{"id":13132,"date":"2020-04-28T15:00:04","date_gmt":"2020-04-28T19:00:04","guid":{"rendered":"https:\/\/venngage.com\/blog\/?p=13132"},"modified":"2026-04-21T23:33:13","modified_gmt":"2026-04-22T03:33:13","slug":"marketing-infographic-template","status":"publish","type":"post","link":"https:\/\/venngage.com\/blog\/marketing-infographic-template\/","title":{"rendered":"Marketing Infographics: The Definitive Guide [Includes Infographic Templates]"},"content":{"rendered":"<p><a href=\"https:\/\/bit.ly\/37w41oj\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37791 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/10234728-6342-4806-874f-d682894f176d_1-2.png\" alt=\"Marketing Infographic\" width=\"800\" height=\"450\"><\/a><\/p>\n<p>It\u2019s no secret that an infographic is the perfect way to engage your audience. And marketers like yourselves know this all too well.<\/p>\n<p><b>But <\/b><a href=\"https:\/\/venngage.com\/blog\/what-is-an-infographic\/\"><b>what are infographics?<\/b><\/a><b> Infographics are used to communicate complex information concisely using engaging visuals to give you an easy-to-understand overview of a topic.&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In fact, infographics are \u201cliked\u201d or shared <\/span><a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\"><span style=\"font-weight: 400;\">3x more than other types of content.<\/span><\/a><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And according to the <\/span><a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\"><span style=\"font-weight: 400;\">content marketing survey<\/span><\/a><span style=\"font-weight: 400;\"> Venngage conducted this year, about 40% of marketers said they found infographics to be the most engaging form of content and used it frequently in their marketing.<\/span><\/p>\n<h2><b>Marketing infographics can be used for a wide variety of purposes, including:<\/b><\/h2>\n<ol>\n<li><span style=\"font-weight: 400;\"><a href=\"#1\">Educating your audience about your business<\/a><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"#2\">Explaining important concepts, visually<\/a><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"#3\">Setting business goals and planning your growth strategy<\/a><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"#4\">Listing resources, options and tips<\/a><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"#5\">Breaking down complex processes<\/a><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"#6\">Visualizing your customer journey<\/a><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"#7\">Comparing various products, plans and services<\/a><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"#8\">Summarizing and repurposing content<\/a><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"#9\">Boosting social sharing and brand awareness<\/a><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"#10\">10x link building with infographics<\/a><\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">This is just the tip of the iceberg. I\u2019ve seen plenty of creative uses for <a href=\"https:\/\/venngage.com\/templates\/infographics\/marketing\">marketing infographics<\/a> be it increasing&nbsp;<\/span><span style=\"font-weight: 400;\">customer engagement<\/span><span style=\"font-weight: 400;\">, generating leads or landing press mentions.<\/span><\/p>\n<p><b>You don\u2019t need any formal design training, expensive design tools or reliance on designers (often with long turnaround times) to design engaging infographics, fast.<\/b><\/p>\n<p>With access to 1000+ professional templates, an ever-growing collection of free icons &amp; illustrations and 24\/7 support , all you really need is Venngage (signing up is completely free).<\/p>\n<p><a href=\"https:\/\/infograph.venngage.com\/register\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Venngage-Infographic-Templates.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"466\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p><center><a href=\"https:\/\/infograph.venngage.com\/register\" target=\"_blank\" rel=\"noopener\"><strong><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">TRY VENNGAGE TODAY!&nbsp;<\/button><\/strong><\/a><\/center><\/p>\n<h2>NEW! Introducing: Marketing Statistics Report 2022<\/h2>\n<p>It&#8217;s 2022 already. Marketers, are you still using data from pre-COVID times?<\/p>\n<p>Don&#8217;t make decisions based on outdated data that no longer applies. It&#8217;s time you keep yourself informed of the latest marketing statistics and trends during the past two years, and learn how COVID-19 has affected marketing efforts in different industries \u2014 <b>with this FREE marketing statistics report put together by Venngage and <a href=\"https:\/\/hubspot.com\/\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>.<\/b><\/p>\n<p>The report uses data gathered from over 100,000 customers of HubSpot CRM. In addition to that, you&#8217;ll also know about the trends in using visuals in content marketing and the impacts of the pandemic on visual content, from 200+ marketers all over the world interviewed by Venngage.<\/p>\n<p>Grab your copy now \u2014 it&#8217;s not like any other marketing reports out there, plus it&#8217;s 100% free!<br \/>\n<a href=\"https:\/\/offers.hubspot.com\/marketing-statistics-report?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-50398\" style=\"box-shadow: 0 1px 4px 0 rgb(0 0 0 \/ 10%), 0 0 6px 0 rgb(0 0 0 \/ 10%), 0 2px 2px -2px rgb(0 0 0 \/ 15%);\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2022\/05\/Marketing-Statistics-Report-Thumbnail.png\" alt=\"marketing statistics report 2022 Venngage Hubspot\" width=\"1200\" height=\"628\" data-darkreader-inline-boxshadow=\"\"><\/a><\/p>\n<p><center><a href=\"https:\/\/offers.hubspot.com\/marketing-statistics-report?utm_source=hscm-venngage-ebook-2022-blg\" target=\"_blank\" rel=\"noopener\"> <button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>GET YOUR FREE COPY<\/b><\/button><\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">So, if you\u2019ve been looking to incorporate <a href=\"https:\/\/venngage.com\/blog\/best-infographics\/\">infographic marketing<\/a> in <a href=\"https:\/\/terakeet.com\/blog\/marketing-strategy\/\" target=\"_blank\" rel=\"noopener\">your marketing strategy<\/a>&nbsp;<\/span><span style=\"font-weight: 400;\">but don\u2019t know where to start, this guide is for you.