710\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/Persuasive-Presentation-Template.png\" alt=\"Persuasive Presentation Template\" class=\"wp-image-31590\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/client-marketing-pitch-deck-3d62aa7e-c779-4a46-8fa8-945281efdd4e\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>GET STARTED WITH THIS TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Venngage-Presentation-Export-to-PowerPoint.png\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"489\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/06\/Venngage-Presentation-Export-to-PowerPoint.png\" alt=\"Venngage Presentation Export to PowerPoint\" class=\"wp-image-31586\"\/><\/a><\/figure><\/div>\n\n\n<p><strong>Read on for plenty of persuasive <a href=\"https:\/\/venngage.com\/blog\/presentation-ideas\/\" target=\"_blank\" rel=\"noreferrer noopener\">presentation examples<\/a>.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-1\"><b>1. Make the first 30 seconds of your presentation impactful<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">The first 30 seconds of any presentation are far and away the most important of your entire presentation.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">In those first 30 seconds, listeners are open to the ideas you\u2019re going to present to them. They might even be enthusiastic and excited to hear what you have to say. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Inexperienced presenters often waste these first 30 seconds with things like introductions and agendas that will soon be forgotten. Seasoned presenters do something much more effective: state their big ideas right up front. <\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-apple.jpg\"><img decoding=\"async\" loading=\"lazy\" width=\"640\" height=\"361\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-apple.jpg\" alt=\"persuasive presentation\" class=\"wp-image-24217\"\/><\/a><\/figure><\/div>\n\n\n<p><span style=\"font-weight: 400;\">Like Steve Jobs did in 2007 with the iPhone (with \u201ciPhone: Apple reinvents the phone\u201d), try to <\/span><b>state one big \u201cheadline\u201d message within the first 30 seconds<\/b><span style=\"font-weight: 400;\">. A big idea for listeners to absorb and internalize.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Like an elevator pitch, you should be able to write this idea down in a single sentence, and it should be memorable and specific.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You can then turn it into the hook of your presentation. Use an opening story, surprising fact, joke, or personal anecdote to pique your listeners\u2019 interest and lead into your big idea. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This will frame the rest of the talk and prep your listeners for what\u2019s to come.<\/span><\/p>\n\n\n\n<p>In this persuasive presentation example the importance of the message is outlined clearly on the title slide:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/social-media-pitch-deck-38b06de0-c694-4cfa-a5a6-55da558f17c1\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1208\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/11\/Venngage-persuasive-presentation-template-social-media.png\" alt=\"Venngage persuasive presentation template social media\" class=\"wp-image-35037\"\/><\/a><\/figure>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/social-media-pitch-deck-38b06de0-c694-4cfa-a5a6-55da558f17c1\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>USE THIS PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-2\"><b>2. Compare and contrast your solution with the status quo<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Most presentations share some information, strategy, idea, or solution that challenges the status quo. You can use this to your advantage!<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">By presenting the drawbacks of the status quo before suggesting your solution, you\u2019ll help your audience understand the scope of the problem while building a case for your big idea.<\/span><\/p>\n\n\n\n<p>Mixpanel did this to great success in their first <a href=\"https:\/\/venngage.com\/blog\/best-pitch-decks\/\" target=\"_blank\" rel=\"noopener\">pitch deck<\/a> (which got them a $865M valuation).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-mixpanel.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1600\" height=\"568\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-mixpanel.png\" alt=\"persuasive presentation\" class=\"wp-image-24223\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/mixpanel.com\/blog\/open-sourcing-our-pitch-deck-that-helped-us-get-our-865m-valuation\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">Source<\/span><\/a><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">By comparing and contrasting these two states, you\u2019ll make a much more persuasive case than you would with the solution alone. And when you get into the nitty-gritty details later on in the presentation, your audience will be more likely to stay engaged.