<\/span><\/p>\n<p>Let\u2019s get started:<\/p>\n<h2 id=\"1\"><strong>1. <b>Educate your audience about your business with an infographic template<\/b><\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">For a lot of businesses, educating their audience is necessary for their audience to understand the value of their product or service.<\/span><\/p>\n<p>The problem? People don\u2019t necessarily want to read a detailed explanation of why your product or service is valuable.<\/p>\n<p>That is where marketing infographics can come in handy. In one concise, engaging visual, you can explain the problem your business solves, <a href=\"https:\/\/helpjuice.com\/blog\/knowledge-base\" target=\"_blank\" rel=\"noopener\">how your product or service works<\/a>, and what the next step that your customers can take is.<\/p>\n<p>For example, take a look at how this tri fold marketing brochure uses a flowchart infographic template to explain this agriculture business\u2019s service:<\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/brochures\/farm-fresh-tri-fold-brochure-c9b8fa8c-ff34-4888-9a54-b56b9afd72a0\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-13138\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2018\/01\/marketing-infographic-template-3.png\" alt=\"Marketing Infographics\" width=\"650\" height=\"1063\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/brochures\/farm-fresh-tri-fold-brochure-c9b8fa8c-ff34-4888-9a54-b56b9afd72a0\" target=\"_blank\" rel=\"noopener\"><strong><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS BROCHURE TEMPLATE<\/button><\/strong><br \/>\n<\/a><\/center><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s another a marketing infographic template from an agency that provides tourism companies with branding services:<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/venngage.com\/templates\/infographics\/branding-tour-company-infographic-49e5fe94-8ab6-4746-a085-696b3c669bf0\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Branding-Marketing-Infographic-1.png\" alt=\"Marketing Infographics\" width=\"816\" height=\"2025\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/branding-tour-company-infographic-49e5fe94-8ab6-4746-a085-696b3c669bf0\" target=\"_blank\" rel=\"noopener\"><strong><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS INFOGRAPHIC TEMPLATE<\/button><\/strong><\/a><\/center><\/p>\n<blockquote>\n<p style=\"text-align: left;\"><b><i>Pro Tip: <\/i><\/b><i><span style=\"font-weight: 400;\">Is the above template not disco enough for you? Well, you can always hop in the editor and customize the design from the icons to the fonts and even the color. All of our templates can be completely customized&nbsp;to your liking.<\/span><\/i><\/p>\n<\/blockquote>\n<h2><a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37731 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Venngage-Editor-1.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"466\"><\/a><\/h2>\n<h2 id=\"2\"><b>2. Explain important concepts, visually<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Do you want to establish yourself as a thought leader in the marketing space? Are there concepts that your customers should know to get the most of your product?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can use an informational infographic to break down and simplify complex concepts and explain them visually instead. Your customers, colleagues and stakeholders will thank you for it.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because infographics allow you to play around with page layout, you can design your infographic to keep readers engaged. After all, you don\u2019t want them to quit reading halfway through \u2013 they might miss potentially important information!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, strategy infographic templates like the one below uses a step-by-step approach to explain how non-profits can better leverage data:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/improve-nonprofit-use-of-data-dce9ad1a-bc7b-4fcf-bc40-9eb29d333c85\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37732 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Strategy-Infographic-Template.png\" alt=\"Marketing Infographics\" width=\"816\" height=\"1056\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/improve-nonprofit-use-of-data-dce9ad1a-bc7b-4fcf-bc40-9eb29d333c85\" target=\"_blank\" rel=\"noopener\"><strong><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS INFOGRAPHIC TEMPLATE<\/button><\/strong><\/a><\/center><\/p>\n<h2><b>3. Set ambitious business goals and plan your overarching growth strategy<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">A core part of business planning is goal setting, prioritizing goals in order of importance, and strategizing a clear path to achieve them. This is how you develop a growth strategy.&nbsp;<\/span><\/p>\n<p><b><a href=\"https:\/\/venngage.com\/blog\/growth-strategy\/\">For a more in-depth guide to creating a growth strategy (with planning templates), click here.<\/a>&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The problem is, it\u2019s easy to get caught up in your day-to-day tasks and fall off track from your goals. We\u2019ve all been there and done that. Especially when <\/span><a href=\"https:\/\/venngage.com\/blog\/graphic-design-trends\/\"><span style=\"font-weight: 400;\">managing a remote team.<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">One of the few goal-setting exercises I find most useful is visualizing our business goals. Using an infographic template in this instance can help you think through your growth strategy for the year and provide your team with a clear roadmap.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, you could use this growth strategy template to break down your goals for the next year, three years, five years, and so on:&nbsp;<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/roadmaps\/growth-goals-63a3cea1-ebbf-4f21-8899-a050c6abf950\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37813 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/63a3cea1-ebbf-4f21-8899-a050c6abf950.png\" alt=\"Marketing Infographic\" width=\"1000\" height=\"1373\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/roadmaps\/growth-goals-63a3cea1-ebbf-4f21-8899-a050c6abf950\" target=\"_blank\" rel=\"noopener\"><strong><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS ROADMAP TEMPLATE<\/button><\/strong><\/a><\/center><\/p>\n<p style=\"text-align: left;\"><strong><span style=\"font-weight: 400;\">Many teams use a weekly or monthly sprint to organize their tasks and growth experiments. This template will help you identify the <\/span><a href=\"https:\/\/peoplemanagingpeople.com\/tools\/okr-software\/\"><span