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">As always, the more visual you can be, the better (as seen in this Uber <\/span><a href=\"https:\/\/venngage.com\/blog\/business-pitch-deck-templates\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">pitch deck template<\/span><\/a><span style=\"font-weight: 400;\">):<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/uber-pitch-deck-b618f1f7-a1b9-4389-a1c2-c61a916cb690\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1600\" height=\"1366\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-uber.png\" alt=\"example-uber\" class=\"wp-image-24227\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/uber-pitch-deck-b618f1f7-a1b9-4389-a1c2-c61a916cb690\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>GET THIS PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p>You could use a <a href=\"https:\/\/venngage.com\/templates\/infographics\/comparison\" target=\"_blank\" rel=\"noreferrer noopener\">comparison infographic<\/a> in your presentation to visualize your key differentiators.<\/p>\n\n\n\n<p><b>Want to learn more about creating persuasive pitch decks? <\/b><a href=\"https:\/\/venngage.com\/blog\/business-pitch-deck-templates\/\" target=\"_blank\" rel=\"noopener\"><b>Read our pitch deck guide.<\/b><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>How to understand and address the struggles of your audience<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">To maximize the impact of this strategy, do your best to directly address the struggles of your specific audience.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Figure out what\u2019s standing in the way of your audience performing the desired behavior, and tell them how your solution will improve that experience. If you can make a direct connection with your audience\u2019s experiences, your argument will be all the more persuasive.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Taking a closer look at Steve Jobs\u2019 2007 keynote, we can see that he lays out the big problems for his audience (that smartphones that aren\u2019t so smart and are hard to use) before proposing his solution (a smarter, easier-to-use device).<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/light-presentation-28769a4a-5f7a-4a88-949a-f553318af0ee\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1656\" height=\"1412\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-iphone.png\" alt=\"persuasive presentation\" class=\"wp-image-24221\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/light-presentation-28769a4a-5f7a-4a88-949a-f553318af0ee\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>GET THIS PERSUASIVE&nbsp; PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">In this persuasive presentation example we can see that by studying the wants and needs of his audience, he frames his new device as the perfect solution. He understands what the audience needs to know, and structures the presentation around those needs.<\/span><\/p>\n\n\n\n<p>One final point on this &#8211; it can be incredibly useful to let your audience know what to expect in your presentation. If people are already expecting your idea, they will be more receptive to it. Consider including your persuasive presentation outline up front. You can either create a slide of contents, or you could print out an outline and share it with your audiences before the meeting.<\/p>\n\n\n\n<p>Either way &#8211; sharing your persuasive presentation outline is never a bad thing.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/hiring-strategies-human-resources-presentation-fce03239-4011-4277-ac8f-a44757cc6798\"><img decoding=\"async\" loading=\"lazy\" width=\"800\" height=\"576\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/11\/Persuasive-presentation-template-modern-agenda-slide.jpg\" alt=\"Persuasive presentation template modern agenda slide\" class=\"wp-image-35041\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/hiring-strategies-human-resources-presentation-fce03239-4011-4277-ac8f-a44757cc6798\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>GET THIS PERSUASIVE PRESENTATION OUTLINE<\/b><\/button><\/a><\/center>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-3\"><b>3. Use visual aids to summarize and clarify your big ideas<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">More than ever, viewers expect <\/span><a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">engaging visual content<\/span><\/a><span style=\"font-weight: 400;\">. Creative, relevant visuals are no longer a nice-to-have addition to a persuasive presentation\u2026they\u2019re an integral part of an engaging experience.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Beyond that, visuals are great for explaining complex concepts in simple terms. You can use visuals to communicate big ideas without dealing with any jargon or technical terms.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Summarize your background research with charts and tables<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Visual aids like tables, charts, and <a href=\"https:\/\/venngage.com\/features\/mind-map-maker\" target=\"_blank\" rel=\"noopener\">mind maps<\/a> are perfect for <\/span><a href=\"https:\/\/venngage.com\/blog\/how-to-summarize\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">summarizing any research<\/span><\/a><span style=\"font-weight: 400;\"> you\u2019ve done to back up the claims you make in your presentation. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">I find these types of summative visuals are most helpful when I feel at risk of throwing too much information at my listeners. Forcing myself to transform that research into a digestible visual helps me organize my thoughts, and ensure my audience won\u2019t be overwhelmed.