style=\"font-weight: 400;\">OKRs<\/span><\/a><span style=\"font-weight: 400;\"> (objective and key results) that the task will affect and will validate if a task is worth prioritizing:<\/span><\/strong><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/reports\/marketing-sprint-checklist-c026a686-abde-415b-a100-2d7317a3dadb\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37814 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/c026a686-abde-415b-a100-2d7317a3dadb.png\" alt=\"Marketing Infographic\" width=\"1000\" height=\"766\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/reports\/marketing-sprint-checklist-c026a686-abde-415b-a100-2d7317a3dadb\" target=\"_blank\" rel=\"noopener\"><strong><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS REPORT TEMPLATE<\/button><\/strong><\/a><\/center><\/p>\n<p>With Venngage, you&#8217;ll find the visual resources you need to communicate strategy, build out a recognizable brand, and create highly-compelling designs. All the marketing design essentials you need are in one place.<\/p>\n<h2 id=\"4\"><b>4. List resources, ideas and tips using marketing infographics<\/b><\/h2>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/list\"><span style=\"font-weight: 400;\">List infographics<\/span><\/a><span style=\"font-weight: 400;\"> are one of the most popular infographics you\u2019ll see around the web. There\u2019s a reason for that \u2013- they\u2019re easy to create and highly shareable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can use fun icons to replace bullet points, or decorative fonts to make numbers stand out.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, here\u2019s one of our infographic templates that can act as a simple list to jot down new ideas or tips:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/critic-tips--0313cd09-9095-45a6-9299-01904dd71093\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37735 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Simple-List-Infographic.png\" alt=\"Marketing Infographics\" width=\"700\" height=\"1199\"><\/a><\/p>\n<p><center><b><strong><a href=\"https:\/\/venngage.com\/templates\/infographics\/critic-tips--0313cd09-9095-45a6-9299-01904dd71093\" target=\"_blank\" rel=\"noopener\"><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS INFOGRAPHIC TEMPLATE<\/button><\/a><\/strong><\/b><\/center><\/p>\n<p style=\"text-align: left;\"><b><span style=\"font-weight: 400;\">You can easily edit the template above to showcase content marketing best practices, things to remember when sharing company updates on social media or even listing down company policy in an easy-to-remember visual infographic.&nbsp;<\/span><\/b><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re looking to establish new marketing processes, making checklists can be super helpful to keep your teams on track and prevent anyone from dropping the ball. Take for example this SEO checklist template:&nbsp;<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/checklist\/remote-monthly-seo-checklist-ef4db410-445f-44e0-909b-c26994f35551\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Remote-Monthly-SEO-Checklist.png\" alt=\"Marketing Infographics\" width=\"816\" height=\"1056\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/checklist\/remote-monthly-seo-checklist-ef4db410-445f-44e0-909b-c26994f35551\" target=\"_blank\" rel=\"noopener\"><strong><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS CHECKLIST TEMPLATE<\/button><\/strong><\/a><\/center><\/p>\n<h2 id=\"5\"><b>5. Brainstorm new ideas and break down complex processes using an infographic template<\/b><\/h2>\n<p>Marketing infographics can&nbsp;also act as visual project trackers and powerful brainstorming tools when you use the infographic format to your advantage. And if you&#8217;re a SaaS company, an infographic can also help you map out your users journey as they interact with your tool.<\/p>\n<p>Let&#8217;s break down how you can use infographics for managing projects, creative brainstorming and mapping customer journeys:<\/p>\n<h3><b>Using <a href=\"https:\/\/venngage.com\/templates\/infographics\/process\" target=\"_blank\" rel=\"noopener\">process infographic<\/a> to break down complex processes into achievable steps<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Explaining processes to people can be frustrating. It\u2019s easy for people to miss information, which can lead to confusion. That\u2019s where a visual breakdown of the process can come in handy.<\/span><\/p>\n<p>Depending on how complex the process is, an infographic can stand on its own, or act as a summary for a more in-depth guide.<\/p>\n<p><span style=\"font-weight: 400;\">For example, this <a href=\"https:\/\/venngage.com\/blog\/hierarchy-infographic\/\" target=\"_blank\" rel=\"noopener\">hierarchical infographic<\/a> template summarizes the creative design process (which can sometimes get complicated) in a simple infographic:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/creative-design-process-e5292978-0d13-40d6-95bc-c7f0366bee04\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Creative-Design-Infographic.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"1236\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/creative-design-process-e5292978-0d13-40d6-95bc-c7f0366bee04\" target=\"_blank\" rel=\"noopener\"><strong><button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\">CREATE THIS INFOGRAPHIC TEMPLATE<\/button><\/strong><\/a><\/center><\/p>\n<h3><b>Brainstorm ideas, projects, and strategies using a mind map template<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Visualizing ideas helps bring them into fruition. A mind map template can help you connect the dots between ideas, and communicate your ideas to your team.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Take a look at how this mind map template connects the different departments and components of a business:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/mind-maps\/business-strategy-mind-map-f45309ce-46ab-46a9-b5b9-7eb527d48afb\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37738 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Business-Strategy-Mindmap-Template.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"618\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/mind-maps\/business-strategy-mind-map-f45309ce-46ab-46a9-b5b9-7eb527d48afb\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS MIND MAP TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\"><b><strong><span style=\"font-weight: 400;\">You can also use a mind map to connect key ideas that you want your audience to understand. For example, this mind map communicates what creative intelligence really is:<\/span><\/strong><\/b><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/mind-maps\/creative-intelligence-mindmap-c4a4f2b2-79b6-42c0-8705-2983bcd0f650\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Creative-Mind-Map-Template.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"618\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/mind-maps\/creative-intelligence-mindmap-c4a4f2b2-79b6-42c0-8705-2983bcd0f650\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS MIND MAP TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\"><b><strong><span style=\"font-weight: 400;\">Another use of a mind map template is to help you organize all the popular content marketing formats out there so you can start identifying what kind of content to create first:&nbsp;<\/span><\/strong><\/b><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/mind-maps\/light-colorful-simple-mind-map-27cb6c5b-f905-489b-a8a6-7b8fc5429582\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Light-Colorful-Simple-Mind-Map-Template.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"618\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/mind-maps\/light-colorful-simple-mind-map-27cb6c5b-f905-489b-a8a6-7b8fc5429582\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS MIND MAP TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<h2 id=\"6\"><b>6. Use process infographics to map out and visualize your customer journey&nbsp;<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">One of the most underrated benefits of infographics is the ability to help you map your customers&#8217; journey. Apart from collecting regular feedback <a href=\"https:\/\/paperform.co\/\" target=\"_blank\" rel=\"noopener\">using online forms<\/a>, visualizing your customers&#8217; journey can give you a deeper understanding and help make iterative changes to your strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, this customer journey template uses icons in a creative way to outline everything you need to know about mapping a customer journey:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/customer-journey-0db45650-e1f5-4cba-8a87-c7c3f3e4861d\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Customer-Journey-Infographic-Template.png\" alt=\"Marketing Infographics\" width=\"700\" height=\"1487\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/customer-journey-0db45650-e1f5-4cba-8a87-c7c3f3e4861d\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\"><b><strong><span style=\"font-weight: 400;\">Here\u2019s another example of what tracking customer journey for multiple <\/span><a href=\"https:\/\/venngage.com\/blog\/user-persona-examples\/\"><span style=\"font-weight: 400;\">user personas<\/span><\/a><span style=\"font-weight: 400;\"> looks like:&nbsp;&nbsp;<\/span><\/strong><\/b><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/user-journeys-17788417-1c71-4a38-8a57-d5d03c0a2636\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37742 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/User-Journeys-Infographic.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"618\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/user-journeys-17788417-1c71-4a38-8a57-d5d03c0a2636\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\"><b><strong><span style=\"font-weight: 400;\">For any business to thrive (and not survive) adopting a customer-first mindset is of utmost importance. Visualizing your customer journeys can give you further clarity on ways you can serve them better and grow your business in the process.<\/span><\/strong><\/b><\/p>\n<h2 id=\"7\"><b>7. Compare products, plans, and services with comparison infographics<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Place two options side by side so your audience can easily compare the two. <\/span><a href=\"https:\/\/venngage.com\/templates\/infographics\/comparison\"><span style=\"font-weight: 400;\">Comparison infographics<\/span><\/a><span style=\"font-weight: 400;\"> work great at stand-alone visuals, or to accompany a more in-depth report.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Look for common points to compare between two products, plan types, or services.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You could, for example, compare your product with a competitor\u2019s to highlight your product\u2019s features. Take a look at how phone specs are compared in this marketing infographic template:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/flyers\/this-vs-that-b59cc7ee-8c54-4ce0-98c0-230c082ff34f\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/marketing-infographic-template.png\" alt=\"Marketing Infographics\" width=\"700\" height=\"906\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/flyers\/this-vs-that-b59cc7ee-8c54-4ce0-98c0-230c082ff34f\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS FLYER TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\"><b><strong><span style=\"font-weight: 400;\">You could also compare plan types, like in the simple infographic template below. <\/span><a href=\"https:\/\/venngage.com\/blog\/infographic-design-6-ways-to-use-icons\/\"><span style=\"font-weight: 400;\">Icons<\/span><\/a><span style=\"font-weight: 400;\"> can help reinforce which plan you recommend:<\/span><\/strong><\/b><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/payment-plans-0906eba4-29e6-4780-b2f6-d09ff4c367ad\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37745 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Payment-Plan-Infographic-Template.png\" alt=\"Marketing Infographics\" width=\"1056\" height=\"816\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/payment-plans-0906eba4-29e6-4780-b2f6-d09ff4c367ad\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<h2 id=\"8\"><b>8. Summarizing and repurposing content<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Marketing infographics can be especially handy when summarizing critical concepts from other forms of content (blog posts, whitepapers, eBooks) and presenting them visually.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not only that, infographics are perfect when it comes to repurposing content to get more bang for your buck by extending the shelf-life of every new piece of content.&nbsp;<\/span><\/p>\n<p>Let\u2019s cover both of these use cases in greater detail:<\/p>\n<h3><\/h3>\n<h3><b>Summarize key concepts in blog posts, reports, presentations, etc<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Part of what makes infographics so versatile is that they can stand on their own, or be used to accompany a longer piece of content (or both!).