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/investor-pitch-deck-8b9b2af8-8788-4206-85c8-62a1d646d3c1\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"2044\" height=\"1148\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-table.png\" alt=\"persuasive presentation\" class=\"wp-image-24225\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/investor-pitch-deck-8b9b2af8-8788-4206-85c8-62a1d646d3c1\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>USE THIS PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">Visual aids should also be used anytime you\u2019re <\/span><a href=\"https:\/\/venngage.com\/blog\/how-to-choose-the-best-charts-for-your-infographic\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">communicating with data<\/span><\/a><span style=\"font-weight: 400;\">. Besides making insights more tangible, it\u2019s been suggested that charts can make <a href=\"https:\/\/www.npr.org\/sections\/health-shots\/2014\/10\/17\/356713677\/just-seeing-charts-and-graphs-makes-drug-claims-more-credible\" target=\"_blank\" rel=\"noopener\">claims more persuasive<\/a> and <\/span><a href=\"https:\/\/blogs.worldbank.org\/en\/opendata\/what-makes-data-visualization-memorable\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">make information more memorable<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Let\u2019s say, for example, that you\u2019re trying to convince a client to hire you as a consultant. If you can show the financial impact you\u2019ve made for other clients visually, your argument will be much more persuasive than if you mention a few numbers without visuals to back you up.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/airbnb-pitch-deck-dc62597d-841b-4199-9680-3a2bf970268a\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1648\" height=\"1400\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-airbnb.png\" alt=\"persuasive presentation\" class=\"wp-image-24216\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/airbnb-pitch-deck-dc62597d-841b-4199-9680-3a2bf970268a\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>USE THIS PITCH DECK TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p><strong>Learn how to customize this template:<\/strong><\/p>\n\n\n\n<center><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/1gsgOoqrgsw\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/center>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Organize information meaningfully with timelines and flowcharts<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">There are plenty of concepts that naturally lend themselves to structured visuals like <a href=\"https:\/\/venngage.com\/features\/venn-diagram-maker\" target=\"_blank\" rel=\"noreferrer noopener\">Venn diag<\/a><a href=\"https:\/\/venngage.com\/features\/diagram-maker\" target=\"_blank\" rel=\"noopener\">rams<\/a>, <\/span><a href=\"https:\/\/venngage.com\/blog\/flow-chart-template\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">flowcharts<\/span><\/a><span style=\"font-weight: 400;\">, and <\/span><a href=\"https:\/\/venngage.com\/blog\/timeline-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">timelines<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">If you\u2019re presenting a <\/span><a href=\"https:\/\/venngage.com\/blog\/project-plan-template\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">project plan<\/span><\/a><span style=\"font-weight: 400;\"> you might include a <a href=\"https:\/\/venngage.com\/features\/gantt-chart\" target=\"_blank\" rel=\"noopener\">Gantt chart<\/a>-style <\/span><a href=\"https:\/\/venngage.com\/blog\/product-roadmap\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">product roadmap<\/span><\/a><span style=\"font-weight: 400;\"> or project timeline:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/project-timeline-b76bafe7-1cc5-468a-8004-97f59383b10d\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1632\" height=\"1056\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/template-project-plan.png\" alt=\"persuasive presentation\" class=\"wp-image-24211\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/project-timeline-b76bafe7-1cc5-468a-8004-97f59383b10d\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>GET THIS PERSUASIVE PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">Or a more abstract Venn diagram like this one from Boston Consulting Group\u2019s persuasive presentation pictured below.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-bcg.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1176\" height=\"658\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-bcg.png\" alt=\"persuasive presentation\" class=\"wp-image-24218\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/www.slideshare.net\/TheBostonConsultingGroup\/private-sector-opportunity-to-improve-wellbeing\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Source<\/span><\/a><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Visuals like these can help you move past minor details so you can communicate directly about more fundamental ideas. Simple visuals can help make key ideas crystal-clear and easy to remember.