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if there is a particularly important section in a report that you want to highlight, you can use an infographic to summarize that section.<br \/>\n<\/span><\/p>\n<p>Or, you can pull the key points from an entire piece of content. That way, even if readers don\u2019t want to read the entire piece of content, they can at least skim the infographic and get the main takeaways.<\/p>\n<p><span style=\"font-weight: 400;\">For example, this marketing infographic summarizes key facts and data from our 2020 <\/span><a href=\"https:\/\/venngage.com\/blog\/visual-content-marketing-statistics\/\"><span style=\"font-weight: 400;\">visual content marketing study<\/span><\/a><span style=\"font-weight: 400;\">:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/visual-content-marketing-statistics-infographic-e8793908-035f-45d6-af1d-854206a1ba21\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-37747\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Visual-Content-Marketing-Statistics-Infographic.png\" alt=\"Marketing Infographics\" width=\"816\" height=\"949\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/visual-content-marketing-statistics-infographic-e8793908-035f-45d6-af1d-854206a1ba21\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<blockquote>\n<p style=\"text-align: left;\"><b><strong><b><i>Pro Tip:<\/i><\/b> <i><span style=\"font-weight: 400;\">Concerned about whether your infographics will match your website branding? <\/span><\/i><a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\"><i><span style=\"font-weight: 400;\">Venngage\u2019s MyBrand Kit<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> (business plan only) will allow you to set your company logo, brand colors and font choices for easy access later. Brand consistency? You got it.&nbsp;<\/span><\/i><\/strong><\/b><\/p>\n<\/blockquote>\n<p><a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Venngage-MyBrand-Kit.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"350\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Once you\u2019ve selected your brand colors, they\u2019re easily accessible in the Venngage editor right within the color picker tool:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/blog\/my-brand-kit\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37749 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Venngage-MyBrand-Kit-Editor.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"464\"><\/a><\/p>\n<h3><\/h3>\n<h3><b>Repurposing content for higher engagement<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">If you&#8217;re a marketer who\u2019s always scrambling to publish the next piece of content day in, day out; you don\u2019t have to. You can save time and money by repurposing content instead.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Repurposing content is essentially taking any old piece of content (blog posts, <a href=\"https:\/\/venngage.com\/blog\/what-is-a-webinar\/\" target=\"_blank\" rel=\"noopener\">past&nbsp;webinars<\/a>, interviews, etc.) and reproducing it in a different format like infographics, e-books, social media posts, etc.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Creating new content every single day is time consuming, unrealistic and chances are it might even end up being lower quality. One of the many benefits of infographics is it\u2019s perhaps the easiest way to repurpose your existing content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best way to approach content marketing is to spend a considerable amount of time making quality content and then repurposing it for other marketing channels so you extract as much value as possible from it as possible.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s an example of how Venngage repurposes parts of our blog content and existing infographic templates for sharing on Pinterest:&nbsp;<\/span><\/p>\n<p><a href=\"https:\/\/www.pinterest.com\/venngage\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" style=\"border: 2px solid #ddd;\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Venngage-Marketing-Infographic.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"466\" data-darkreader-inline-border-top=\"\" data-darkreader-inline-border-right=\"\" data-darkreader-inline-border-bottom=\"\" data-darkreader-inline-border-left=\"\"><\/a><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Source: <\/span><a href=\"https:\/\/www.pinterest.com\/venngage\/\"><span style=\"font-weight: 400;\">Pinterest<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Pinterest is a visual platform so it makes sense that we share existing blog content (and templates) and share them visually instead. This helps us drive traffic from both our blog as well as Pinterest (by repurposing existing blog content as infographics).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s a handy guide and toolkit on how to get started with <\/span><span style=\"font-weight: 400;\">repurposing content<\/span><span style=\"font-weight: 400;\"> on the Venngage blog.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re looking to drive better and longer-lasting results with your content without extra work, start <\/span><a href=\"https:\/\/venngage.com\/blog\/how-to-make-an-infographic-in-5-steps\/\"><span style=\"font-weight: 400;\">creating infographics<\/span><\/a><span style=\"font-weight: 400;\"> to accompany your existing content and repurpose older content to share them across multiple marketing channels.<\/span><\/p>\n<h2 id=\"9\"><b>9. Boost social sharing and brand awareness<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">When it comes to social media, things can often be hit or miss. But the right kind of viral infographic will most likely help you boost social engagement, increase your follower count and even have a major impact on the number of shares your content can get online.