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/user-journeys-17788417-1c71-4a38-8a57-d5d03c0a2636\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1056\" height=\"816\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/template-user-journey.png\" alt=\"template-user-journey\" class=\"wp-image-24215\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\/user-journeys-17788417-1c71-4a38-8a57-d5d03c0a2636\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>USE THIS PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<h3 class=\"wp-block-heading\"><b>Entertain and engage with visual metaphors<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">I like to integrate visual metaphors into the denser portions of my presentations. This way, when I know I\u2019m going to start losing my audience to boredom or confusion, I can jump into a fun example that will bring them right back on board with me.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Like a shortcut to understanding, visual metaphors are a great way to get everyone on the same page.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/childhood-obesity-presentation-e2d84f4b-1034-46d9-8c6d-2e4de00e7fce\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1280\" height=\"1710\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/template-health.png\" alt=\"persuasive presentation\" class=\"wp-image-24210\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/childhood-obesity-presentation-e2d84f4b-1034-46d9-8c6d-2e4de00e7fce\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>GET THIS PERSUASIVE PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">But it can be hard to come up with good visual metaphors that don\u2019t feel clich\u00e9. If you\u2019re out of design ideas, don\u2019t be afraid to get some inspiration from our <\/span><a href=\"https:\/\/venngage.com\/templates\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">infographic templates<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/infographics\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1600\" height=\"866\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-metaphor.png\" alt=\"persuasive presentation\" class=\"wp-image-24222\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/infographics\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>SEE OUR INFOGRAPHIC TEMPLATES<\/b><\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">I can\u2019t stress enough that simple, visual slides are the best way to make your presentation understandable and persuasive. The right visuals keep the audience engaged, make your points memorable, and give your presentation impact. <\/span><\/p>\n\n\n\n<p><b>For more tips on designing a persuasive presentation with impact, check out our <\/b><a href=\"https:\/\/venngage.com\/blog\/presentation-design\/\" target=\"_blank\" rel=\"noopener\"><b>presentation design guide<\/b><\/a><b>.<\/b><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-4\"><b>4. Get your audience involved to build trust and rapport<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">No one likes to be talked at.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">And most listeners will be more engaged and receptive to your ideas if they\u2019re engaged in a dialogue instead of passively absorbing what you\u2019re saying.<\/span><\/p>\n\n\n\n<p>The <a href=\"https:\/\/venngage.com\/blog\/how-to-make-a-good-presentation\/\">top qualities of a good presentation<\/a> include making your presentation an interactive experience by encouraging questions, fostering discussions and maybe even throwing in a fun activity.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Imagine you\u2019re pitching a potential client who\u2019s looking to hire a marketing specialist for an upcoming job. You could try to impress them with an extensive presentation that shows off all of your background research and past success stories:<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/purple-checkered-social-media-presentation-16c0bb8f-28eb-4f39-bf24-9edf04872599\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1286\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/template-social.png\" alt=\"persuasive presentation\" class=\"wp-image-24212\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/purple-checkered-social-media-presentation-16c0bb8f-28eb-4f39-bf24-9edf04872599\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>USE THIS PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">Or, you could use the presentation as an opportunity to learn more about your potential clients by engaging them in a dialogue. You\u2019ll build trust and credibility, all without making a gigantic slide deck. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">You can put together a deck of 5-10 slides with your big ideas, then build a conversation around each slide.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-interaction.png\"><img decoding=\"async\" loading=\"lazy\" width=\"1548\" height=\"898\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-interaction.png\" alt=\"persuasive presentation\" class=\"wp-image-24220\"\/><\/a><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/www.slideshare.net\/SequoiaCapital\/sequoia-microservices-summit-best-practices\/7-Start_every_new_product_as\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Source<\/span><\/a><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Even if you\u2019re speaking in front of a large crowd, a great persuasive presentation should feel like a conversation. There should be some give and take from both sides. Simply asking a question and getting your audience to respond can instantly raise the energy level in a room.<\/span><\/p>\n\n\n\n<p>In this persuasive speech presentation the key points have been broken into powerful, punchy slides that engage the audience.