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And this will often result in improved brand awareness on social platforms which in turn can establish you as a thought leader in your industry, make it easy to establish relationships with <a href=\"https:\/\/collabstr.com\/top-influencers\" target=\"_blank\" rel=\"noopener\">influencers<\/a> as well as top industry blogs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">See how everything is connected? In short, with a viral infographic you can essentially kill two birds with one stone (boost social shares and brand awareness). Here\u2019s how:&nbsp;<\/span><\/p>\n<p><strong>Related<\/strong>: <a href=\"https:\/\/venngage.com\/blog\/social-media-infographic\/\" target=\"_blank\" rel=\"noopener\">10 Tips to Make Eye-Catching Infographics for Social Media<\/a><\/p>\n<p><b>Boost social sharing using social media-optimized infographics&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Infographics were made for social media. They\u2019re visually informative, engaging and shareable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While you can share any infographic on social media, it\u2019s worth it to create infographics <\/span><a href=\"https:\/\/venngage.com\/blog\/social-media-graphic-design\/\"><span style=\"font-weight: 400;\">specifically for social media platforms<\/span><\/a><span style=\"font-weight: 400;\">. That means using the right dimensions and level of complexity for the platforms you want to share your infographic on.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, take this digital marketing infographics template created specifically for <a href=\"https:\/\/blog.wakeupdata.com\/your-guide-to-instagram-dynamic-ads\" target=\"_blank\" rel=\"noopener\">Instagram<\/a>:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/social-media\/teal-blue-marketers-instagram-post-021ed159-54e5-4352-970a-cd84506dd273\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37751 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Instagram-Marketing-Social-Media-Template.png\" alt=\"Marketing Infographics\" width=\"700\" height=\"700\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/social-media\/teal-blue-marketers-instagram-post-021ed159-54e5-4352-970a-cd84506dd273\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\"><b><strong><span style=\"font-weight: 400;\">You can focus on one statistic at a time, so the design is simple and easy to read on mobile. <\/span><a href=\"https:\/\/blog.taboola.com\/mobile-engagement-micro-moments\/\"><span style=\"font-weight: 400;\">Mobile engagement<\/span><\/a><span style=\"font-weight: 400;\"> is an important factor to consider when creating visuals.&nbsp;<\/span><\/strong><\/b><\/p>\n<p>Here\u2019s a customizable carousel social media template you can use on Instagram to switch things up with your social content:<\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/social-media\/coping-with-stress-during-crisis-carousel-post-slides-82634f86-530e-487d-8d91-d66f8ba86058\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37752 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Instagram-Carousel-Social-Media-Template.png\" alt=\"Marketing Infographics\" width=\"630\" height=\"1302\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/social-media\/coping-with-stress-during-crisis-carousel-post-slides-82634f86-530e-487d-8d91-d66f8ba86058\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS SOCIAL MEDIA TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<h3><b>Increase brand awareness with viral Infographics<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">An infographic is the perfect kind of content to help increase awareness and even help you go viral on popular social networks.&nbsp;<\/span><\/p>\n<p>Earlier, I even mentioned how infographics are 3x more likely to be liked and shared on social media than other content forms.<\/p>\n<p><span style=\"font-weight: 400;\">And one of the easiest ways your business can go viral online is by using infographics. Take for example the marketing infographic from our <\/span><a href=\"https:\/\/venngage.com\/blog\/graphic-design-trends\/\"><span style=\"font-weight: 400;\">graphic design trends<\/span><\/a><span style=\"font-weight: 400;\"> post:&nbsp;<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/graphic-design-trends-2021-infographic-9ab9bb2e-6ba6-4ebe-a7f2-6bf5c7a91de0\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37753 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Graphic-Design-Trends-Marketing-Infographic.jpg\" alt=\"Marketing Infographics\" width=\"1600\" height=\"6527\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/graphic-design-trends-2021-infographic-9ab9bb2e-6ba6-4ebe-a7f2-6bf5c7a91de0\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\">This viral article has been shared and quoted countless times by influencers and industry blogs in our space. The real kicker: it\u2019s also been picked up by publications like TheNextWeb (and so have plenty of our other viral pieces of content!)<\/p>\n<p>Another example is our recent study on <a href=\"https:\/\/venngage.com\/blog\/coronavirus-impact-on-environment-infographic\/\" target=\"_blank\" rel=\"noopener\">Coronavirus and its impact on the environment.<\/a>&nbsp;While the post was heavily&nbsp;research driven, we also summarized our findings in a visually-arresting infographic:<\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/pandemics-environmental-impact-infographic-b31bb502-c008-4fae-a5ac-d9e8de30c9b0\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37754 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Coronavirus-Impact-Infographic-Template.png\" alt=\"Marketing Infographics\" width=\"816\" height=\"1583\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/pandemics-environmental-impact-infographic-b31bb502-c008-4fae-a5ac-d9e8de30c9b0\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\">Making viral content isn\u2019t easy by any means, but if your goal is to land press mentions and boost brand awareness in the process, conduct original research in your industry around upcoming trends, debunk a myth or prove a point backed by data.<\/p>\n<p>And don\u2019t forget to create an infographic to go along with your post, because even if your content may not drive awareness but your viral infographic surely will.<\/p>\n<h3><b>Use marketing infographics to make expert roundups great again<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">As I said before, infographics can stand on their own as well as accompany existing blog content thus adding some extra pizzazz to your content.<\/span><\/p>\n<p>A content format where infographics can really work wonders are \u201cexpert roundups\u201d.<\/p>\n<p>Expert roundups are a powerful content format since they allow you to build relationships with influencers, increase social sharing as well as help you save time in the content creation by having influencers and experts contribute the bulk of the content to your roundup article.