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/blue-creative-keynote-92ebdbbb-2efe-47cd-aa82-20f418009478\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1162\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/11\/The-art-of-giving-awesome-speeches-persuasive-presentation-template.png\" alt=\"The art of giving awesome speeches persuasive presentation template\" class=\"wp-image-35038\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/blue-creative-keynote-92ebdbbb-2efe-47cd-aa82-20f418009478\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>USE THIS PERSUASIVE SPEECH PRESENTATION EXAMPLE<\/b><\/button><\/a><\/center>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-5\"><b>5. Use a clean, consistent layout&nbsp;and&nbsp;design<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Why does it seem like every time I\u2019m putting together a presentation, it\u2019s at the last minute!? <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">When I\u2019m rushing to get all of my content together and my presentation rehearsed, the layout and design of the presentation usually become an afterthought. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">But when you\u2019re presenting an idea and building a case for yourself or your business, the last thing you want is for the design your slide deck to get in the way of your success. And a big part of being persuasive is having a slide deck that shows your information in a clear, consistent manner.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Let\u2019s say, for example, that you\u2019re a <a href=\"https:\/\/venngage.com\/blog\/consulting-proposal-template\/\" target=\"_blank\" rel=\"noopener\">financial consultant presenting a solution<\/a> to a new client. When you\u2019re trying to justify why your skills and knowledge are worth paying a premium for, you simply can\u2019t have a messy, unprofessional-looking slide deck.<\/span><\/p>\n\n\n\n<p><a href=\"https:\/\/venngage.com\/blog\/presentation-design-statistics\/\" target=\"_blank\" rel=\"noopener\"><b>A professional presentation design<\/b><\/a><b> should have:<\/b><\/p>\n\n\n\n<ol>\n<li><span style=\"font-weight: 400;\">Consistent layouts with plenty of white space<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">A simple color scheme with one highlight color<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Clear distinctions between headers and body text, with minimal font styles<\/span><\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/texture-business-presentation-44949dd3-5f00-425f-af7b-efcf5e9a77c2\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"960\" height=\"1286\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/template-texture.png\" alt=\"persuasive presentation\" class=\"wp-image-24214\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/texture-business-presentation-44949dd3-5f00-425f-af7b-efcf5e9a77c2\" target=\"_blank\" rel=\"noopener\"><br><button class=\"btn-cta\"><b>USE THIS PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p>With the layout and design locked down, you\u2019ll have the confidence to hold your own with big clients and senior management. A polished presentation will go a long way toward reinforcing your credibility.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-6\"><b>6. Eliminate extraneous detail to focus on core concepts<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Take a second to think about the last presentation you sat through that didn\u2019t hit the mark. What was it that made you lose interest? <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Was there too much text on the slides? Was it bland, with not enough visuals? Was it disorganized, with no clear takeaways?<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For me, it was that the presenter rambled on and on. They tried to cram way too much detail into their 20-minute talk, and I walked away without really learning anything.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Like the persuasive presentation example below, a well-designed presentation should have no more than one takeaway per slide (with a healthy balance of text and visuals):<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/sponsorship-pitch-deck-f089a4c8-71c1-4149-8278-e2bb3ea9a709\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1280\" height=\"1710\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/template-sponsorship.png\" alt=\"persuasive presentation\" class=\"wp-image-24213\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/sponsorship-pitch-deck-f089a4c8-71c1-4149-8278-e2bb3ea9a709\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>USE THIS PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">So cut the fluff! Eliminate everything that isn\u2019t absolutely necessary for you to get your point across.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For me, this is the hardest part of making a persuasive presentation. I want to include every little detail that I think will help persuade my audience to change their behavior or accept my new idea. But when diving too deep into the details, I always end up losing my audience along the way.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">And if you think about it, have you ever complained that a presentation was too short? I don\u2019t think so. We really appreciate presenters who can get their point across quickly and concisely.