<\/p>\n<p><span style=\"font-weight: 400;\">For example, this marketing infographic includes quotes from all the marketing experts featured in our <\/span><a href=\"https:\/\/venngage.com\/blog\/marketing-trends\/\"><span style=\"font-weight: 400;\">marketing trends<\/span><\/a><span style=\"font-weight: 400;\"> roundup post:<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/10-expert-marketing-trends-list-infographic-b608ce9c-afe5-46f5-912a-518719eb1692\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37755 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Marketing-Trends-Infographic.png\" alt=\"Marketing Infographics\" width=\"816\" height=\"4275\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/10-expert-marketing-trends-list-infographic-b608ce9c-afe5-46f5-912a-518719eb1692\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\">Using infographics in your expert roundup can massively increase social engagement and give your website traffic a huge lift in the process.<\/p>\n<p><span style=\"font-weight: 400;\">Neil Patel has an in-depth guide on <\/span><a href=\"https:\/\/neilpatel.com\/blog\/create-roundup-post-will-skyrocket-traffic-high-heavens\/\"><span style=\"font-weight: 400;\">creating expert roundups that can help you skyrocket your website traffic.<\/span><\/a><\/p>\n<h2 id=\"10\"><b>10. 10x link building with guestographics<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">You already know how important website traffic is when it comes to driving revenue to your business and you already know the crucial part <\/span><a href=\"https:\/\/backlinko.com\/link-building\"><span style=\"font-weight: 400;\">link building<\/span><\/a><span style=\"font-weight: 400;\"> plays in it.<\/span><\/p>\n<p>While link building still works in 2020, it\u2019s not as effective as it once was a decade ago. So how do you build high-quality backlinks consistently, even in 2020?<\/p>\n<p><b>The answer:<\/b><span style=\"font-weight: 400;\"> Guestographics.<\/span><\/p>\n<p>You don\u2019t even need to come up with new content ideas every day, have strong influencer connections and relationships with industry blogs to pull off guestographic link building.<\/p>\n<p>But what are they? Guestographics are infographics you create for another site and in return you receive a backlink (or mention) from said site as credit.<\/p>\n<p><span class=\"sh-color-black sh-color\">QuickSprout has used this tactic effectively. They created engaging infographics&nbsp;for&nbsp;<\/span>their landing pages<span class=\"sh-color-black sh-color\">&nbsp;and blog posts, which people would embed on their website,&nbsp;providing them a vital backlink. You can do the same not only for blog posts but also for the&nbsp;<a href=\"https:\/\/launchspace.net\/software-comparison\/best-landing-page-builders\/\" target=\"_blank\" rel=\"noopener noreferrer\">landing pages you create<\/a>.<\/span><\/p>\n<p><b>The best part: <\/b><a href=\"https:\/\/venngage.com\/blog\/increase-revenue-infographics\/\"><span style=\"font-weight: 400;\">Venngage has grown traffic and revenue by 400%<\/span><\/a><span style=\"font-weight: 400;\"> over the last few years with the same link building tactic. If it worked for us, it can work for you too.<\/span><\/p>\n<p>So if you\u2019re looking for ways to grow your traffic and revenue, build industry connections, develop relationships with influencers in your niche or even just looking to boost your brand awareness &#8212; look no further than guestographic link building.<\/p>\n<p><strong>Related<\/strong>:&nbsp;<a href=\"https:\/\/venngage.com\/blog\/guestographics\/\" target=\"_blank\" rel=\"noopener\">How to Use Guestographics to Build Links &amp; Increase Your SEO Rankings Fast<\/a><\/p>\n<h3><b>How do you get started with guestographic link building? Follow these three steps:<\/b><\/h3>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Check out our in-depth guide on conducting targeted <\/span><a href=\"https:\/\/venngage.com\/blog\/increase-revenue-infographics\/\">guestographic outreach.<\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Sign up for&nbsp;<a href=\"https:\/\/venngage.com\/\">Venngage<\/a>&nbsp;(so you can make infographics, fast. You can even hire a designer, but it might cost a lot more time, money or both).<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Sign up for an <a href=\"https:\/\/instantly.ai\/blog\/easy-to-use-email-outreach-tools\/\" target=\"_blank\" rel=\"noopener\">email outreach tool<\/a> (to massively scale your email outreach).<\/span><\/li>\n<\/ol>\n<p><a href=\"https:\/\/infograph.venngage.com\/register\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37756 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Venngage-Infographics.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"723\"><\/a><\/p>\n<p><center><a href=\"https:\/\/infograph.venngage.com\/register\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>START CREATING FOR FREE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\"><b><strong><span style=\"font-weight: 400;\">And really, who in their right mind says no to a free infographic? Here\u2019s a guestographic we made for the folks over at <\/span><a href=\"https:\/\/hubspot.com\/\"><span style=\"font-weight: 400;\">Hub<\/span><span style=\"font-weight: 400;\">S<\/span><span style=\"font-weight: 400;\">pot<\/span><\/a><span style=\"font-weight: 400;\"> (which is also a reusable infographic template):&nbsp;<\/span><\/strong><\/b><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/hubspot-lead-gen-3d1fbec8-b8bf-4723-b205-b78fe091ad49\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37757 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Hubspot-Marketing-Infographic-Template.png\" alt=\"Marketing Infographics\" width=\"700\" height=\"1698\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/hubspot-lead-gen-3d1fbec8-b8bf-4723-b205-b78fe091ad49\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\"><b><strong><span style=\"font-weight: 400;\">The same infographic template above helped us build a relationship with Hubspot (when we were still a young company) and we\u2019ve collaborated on a myriad of projects ever since.