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/b2b-content-marketing-presentation-ba4f8b39-b16c-471d-9b30-77f3fced84e5\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1600\" height=\"1358\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-short.png\" alt=\"persuasive presentation\" class=\"wp-image-24224\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/b2b-content-marketing-presentation-ba4f8b39-b16c-471d-9b30-77f3fced84e5\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>USE THIS PERSUASIVE PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-7\"><b>7. Sign off with a persuasive call-to-action<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Most presenters\u2019 go-to for the end of a presentation is a summary slide that reviews all of the main points of the talk. But these summaries are boring&#8230;they don\u2019t tell the audience anything new, so listeners completely tune them out.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A better way to <a href=\"https:\/\/venngage.com\/blog\/how-to-end-a-presentation\/\" target=\"_blank\" rel=\"noreferrer noopener\">conclude a presentation<\/a> is to give your audience something to do with the information you\u2019ve just given them, in the form of a call-to-action (like the persuasive presentation example below).<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"https:\/\/venngage.com\/templates\/presentations\/blood-donation-presentation-0db3b4ff-6c81-468d-86a4-4c877b04af23\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"650\" height=\"364\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/example-cta.png\" alt=\"persuasive presentation\" class=\"wp-image-24219\"\/><\/a><\/figure><\/div>\n\n\n<center><a href=\"https:\/\/venngage.com\/templates\/presentations\/blood-donation-presentation-0db3b4ff-6c81-468d-86a4-4c877b04af23\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>USE THIS PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<p><span style=\"font-weight: 400;\">Audiences must be prompted to do take action! Even if they\u2019ve been given all of the tools they need to get something done, if you don\u2019t prompt them directly, it\u2019s not going to happen.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">A call-to-action can be as simple as asking a question that encourages listeners to think about the topics you\u2019ve raised, or posing a challenge that will change their behavior.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">If it\u2019s a simple ask, they\u2019ll be likely to follow through.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tips for improving presentation delivery<\/h2>\n\n\n\n<ul>\n<li><strong>Practice Public Speaking<\/strong>: Regular practice improves confidence and fluency, helping you deliver a more <strong>convincing presentation<\/strong>. Focus on clarity, tone, and pace to ensure your message is well-received.<\/li>\n\n\n\n<li><strong>Use Effective Communication Strategies<\/strong>: Incorporate storytelling, rhetorical questions, and analogies as part of your <strong>communication strategies<\/strong> to create a more <strong>compelling presentation<\/strong> that connects with your audience.<\/li>\n\n\n\n<li><strong>Prioritize Slide Design<\/strong>: Keep your slides clean, with minimal text and strong visuals, as <strong>slide design<\/strong> plays a critical role in delivering an <strong>impactful presentation<\/strong>. Use <strong>visual storytelling<\/strong> to make complex ideas easier to understand.<\/li>\n\n\n\n<li><strong>Focus on Audience Engagement<\/strong>: Use interactive elements like questions, polls, or eye contact to increase <strong>audience engagement<\/strong> and make your presentation more dynamic. An <strong>engaging presentation<\/strong> keeps listeners attentive and responsive.<\/li>\n\n\n\n<li><strong>Leverage Emotional Appeal<\/strong>: Connect with your audience on an emotional level to create a <strong>compelling presentation<\/strong>. Using personal stories or relatable examples enhances your <strong>emotional appeal<\/strong> and helps in <strong>influencing the audience<\/strong>.<\/li>\n\n\n\n<li><strong>Master Presentation Skills<\/strong>: Refine your <strong>presentation skills<\/strong> by working on body language, posture, and facial expressions, which are key to delivering a <strong>convincing presentation<\/strong>. A strong stage presence can make a significant impact on the effectiveness of your delivery.<\/li>\n\n\n\n<li><strong>Utilize Visual Storytelling<\/strong>: Instead of relying solely on text, let your visuals do the talking. Charts, images, and videos can enhance understanding and add depth to your <strong>public speaking<\/strong> while ensuring a more <strong>impactful presentation<\/strong>.<\/li>\n\n\n\n<li><strong>Adapt to Audience Feedback<\/strong>: Pay attention to your audience&#8217;s reactions and adjust your delivery as needed. Flexibility is an essential aspect of <strong>effective presentation techniques<\/strong> and helps maintain <strong>audience engagement<\/strong> throughout the session.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><b>Conclusion<\/b><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Putting together a truly persuasive presentation is not an easy task. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">The good thing is, if you\u2019re here reading this article, you\u2019re a few steps ahead of most people. Putting these strategies to use might just mean the difference between landing your next client and walking away empty-handed. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Choose a presentation template to get creating (and persuading) today!<\/span><\/p>\n\n\n\n<center><a href=\"https:\/\/venngage.com\/blog\/how-to-start-a-presentation\/\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\"><b>GET STARTED WITH A PRESENTATION TEMPLATE<\/b><\/button><\/a><\/center>\n\n\n\n<script type=\"application\/ld+json\">{\n  \"@context\": \"http:\/\/schema.org\",\n  \"@type\": \"VideoObject\",\n  \"name\": \"How to customize a presentation template [EASY TUTORIAL]\",\n  \"description\": \"How to customize a presentation template with Venngage - an easy tutorial showing you how to change the backgrounds, fonts, colors, icons, and add photos to a Venngage template.\",\n  \"thumbnailUrl\": \"https:\/\/i.ytimg.com\/vi\/1gsgOoqrgsw\/default.jpg\",\n  \"uploadDate\": \"2019-06-04T18:59:23Z\",\n  \"duration\": \"PT8M32S\",\n  \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/1gsgOoqrgsw\",\n  \"interactionCount\": \"17577\"\n}<\/script>\n","protected":false},"excerpt":{"rendered":"<p>A persuasive presentation is a type of presentation designed to convince your audience to adopt a particular viewpoint, take a specific action, or support an idea. It relies on clear arguments, compelling evidence, and emotional appeal to influence your audience&#8217;s decision-making process. Using tools like a free presentation maker can help create visually engaging slides [&hellip;]<\/p>\n","protected":false},"author":58,"featured_media":24208,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false},"categories":[198,604],"tags":[262],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"These persuasive presentation strategies apply whether you\u2019re leading a workshop, keynoting a conference, or pitching a potential client.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/venngage.com\/blog\/persuasive-presentation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to make a Persuasive Presentation (+ Free Templates) - Venngage\" \/>\n<meta property=\"og:description\" content=\"These persuasive presentation strategies apply whether you\u2019re leading a workshop, keynoting a conference, or pitching a potential client.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/venngage.com\/blog\/persuasive-presentation\/\" \/>\n<meta property=\"og:site_name\" content=\"Venngage\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Venngage\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-06T19:15:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-22T03:34:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/3ec2851d-e317-4d45-9dd5-84a2ac45e087-min.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2281\" \/>\n\t<meta property=\"og:image:height\" content=\"1250\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@venngage\" \/>\n<meta name=\"twitter:site\" content=\"@venngage\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Midori Nediger\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/venngage.com\/blog\/#website\",\"url\":\"https:\/\/venngage.com\/blog\/\",\"name\":\"Venngage\",\"description\":\"Learn to Communicate with Data\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/venngage.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/venngage.com\/blog\/persuasive-presentation\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/3ec2851d-e317-4d45-9dd5-84a2ac45e087-min.png\",\"contentUrl\":\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/3ec2851d-e317-4d45-9dd5-84a2ac45e087-min.png\",\"width\":2281,\"height\":1250,\"caption\":\"persuasive presentation\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/venngage.com\/blog\/persuasive-presentation\/#webpage\",\"url\":\"https:\/\/venngage.com\/blog\/persuasive-presentation\/\",\"name\":\"How to make a Persuasive Presentation (+ Free Templates) - Venngage\",\"isPartOf\":{\"@id\":\"https:\/\/venngage.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/venngage.com\/blog\/persuasive-presentation\/#primaryimage\"},\"datePublished\":\"2019-11-06T19:15:51+00:00\",\"dateModified\":\"2026-04-22T03:34:17+00:00\",\"author\":{\"@id\":\"https:\/\/venngage.com\/blog\/#\/schema\/person\/1e6ef71ec4df828e0f82e52c92b4fdb1\"},\"description\":\"These persuasive presentation strategies apply whether you\\u2019re leading a workshop, keynoting a conference, or pitching a potential client.\",\"breadcrumb\":{\"@id\":\"https:\/\/venngage.com\/blog\/persuasive-presentation\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/venngage.com\/blog\/persuasive-presentation\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/venngage.com\/blog\/persuasive-presentation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/venngage.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Business Communication\",\"item\":\"https:\/\/venngage.com\/blog\/category\/business\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"How to make a Persuasive Presentation (+ Free Templates)\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/venngage.com\/blog\/#\/schema\/person\/1e6ef71ec4df828e0f82e52c92b4fdb1\",\"name\":\"Midori Nediger\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/venngage.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/11bddeb2cd78e2236f2134d22bb74557?