<\/span><span style=\"font-weight: 400;\">&nbsp;<\/span><\/strong><\/b><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s another example of a guestographic Venngage made for the folks over at <\/span><a href=\"https:\/\/www.mention.com\/\"><span style=\"font-weight: 400;\">Mention<\/span><\/a><span style=\"font-weight: 400;\">:&nbsp;<\/span><\/p>\n<p><a href=\"https:\/\/venngage.com\/templates\/infographics\/social-media-sentiment-analysis-a1b78129-6ca4-4227-afe0-bf356036f927\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-37758 size-full\" src=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/Sentiment-Analysis-Infographic-Template.png\" alt=\"Marketing Infographics\" width=\"800\" height=\"2311\"><\/a><\/p>\n<p><center><a href=\"https:\/\/venngage.com\/templates\/infographics\/social-media-sentiment-analysis-a1b78129-6ca4-4227-afe0-bf356036f927\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>CREATE THIS INFOGRAPHIC TEMPLATE<\/b><\/button><\/a><\/center><\/p>\n<p style=\"text-align: left;\">If you didn\u2019t know before, now you know our secret to building high-quality backlinks and relationships with companies in our industry at the same time.<\/p>\n<h2><b>Marketing infographics are more than just pretty visuals<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Congratulations for making it through this massive guide, you now know just how important a marketing infographic can be when it comes to goal setting, going viral, increasing web traffic or even as a way to organize your company affairs.&nbsp;<\/span><\/p>\n<p>As you start creating more and more infographics, you\u2019ll find more opportunities to communicate visually with your customers and team, build highly-relevant backlinks as well as develop relationships with companies and influencers in your industry.<\/p>\n<p>As I said earlier in this guide, when it comes to using infographics in marketing, the sky\u2019s the limit. And incorporating infographics in your marketing strategy is what will set your company apart from the competition.<\/p>\n<p>What was your favourite marketing infographic tip? How have you incorporated infographics in your marketing strategy? Drop them in the comments below and let\u2019s talk about it!<\/p>\n<p><center><a href=\"https:\/\/infograph.venngage.com\/register\" target=\"_blank\" rel=\"noopener\"><br \/>\n<button class=\"btn-cta\" data-darkreader-inline-color=\"\" data-darkreader-inline-boxshadow=\"\" data-darkreader-inline-bgimage=\"\" data-darkreader-inline-bgcolor=\"\"><b>START CREATING FOR FREE<\/b><\/button><\/a><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s no secret that an infographic is the perfect way to engage your audience. And marketers like yourselves know this all too well. But what are infographics? Infographics are used to communicate complex information concisely using engaging visuals to give you an easy-to-understand overview of a topic.&nbsp; In fact, infographics are \u201cliked\u201d or shared 3x [&hellip;]<\/p>\n","protected":false},"author":82,"featured_media":37791,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false},"categories":[175,95,607],"tags":[243],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Drive web traffic, increase brand awareness, build high-quality backlinks, and more with infographics. The only guide you need on marketing infographics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/venngage.com\/blog\/marketing-infographic-template\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Infographics: The Definitive Guide - Venngage\" \/>\n<meta property=\"og:description\" content=\"Drive web traffic, increase brand awareness, build high-quality backlinks, and more with infographics. The only guide you need on marketing infographics.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/venngage.com\/blog\/marketing-infographic-template\/\" \/>\n<meta property=\"og:site_name\" content=\"Venngage\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Venngage\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-28T19:00:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-22T03:33:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/10234728-6342-4806-874f-d682894f176d_1-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@www.twitter.com\/iamadityashth\" \/>\n<meta name=\"twitter:site\" content=\"@venngage\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aditya Sheth\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"22 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/venngage.com\/blog\/#website\",\"url\":\"https:\/\/venngage.com\/blog\/\",\"name\":\"Venngage\",\"description\":\"Learn to Communicate with Data\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/venngage.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/venngage.com\/blog\/marketing-infographic-template\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/10234728-6342-4806-874f-d682894f176d_1-2.png\",\"contentUrl\":\"https:\/\/venngage-wordpress.s3.amazonaws.com\/uploads\/2020\/04\/10234728-6342-4806-874f-d682894f176d_1-2.png\",\"width\":800,\"height\":450,\"caption\":\"Marketing Infographic\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/venngage.com\/blog\/marketing-infographic-template\/#webpage\",\"url\":\"https:\/\/venngage.com\/blog\/marketing-infographic-template\/\",\"name\":\"Marketing Infographics: The Definitive Guide - Venngage\",\"isPartOf\":{\"@id\":\"https:\/\/venngage.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/venngage.com\/blog\/marketing-infographic-template\/#primaryimage\"},\"datePublished\":\"2020-04-28T19:00:04+00:00\",\"dateModified\":\"2026-04-22T03:33:13+00:00\",\"author\":{\"@id\":\"https:\/\/venngage.com\/blog\/#\/schema\/person\/e6ec116a38ad4e422ac7c2a9595b1000\"},\"description\":\"Drive web traffic, increase brand awareness, build high-quality backlinks, and more with infographics. The only guide you need on marketing infographics.\",\"breadcrumb\":{\"@id\":\"https:\/\/venngage.com\/blog\/marketing-infographic-template\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/venngage.com\/blog\/marketing-infographic-template\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/venngage.com\/blog\/marketing-infographic-template\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/venngage.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketing\",\"item\":\"https:\/\/venngage.com\/blog\/category\/marketing\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Marketing Infographics: The Definitive Guide [Includes Infographic Templates]\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/venngage.com\/blog\/#\/schema\/person\/e6ec116a38ad4e422ac7c2a9595b1000\",\"name\":\"Aditya Sheth\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/venngage.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/21e524432e1eaa0e5a99d6a6a7296dd2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/21e524432e1eaa0e5a99d6a6a7296dd2?s=96&d=mm&r=g\",\"caption\":\"Aditya Sheth\"},\"description\":\"Aditya Sheth is a Content Marketer at Venngage. 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