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/11bddeb2cd78e2236f2134d22bb74557?s=96&d=mm&r=g\",\"caption\":\"Midori Nediger\"},\"description\":\"Midori Nediger as an information designer at Venngage with a passion for data visualization, infographics, and visual communication. Her work focuses on transforming complex data into clear, engaging visuals that tell compelling stories. Midori\\u2019s expertise in visual design helps brands and businesses communicate their messages effectively, making data more accessible and impactful for a wide range of audiences. She\\u2019s particularly interested in helping people communicate complex information. Connect with her on LinkedIn and on Twitter @MNediger.\",\"sameAs\":[\"https:\/\/venngage.com\"],\"url\":\"https:\/\/venngage.com\/blog\/author\/midori\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"description":"These persuasive presentation strategies apply whether you\u2019re leading a workshop, keynoting a conference, or pitching a potential client.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/venngage.com\/blog\/persuasive-presentation\/","og_locale":"en_US","og_type":"article","og_title":"How to make a Persuasive Presentation (+ Free Templates) - Venngage","og_description":"These persuasive presentation strategies apply whether you\u2019re leading a workshop, keynoting a conference, or pitching a potential client.","og_url":"https:\/\/venngage.com\/blog\/persuasive-presentation\/","og_site_name":"Venngage","article_publisher":"https:\/\/www.facebook.com\/Venngage","article_published_time":"2019-11-06T19:15:51+00:00","article_modified_time":"2026-04-22T03:34:17+00:00","og_image":[{"width":2281,"height":1250,"url":"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/3ec2851d-e317-4d45-9dd5-84a2ac45e087-min.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_creator":"@venngage","twitter_site":"@venngage","twitter_misc":{"Written by":"Midori Nediger","Est. reading time":"15 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/venngage.com\/blog\/#website","url":"https:\/\/venngage.com\/blog\/","name":"Venngage","description":"Learn to Communicate with Data","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/venngage.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/venngage.com\/blog\/persuasive-presentation\/#primaryimage","inLanguage":"en-US","url":"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/3ec2851d-e317-4d45-9dd5-84a2ac45e087-min.png","contentUrl":"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2019\/02\/3ec2851d-e317-4d45-9dd5-84a2ac45e087-min.png","width":2281,"height":1250,"caption":"persuasive presentation"},{"@type":"WebPage","@id":"https:\/\/venngage.com\/blog\/persuasive-presentation\/#webpage","url":"https:\/\/venngage.com\/blog\/persuasive-presentation\/","name":"How to make a Persuasive Presentation (+ Free Templates) - Venngage","isPartOf":{"@id":"https:\/\/venngage.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/venngage.com\/blog\/persuasive-presentation\/#primaryimage"},"datePublished":"2019-11-06T19:15:51+00:00","dateModified":"2026-04-22T03:34:17+00:00","author":{"@id":"https:\/\/venngage.com\/blog\/#\/schema\/person\/1e6ef71ec4df828e0f82e52c92b4fdb1"},"description":"These persuasive presentation strategies apply whether you\u2019re leading a workshop, keynoting a conference, or pitching a potential client.","breadcrumb":{"@id":"https:\/\/venngage.com\/blog\/persuasive-presentation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/venngage.com\/blog\/persuasive-presentation\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/venngage.com\/blog\/persuasive-presentation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/venngage.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Business Communication","item":"https:\/\/venngage.com\/blog\/category\/business\/"},{"@type":"ListItem","position":3,"name":"How to make a Persuasive Presentation (+ Free Templates)"}]},{"@type":"Person","@id":"https:\/\/venngage.com\/blog\/#\/schema\/person\/1e6ef71ec4df828e0f82e52c92b4fdb1","name":"Midori Nediger","image":{"@type":"ImageObject","@id":"https:\/\/venngage.com\/blog\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/11bddeb2cd78e2236f2134d22bb74557?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/11bddeb2cd78e2236f2134d22bb74557?s=96&d=mm&r=g","caption":"Midori Nediger"},"description":"Midori Nediger as an information designer at Venngage with a passion for data visualization, infographics, and visual communication. Her work focuses on transforming complex data into clear, engaging visuals that tell compelling stories. Midori\u2019s expertise in visual design helps brands and businesses communicate their messages effectively, making data more accessible and impactful for a wide range of audiences. She\u2019s particularly interested in helping people communicate complex information. Connect with her on LinkedIn and on Twitter @MNediger.","sameAs":["https:\/\/venngage.com"],"url":"https:\/\/venngage.com\/blog\/author\/midori\/"}]}},"_links":{"self":[{"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/posts\/24033"}],"collection":[{"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/comments?post=24033"}],"version-history":[{"count":54,"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/posts\/24033\/revisions"}],"predecessor-version":[{"id":111643,"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/posts\/24033\/revisions\/111643"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/media\/24208"}],"wp:attachment":[{"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/media?parent=24033"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/categories?post=24033"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/venngage.com\/blog\/wp-json\/wp\/v2\/tags?post=24033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}